Services
Get flash to fully experience Pearltrees
Avis d’expert : Facebook va-t-il révolutionner l'e-commerce ? par Grégory Pouy – Tribune e-Business
Mark Zuckerberg a annoncé que le commerce sur Facebook sera "the net big thing". Il est vrai qu'avec plus de 750 millions de membres et une omniprésence sur tous les axes du web, on peut légitimement se dire que le commerce sur Facebook est une évidence. L'ecommerce ne cesse de se développer, représentant aujourd'hui en France 31 milliards d'Euros soit plus de 4 % (source FEVAD) de l'ensemble des achats des français et avec un taux de de croissance de près de 24% entre 2009 et 2010, il est donc tout naturel que le shopping social soit sur toutes les lèvres. Après tout le shopping social n'est rien d'autres que de reproduire sur le web ce que nous faisons tous dans la vraie vie : faire du shopping avec ses amis. Et qui mieux que Facebook est positionné pour vous faire effectivement vivre cette expérience ?
Alors, Facebook Places tuera t-il les autres réseaux sociaux géolocalisés?
Une semaine après le lancement officiel du service de géolocalisation de Facebook, Places (toujours uniquement US), beaucoup a été dit et écrit sur son potentiel “tueur” des Foursquare, Gowalla et consorts. Chacun y va de son avis et il n’y a vraiment pas de consensus sur ce sujet, pour certains Facebook va démocratiser pour ensuite écraser le domaine de la géoloc, pour d’autres le géant va au contraire aider l’écosystème à se développer. Avant de se lancer j’aimerai revenir sur un aspect important: la gestion des données sur Places.
Facebook's location service " Places " is speeding towards an imminent launch, but will take the primary form of an Application Programming Interface (API) for other location specialist services to plug-into. That according to a report by CNet's Caroline McCarthy this afternoon. When Places does launch, if it's executed well, it could have very big impacts on the Facebook user experience, on our relationships with the real-world places we visit and on the traditional local media that has informed us about those places throughout history. What Will People Do With Facebook Places? In our post Why We Check In: The Reasons People Use Location-Based Social Networks , we discussed three major reasons why people use location-based social networks right now: I expect that several of these motivations will apply to the hundreds of millions of Facebook users as well, not just the single-digit millions of early adopters using services like Foursquare and Gowalla today.
Facebook's Places Feature About to Launch
Here are some numbers we hadn't seen before to go along with the Facebook-Foursquare acquisition chatter from earlier this year, before Foursquare raised its big round . CNET's Caroline McCarthy reports that Facebook had offered Foursquare $120 million (presumably a combination of cash and stock, though McCarthy doesn't specify). Foursquare then asked for "about 25 percent more," which is about $150 million.
Facebook Had Offered Foursquare $120 Million, Foursquare Asked For $150 Million, Then Facebook Walked Away
Here's Why Facebook Is Secretly Building A Phone: It Needs To Be A Platform, Not Just A Service
But if Facebook is going to have as much impact on the mobile world as it has on the web, it needs to become a platform, and not just a service. And that's precisely why Facebook is working on its own mobile phone software. During my recent trip to Silicon Valley, the idea of a Facebook phone is one of the juicier, wackier rumors I heard about. But before I could dig up any details, TechCrunch's Mike Arrington has the scoop : He reports that Facebook is working on mobile phone software, with star employees Joe Hewitt and Matthew Papakipos supposedly working on the secret project. One detail I'll add: Facebook is working off of Google's Android software , based on clues from employees and a plugged-in Silicon Valley source .
Remember Facebook's "Instant Personalization"? No? It was all the rage, quite literally , last April when the company introduced it at its F8 developer conference.
Facebook Expands Instant Personalization with Rotten Tomatoes
Erick Schonfeld is a technology journalist and the former Editor in Chief of TechCrunch. At TechCrunch, he oversaw the editorial content of the site, helped to program the Disrupt conferences and CrunchUps, produced TCTV shows, and wrote daily for the blog. He joined TechCrunch as Co-Editor in 2007, and helped take it from a popular blog to a thriving... → Learn More Today, Facebook and Microsoft deepened their existing relationship around search. At an event in Silicon Valley , both companies announced a new phase in their partnership, especially as it relates to social search. Bing will be adding more Facebook social data into its main search results.
