It is always important to stay on top of trends in the industry.
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On the search engine usually known as Google , users today are having their computer redirected to Topeka. The city of Topeka, Kan., has been wanting to change its name to Google, so Google decided to change its own name to Topeka. In explaining the April Fools' Day change, the search engine says Google employees once known as "Googlers" will now be called "Topekers" or "Topekans."
Being successful with social media is as easy as falling off of a log - for individuals; for small businesses, not so much.
Brands and businesses are looking for ways to leverage Facebook's recently unveiled Questions tool in ways that differ from what they're already doing on Q&A sites such as Quora , Yahoo Answers and LocalMind.
Facebook released a new version of its Questions feature on Thursday, the result of nearly a year of beta testing. The new version of Questions takes the focus off public inquiries (a service already dominated by Q&A sites like Quora ) and instead focuses on soliciting recommendations from friends.