Future Of News: The Newsmaster Role As Seen By Gerd Leonhard, George Siemens And Nancy White. How important is going to be the role of the "newsmaster" in the future? Is this network middle layer of human filterers and scanners actually emerging? What about serious business talk: Could the newsmastering practice ever become a professionally sustainable role? And what is its value? Photo credit: solarseven edited by Robin Good Thanks to the generous time and availability that educational technologies researcher George Siemens, media futurist Gerd Leonhard and online collaboration and facilitation expert Nancy White have provided during their recent visit to Rome, I have been able to record a few interesting short video clips in which questioned them on a topic I feel as relevant today as when I first wrote about it in 2004: newsmastering.
But this individual, the emerging newsmaster, is not just like the typical passionate Twitterer who shares all kinds of valuable information she finds. But this is just my view. Do you see what I see? Duration: 6' 26'' Duration: 1' 20'' Is this the model for charging for online newspapers? Hyperdistribution « BuzzMachine. The newspaper industry should be sobered by Martin Langeveld’s calculations, based on the Newspaper Association of America’s misplaced bragging about Nielsen internet data, that only about a half one one percent of time spent online is spent on newspaper sites.
It is clear that if journalists want to be supported – let alone have impact and influence and find their days worthwhile – they need more people to spend more time with news. I believe they should be doing the opposite of what is being suggested in many quarters: clamping down controls to try to fight aggregators and search engines, threatening to build pay walls, consolidating content into destinations they’d have to work harder to get people to visit. Right now, news organizations should be trying to reach more people and engage with them more deeply.
They should seek hyperdistribution. Since when did it become OK for media people to shrink their audiences? * Reverse-syndication. . * The embeddable paper. . * Specialization. Twitter To Start Charging Companies For Having An Account? Lab Book Club: How responsive to economic stimuli are journalists? [Here's Zach's review of Chapter 1 of this month's Nieman Journalism Lab Book Club selection.
For more info, check here. —Ed.] Economists aren’t afraid to ask questions like, “Would the First Amendment pass a cost-benefit test?” Worse, they are willing to claim that the answer isn’t obvious. But infuriating as they may be, economists are often a necessary foil to conventional wisdom, ingrained assumptions, and institutions that have too long relied on rigid dogma. That’s why we’re reading All the News That’s Fit to Sell, by James T. Hamilton, an economist and political scientist at Duke, who poses that question about our Constitution’s most important sentence toward the end of his first chapter. 1.
From those questions flow a host of assumptions about what sort of information is provided to the public, with media companies favoring news that is either cheaper to produce or for which readers and/or advertisers are willing to pay more money. The elusive "business model" It's all about the business model. New York magazine has a don't miss-piece by Emily Nussbaum about the New York Times geeks—a team of 20-something experimental online coder/journalists who last year broke down a convoluted approval structure and are now collaboratively integrated into the paper's news operation, rolling out one innovation after another, dragging the rest of the news team along into the future, whether they like it or not.
They've done great stuff and have great plans. Over drinks at the Algonquin, one of them gets around to the business model (italics added): Over time, [Aron] Pilhofer adds, this is the role the Times can play: exciting online readers about the value of reportage, engaging them deeply in the Times’ specific brand of journalism—perhaps even so much that they might want to pay for it.
In other words, "we don't really know if there is one, but that's not our job," and rightly so. The device would allow scanning of pages with a flick of the finger. Wrong.