Filtering Subdomains in Google Analytics. This guide is updated as of August 2012 with new screenshots and code.
Recently I’ve had a spate of sites that I’ve needed to help configure subdomain cross-tracking for in Google Analytics. Even armed with tons of documentation on this (not to mention my own Google Analytics Certification), it’s one of those things that can seem filled with confusing, nitty-gritty details. So without further ado, here’s my own personal guide of how to set up subdomain profiles – complete with tons of nifty screenshots. Part A: CUSTOMIZING THE CODE Here’s how to customize the code for both your main domain as well as the subdomain. _gaq.push(['_setAccount', 'UA-#########-1']); _gaq.push(['_setDomainName','yourdomain.com']); _gaq.push(['_addIgnoredRef', 'yourdomain.com']); _gaq.push(['_trackPageview']); (Note: This is not the entire code, just the part you need to customize!)
Part B: THE PROFILES Profile #1: Main Domain Let’s pretend that so far you only have one profile, and it’s for your main domain name. Comment Google Analytics surestime le trafic en provenance de Google Search et Facebook. Actualité, astuces, conseils. 50 Google Analytics Resources - The 2011 Edition. Google Analytics is one of the most valuable resources for webmasters, marketers, business owners, bloggers, and anyone who does practically anything online.
The best part is that Google Analytics is free! The following are 50 resources to help you get to know Google Analytics inside and out, from the new version, latest updates, social engagement tracking, advanced hacks, and much more! Event Tracking and Virtual Pageviews. 4 Google Analytics Goal Types That Are Critical To Your Business. Tracking pageviews and visitors to see how much traffic you’re getting is incredibly important right?
WRONG. Finding out if your website actually helps your business is MUCH more important. Knowing important metrics like: LeadsTrial signupsAccount creationsNewsletter signupsWhite paper downloadsEbook downloads …are really what you should be tracking. Hacking Google Analytics: Ideas, Tips and Tricks. Web analytics is a powerful tool made accessible to all of us through awesome free software such as Google Analytics.
These tools are designed to satisfy the general needs of every kind of website out there. That’s why website analytics tools, in general, are very good at offering a fundamental overview of traffic data of a site, but not so good when it comes to answering specific questions. To get specific questions answered, sometimes you have to work around limitations of your current software. Advanced Segmentation. Avis d’expert : Google Analytics va-t-il révolutionner le marketing à la performance ? par Alexandre Garnier – Tribune e-Business. Les équipes de Google Analytics testent en ce moment la fonctionnalité tant attendue par tous les e-commerçants : celle qui permet de suivre le parcours de l’internaute à travers ses différentes visites sur le site, jusqu’à l’acte d’achat.
Dans la publicité online, quand il s'agit de mesurer la performance, c'est toujours le dernier clic - celui qui précède l'acte d'achat - qui a raison. Les régies d'affiliation et de retargeting qui proposent des modèles à la performance aux e-commerçants (on ne paie que les ventes réalisées sur son site) l'ont bien compris. Elles se sont développées sur ce modèle séduisant, en promettant un risque 0 pour tout investissement publicitaire sur leurs réseaux. Mais ce modèle à la performance créé t-il vraiment de la valeur pour l'E-commerçant ? Imaginons une aventure dans laquelle nous retrouvons 3 protagonistes : l'E-commerçant Basket.fr, la e-shoppeuse Liza, et les régies Criterium et Webaffi. Le grand mensonge des plates-formes d'affiliation. Google Analytics Demystifies Visitor Behavior With Multi-Channel Funnel Reports. One of the biggest challenges in analyzing conversions to your website is figuring out which channels contributed to a goal conversion.
A new change to Google Analytics now allows you to see when multiple channels contribute to a goal. Last week, Google Analytics announced Multi-Channel Funnels, a new area to Google Analytics conversion reports that allows you to see which campaigns, sources, or channels contributed to a visitor's multi-visit conversion. Most customers don't convert on their first visit to your site. Typical conversions happen after a visitor comes back multiple times, often from different sources. For example, a visitor might discover you from a display ad, browse a bit, then go back from whence they came. In that scenario, the direct entry would receive all the attribution for the sale. Introducing Google Analytics V5. Broadcast Yourself. Update to Sessions in Google Analytics. Updated: 8/17/11 at 2:10 PM PST Beginning today, there will be a small change in how sessions are calculated in Google Analytics.
We think this update will lead to a clearer understanding of website interactions. We also want to explain how these changes might impact your reports. What’s changing? Currently, Google Analytics ends a session when: More than 30 minutes have elapsed between pageviews for a single visitor.At the end of a day.When a visitor closes their browser. If any of these events occur, then the next pageview from the visitor will start a new session. In the new model, Google Analytics will end a session when: More than 30 minutes have elapsed between pageviews for a single visitor.At the end of a day.When any traffic source value for the user changes.
As before, if any of these events occur, then the next pageview from the user will be the start of a new session. Measure Page Load Time with Site Speed Analytics Report. To improve the performance of your pages, you first need to measure and diagnose the speed of a page, which can be a difficult task.
Furthermore, even with page speed measurements, it’s critical to look at page speed in context of other web analytics data. Therefore, we are thrilled to announce the availability of the Site Speed report in the new Google Analytics platform. With the Site Speed report you can measure the page load time across your site. Uses for the Site Speed Report Content: Which landing pages are slowest? One effective use of the Site Speed report is to measure speed for your most critical pages. Setting up the Site Speed Report By default, page speed measurement is turned off, so you’ll only see 0’s in the Site Speed report until you’ve enabled it.