Using Facebook Insights to Track the Like Button, Box, and Shares. In a previous article we provided a tutorial on how to add a Facebook Like button and Box to your blog.
Now that visitors are ‘liking’ the articles and Fan Page wouldn’t it be nice to see statistics and demographics that will provide a better understanding of your audience? For example, if a majority of visitors are female (and from Wisconsin) you might want to start selling pink Cheeseheads alongside the blog articles. Stick around as we walk you through a brief and easy tutorial on how to track your Like button, Like box, and Share button using Facebook Insights. Step 1: Facebook Insights Dashboard In your browser go to. Vitaminwater Launches Twilight Facebook Promotion. Altimeter Report: The 8 Success Criteria For Facebook Page Marketing. Report Snapshot (full report embedded below)Altimeter Group conducted research, and gleaned input from 34 vendors, agencies, and experts, to determine success criteria and develop a roadmap for Facebook page best practices.
We found Eight Success Criteria for Facebook page marketing, and then tested the maturity of 30 top brands across six industries. Our heuristic evaluation revealed that brands fell short – nearly half of the brands we reviewed (14 out of 30) did not fully leveraged social features to activate word of mouth, the hallmark behavior of social networks. Within this immature landscape, a few brands were on the right track to successfully harnessing Facebook page marketing. Soap Creative - 10 Facebook Myths Busted. Facebook Fans More Valuable Customers.