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Instructional design is not only seen as a core competency for learning and development/training specialists, but it’s a huge industry, too. Most learning vendors tout their ‘expertise in instructional design’ as a key reason as to why we should engage them to produce learning content. If we do so, then almost invariably their approach is around developing content in an ‘instructionally-sound way’ to produce a set of ‘learning interventions’. I have a real problem with this approach and the thinking behind it.
Instructional Design or Interactivity Design in an interconnected world?
Three Useful Free Photography Apps For The iPad [Mac]
Over the last two months we have been working on several iPad projects: Two news applications, a social network and a word processor. We worked on iPad projects without ever having touched an iPad. One client asked us to “start working on that tablet thing” even before we knew whether the iPad was real.

