background preloader

Blog Fodder

Facebook Twitter

5 Surprising Statistics from Social Media | Kyle Lacy, Social Media - Indianapolis. It is always important to stay on top of trends in the industry. While I don’t encourage actually strategy and budget decisions being made on just statistics… it is important to understand the growth and decline of tools in the marketing world. I stumbled across this infographic on Mashable from Ignite, a social media consulting firm. There were some pretty spectacular stats built into the graphic. Here are the top five: 1. The youngest demographic social networks (Ages 0-17) are Habbo.com and imvu.com2. It is important to note that the study is pulling data from all over the world.

What do you think about the stats and the growth rate of social media? I’m Gonna Google You, And You Can’t Stop Me. Business Social Media | Social Media Marketing | Jeffrey Gitomer's Social Media Blog Just another WordPress site You are here: Home / Not found: Not Found, Error 404 The page you are looking for no longer exists. Perhaps you can return back to the site's homepage and see if you can find what you are looking for. Or, you can try finding it with the information below. Pages: Categories: Authors: Monthly: Recent Posts: Get Business Social Media News Enter your email (it'll be kept private) Jeffrey Recommends: "You cannot afford to overpay or underpay salespeople.

Categories Latest Gitomer Tweets Jeffrey Gitomer gitomer @gitomer Closing the Sale | The Definitive Answers You Won’t Like - salesblog.com/closing-the-sa… #Gitomer 24 minutes ago · reply · retweet · favorite Join the conversation Hire Jeffrey Don't let your next sales meeting suck! Hire Jeffrey to speak at your next corporate event. Have you heard me speak? Leave Feedback Latest Feedback "Wow" is Jeffrey's value message and it never goes out of style. April Fool's Around the Web - FoxNews.com. On the search engine usually known as Google, users today are having their computer redirected to Topeka.

The city of Topeka, Kan., has been wanting to change its name to Google, so Google decided to change its own name to Topeka. In explaining the April Fools' Day change, the search engine says Google employees once known as "Googlers" will now be called "Topekers" or "Topekans. " Starbucks is getting in on the April first fun, too. The coffee giant announced on its company blog that there will soon be two new drink sizes. But that's not all: Tech Web sites around the Web compete each year for the most outrageous April Fool's jokes. There's a a clever play on its efforts to build a cheap, Web surfing tablet PC, a device that would have been called the CrunchPad and would have competed with the Apple iPad. Google has other puns on-line, notably the new feature added to Google Docs: the ability to store anything on the Web site.

Images on the site entice you to "Apply Aroma. " Small Business Article on: Breaking news: Social media to end websites by Jim Blasingame. Being successful with social media is as easy as falling off of a log - for individuals; for small businesses, not so much. The goals of these two groups are very different: Individuals use social media to connect and share with friends and family. The return-on-investment expectation is pretty low - just "hit" them back, and they're happy campers. Businesses develop a social media strategy to connect with and ultimately sell to customers. And that last part - sell - is what makes their social media ROI so tricky. But the social media landscape - and the technology - is evolving, which should make it easier for businesses to wrap their marketing plans around. And just like the initial craze and subsequent evolution of websites, businesses are figuring out how to use social media as a customer acquisition tool.

One of the most troubling statistics in the 16 years since the first commercial website is that half of small businesses still don't have one. Write this on a rock... Why Facebook's New Questions Tool Is Good for Brands & Businesses. Brands and businesses are looking for ways to leverage Facebook's recently unveiled Questions tool in ways that differ from what they're already doing on Q&A sites such as Quora, Yahoo Answers and LocalMind. The feature, which Facebook rolled out to all users March 24, functions as a recommendation engine. It also presents a major opportunity for businesses to conduct market research and crowdsource in a far more elegant way than was previously possible, according to Ben Grossman, communication strategist for marketing agency Oxford Communications.

"We know from Nielsen that recommendations from friends and family and the opinions of online strangers are the top two most trusted forms of advertising," Grossman told Mashable. "Facebook Questions offers the perfect opportunity for brands to tap into exactly that. "NOTE: Page owners can access Questions by logging into their page and then heading to the Questions page to enable the feature. Questions changes that. Facebook Unveils New Version of Questions Tool. Facebook released a new version of its Questions feature on Thursday, the result of nearly a year of beta testing. The new version of Questions takes the focus off public inquiries (a service already dominated by Q&A sites like Quora) and instead focuses on soliciting recommendations from friends. "There are a lot of places you can go on the internet to ask questions of people who you don't know, but there are very few places you can go to get responses from your friends," said Adrian Graham, a project manager for Questions.

"We thought that this is where we should focus. " The updated version will be rolled out to current testers first. When they start asking questions, the feature will automatically be pushed to their friends. Those who don't want to wait for a friend to ask a question on their profile in order to use the new feature can download it here. For now, the feature is only available in English. Here's a quick look at the new product: Asking a Question.