L.V du30 sept 2011

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La vidéo en ligne ne cannibalise pas encore la TV malgré 36% de multitaskers – Adage. WSJ Live : journaux et TV devraient regarder – NiemanLab. Editor’s Note: Each week, Ken Doctor — author of Newsonomics and longtime watcher of the business side of digital news — writes about the economics of news for the Lab.

WSJ Live : journaux et TV devraient regarder – NiemanLab

It’s news. It’s video. It’s a streaming tablet product that’s this week’s #1 free news app in Apple’s App Store. And it’s The Wall Street Journal — founded in 1889. WSJ Live, launched last week, is a milestone product. Notice, first, that WSJ Live is a tablet product — or more precisely a “lean-back” product, available not only on your iPad or your Galaxy Tab but aiming to get in early on “connected TV” platforms.

It leverages the tablet-sized screen well. Much of the action is set in the combined Journal/Fox/News Corp. building on the Avenue of the Americas in Midtown. It acts on two of three parts of what I’ve called the Tablet Trifecta — mobile, video, and social. WSJ Live, of course, is a video product on the mobile tablet. As good as it is out of the box, WSJ Live is clearly an evolutionary product. Tumblr dépasse Wikipedia en pages vues – TC, valorisation estimée à 800 M $ – FT. If you are wondering why Tumblr just raised $85 million, all you have to do is look at its pageviews.

Tumblr dépasse Wikipedia en pages vues – TC, valorisation estimée à 800 M $ – FT

The super-easy blogging platform saw its pageviews jump from about 2 billion a month to 13 billion since the beginning of the year. It recently passed 10 billion posts, and is adding 40 million more every day. According to Quantcast, which directly measures the site, Tumblr attracts 72 million visitors a month, more than half of those from outside the U.S.

But its pageviews are really outsized compared to its visitors. In fact, Tumblr now generates more pageviews per month than Wikipedia, with only a tenth as many visitors, according to comScore. To get a sense of how much of an outlier Tumblr is when it comes to pageviews, let’s take a deeper look at the comScore numbers.

Journalisme

Réseaux sociaux. Les chemins mouvementés de la disruption – Ken Doctor. Editor’s Note: Each week, Ken Doctor — author of Newsonomics and longtime watcher of the business side of digital news — writes about the economics of news for the Lab.

Les chemins mouvementés de la disruption – Ken Doctor

Okay, it’s 11 p.m., and you are in bed. What do you reach for? There’s no wrong answer here, but if you are in the news/information mode, you may reach for your Android smartphone or scoop up your iPad. So many choices, at this oddly news-consuming time of day. We know that evening is when tablet usage peaks, and, yes, such companies as Zite tell me that 11 is a top hour. Digital disruption is now increasing. As Ipsos OTX President Bruce Friend recently put it: iPhones and Androids are, yes, our lovers. We’ve got so many emerging studies of our fast-changing habits that comparing them can leave you dazed and confused. Let’s look at some of this emerging data, and begin to make sense of what it means and where revenue is likely to flow into the next several years, in the newsonomics of disruption.

Among Pew’s conclusions: Liens vagabonds (30 sept.