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10 Creative Uses of the New Facebook Profile [PICS] Dix campagnes marketing réussies sur Facebook. Coca-Cola et sa brillante idée | Ouvre Grand Tes Ailes. Heineken İtaly Activation. Chaîne de chromefastball. Une application Iphone de Tiger Beer | Marketing en Chine.

Une application Iphone de Tiger Beer Une application Iphone a retenu mon attention, on peut conduire un Tuk Tuk en Chine avec son Iphone. Ce soft d’iPhone libre est réalisé par Tiger Beer. Ce jeu s’apelle Tuk Tuk défi lequel on dirige un véhicule dans les rues des villes chinoises on doit trouver les bars et les restaurants. Ce jeu permet de decouvrir d’une maniere ludique les points de vente le plus proche de la biere Tiger. Vous pouvez télécharger l’application gratuite iPhone Tuk Tuk Challenge. Merci a Bertrand pour l’information.

Pour information la Tiger Beer est une bière originaire de Singapour. Olivier VEROT Marketing Chine parMarketing Chine Arrivé en Chine depuis 2007, je suis Passionné de Marketing et de la Chine. Consulter les autres articles de Marketing Chine → Bravo taps foursquare partner for branded social network experie. By Chris Harnick February 3, 2010 Guides by Bravo Bravo Media has partnered with mobile social network foursquare to extend its relationship with audiences in the areas of food, fashion, beauty, design and pop culture. The partnership makes Bravo the first television and entertainment company to launch a branded experience on the location-based social network. Consumers can get network-branded badges and special prizes for check-ins at Bravo-themed locations. “Bravo's digital users are huge fans of technology – they love to have the latest, buzziest tech, gadgets and apps,” said Lisa Hsia, senior vice president of digital media at Bravo, New York.

“The fit with foursquare is ideal,” she said. “It's a game to figure out how to unlock the Bravo Fashionista or the Bravo Top Chef badge and it literally makes each user a part of the Bravo brand.” Foodie delight Foursquare connects consumers with their friends and lets them explore the world around them. Bravo's "Top Chef" badge Ms. Top 5 Emerging Brand Trends on Facebook. Field of Dreams may have popularized the notion that, "If you build it, they will come," but in today's Facebook generation, brands are beginning to go where the masses are, instead of relying on the masses to come to them. With 500 million members, Facebook represents real-time access to the online mainstream. For years, brands have been using their Facebook Pages to connect with customers.

As Facebook blossoms, so does brand ingenuity, and in recent months we've seen a surge in campaigns that inspire Facebook giving, incorporate Facebook Places and feature Facebook as a prominent part of product reveals and fan exclusives. Application makers are also building tools that small and big brands alike can use to sell their products and offer Facebook-tailored customer support. What follows is a deeper look at how and why these five emerging brand trends are bubbling up on the world's largest social network. 1. Facebook Exclusives The campaign proved to be more successful than anticipated. 2. 25 brilliant examples of Facebook brand pages. I love to see brands generating innovative, engaging and creative advertising online. Yet, I’m always surprised at how little effort companies put into Facebook from a creative perspective, especially given the noise they make about using the platform and the levels of engagement often put in.

Arguably, Facebook does have a static format that needs changing, but it’s not that difficult – or expensive – to come up with some great landing page manipulation through Facebook Markup Language (FBML)... And some brands are taking advantage of this, to great effect. Here are a few examples from our How to Create Amazing Facebook Pages guide... Here, I’ve skimmed through a few lists of top global brands and have picked 25 of the best. It’s worth noting that they’ve all created unique tabs within their company pages and these are the fixed landing points for the user, rather than the standard Facebook Wall. 1.Abercrombie & Fitch A&F has a simple advertisement for a current competition. 2.Best Buy.