16 Top Augmented Reality Business Models. As promised a more specific ‘commercial’ follow up to my previous post on this topic which was more ‘story’ centric.
I am developing & producing a range of Augmented Reality (or if you prefer AR, ‘blended or layered media’) applications at the moment. I have also been asked to present at a few conferences and create a detailed white paper on the implications of AR for government & business looking at privacy, legal, copyright & crime issues. As readers of this blog will know I also lecture, run workshops & work with creative teams to come up with future ‘social entertainment’ based around virtual worlds and augmented reality.
But the purpose of this short post is to simply list and try to categorise the many types of business Augmented Reality apps appearing in the market. The first manifestations of AR appeared in the late 60s, became real in the 70s and by the 90s were already being used by major companies. Build Your Own iPhone App with New Service from Sweb Apps. A company called Sweb Apps has just launched a new service which lets anyone build iPhone apps, even if you don't have a technical background.
The service is aimed primarily at small to medium-sized businesses who don't have an in-house or on-call engineering team capable of developing mobile applications. Instead, using the Sweb Apps website, business owners can create their own iPhone application themselves in as little as five minutes, says the company. On the newly launched site at swebapps.com, a big orange button reading "Start Building" is all you need to click to get started creating your own iPhone application.
Then, only six steps later, you'll have a completed iPhone application ready for App Store submission, a process which Sweb Apps will handle for you, too. How to Build Your App.