[Univision and Unimas are owned by Univision Communications, Inc; NBC and Telemundo are owned by NBC Universal; CBS is a division of CBS Corp; ABC is owned by the Walt Disney Company; Fox is owned by Fox Entertainment Group, a unit of News Corp.; ION is owned by ION Media Networks.] *Stickiness Index powered by Rentrak TV Essentials (www.rentrak.com) **Social Activity powered by General Sentiment (generalsentiment.com) † Not reported by General Sentiment [AMC and WE TV are owned by AMC Networks; ABC Family is owned by the Walt Disney Company; BRAVO and OXGN are owned by NBC Universal; VH1 and MTV are owned by MTV Networks, a division of Viacom; Hallmark and Hallmark Movie Channel are owned by Crown Media Family Networks; LIFE and A&E are owned by A&E Television Networks; TNT and is owned by Turner Broadcasting, Inc., a unit of Time Warner; TLC is owned by Discovery Communications, LLC.] Weekly Top Entertainment Charts - Rentrak Corporation
Mediabistro Event The TVNewser Show, coming to NYC on April 29, will explore the relationship between social platforms and TV through informative panels and discussions with industry experts like Jeff Misenti, Chief Digital Officer for Fox News Channel & Fox Business Network. Attendees will also have the opportunity to network with other professionals at the event's media job fair. Register before midnight on April 9 to save $150! Second-screen click rates top 10 percent, says TVPlus
The impact of Twitter on TV shows | Film Not so very long ago television producers and film-makers were thrilled if their projects had the "water cooler effect" – that is to say the show, the programme or the film became a topic of conversation or chatter among people in offices, bars or the home. Nowadays the conversations with the most clout are increasingly taking place among social network communities gathering online to take the "water cooler effect" into the twittersphere and on to the many pages of Facebook. A programme that is trending on Twitter is increasingly a currency of success or failure. Do enough people "like" your show on Facebook? Well, if not, then why not?
Report: Social TV - Insights into innovation in social TV Comprehensive analysis of the Social TV market How one billion TV viewers liking and tweeting impact TV ratings, ad revenue and ARPU - globally Futurescape’s report provides the full context for understanding the Social TV sector
1.65 Billion Likes of TV Shows Indicates Facebook’s Importance to Television At the TV of Tomorrow conference today in San Francisco, Facebook’s Director of Media Partnerships Justin Osofsky revealed that 275 million users have Liked a TV show on Facebook. Those that have Like an average of six shows, which means there’s been roughly 1.65 billion Likes of TV shows. 17 of the 100 most Liked Pages represent TV shows. These statistics indicate that TV studios should consider increasing their marketing efforts on Facebook to take advantage of the organic interest in Liking Pages of TV shows. Through Pages, they can strengthen fan loyalty, increase viewership, and sell merchandise.
Mediabistro Event The TVNewser Show, coming to NYC on April 29, will explore the relationship between social platforms and TV through informative panels and discussions with industry experts like Jeff Misenti, Chief Digital Officer for Fox News Channel & Fox Business Network. Attendees will also have the opportunity to network with other professionals at the event's media job fair. Register before midnight on April 9 to save $150! SocialGuide debuts daily social TV rankings
Tweeters More Engaged with TV Shows Twitter, Facebook Users Discuss Show After Airing at Similar Rate Users said they are more likely to talk about their favorite shows on Twitter and Facebook before and after the show airs rather than during the show. Of users who talk on Twitter, 62% said they engage before the show airs, 69% after, and 47% during. Of users who talk on Facebook, only 47% engage before the show airs (24% less than Twitter users), 68% after (essentially flat) and 24% during (almost 50% less). Twitter Users More Celeb-focused in TV-related Interactions Twitter users show a stronger celebrity focus than Facebook users in their TV-related interactions with content creators.
According to Jack Myers, who triggered everyone's radar at the first Social TV Summit in Hollywood, California last week, this could very well be the case and a $12 billion market by 2020 for Social TV is possible. Double that globally, perhaps event triple as the fastest growing TV markets are all outside the USA. How much of that will be new spend and how much will be siphoned off from traditional TV ad spend is up in the air. While America is expected to dominate ad spend in 2013 ($167bn) the five developing markets of China, Russia, Brazil, India and Indonesia will follow, contributing 62% of new ad dollars over the next three years. It's hard to put a tangible number on such a fresh market - and it also depends on a number of things... for instance - what exactly is Social TV? $12 Billion Social TV Marketing Spend in USA By 2020?
Sorry Packers fans, I gotta break it to you: The real winner of this year’s Super Bowl was Twitter, proving again that social media can deliver record audiences. The faceoff between the Pittsburgh Steelers and the Green Bay Packers marked the biggest Super Bowl since 1987, according to Fox. If you had your TV turned on this past Sunday afternoon, chances are you were watching the Super Bowl: The National Football League championship game scored a 47.9/71 metered market rating, which means that 47.9 of all TV households in select markets were watching the game. Of course, some people were simply attending a Super Bowl party elsewhere. That’s why Nielsen also measures the share of households that actually had their TV turned on during the time the game aired, and that number was 71 percent for this year’s Super Bowl. That’s up three percent from last year, even though the 2010 Super Bowl turned out to be the largest U.S. How Twitter Won the Super Bowl — Online Video News
Demand for TV Everywhere Widespread in Western Europe 30% of Broadband Homes consider Live Multiscreen Service as a Top TV-Service Feature Receiving live TV on a mobile phone, tablet, or computer is a popular feature throughout Western Europe, with 30% of broadband households highly interested in these TV Everywhere services, according to Parks Associates’ recent consumer survey Connected Consumer in Europe. The international research firm found U.K. broadband households the most interested in receiving live TV on an Internet-connected device, with 36% highly positive on this feature. German broadband households showed the lowest interest, with only 24% selecting multiscreen services as a top feature.