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Business overview - Next Plc. The NEXT Brand The NEXT retail chain was launched in February 1982 and the first store opened with an exclusive coordinated collection of stylish clothes, shoes and accessories for women. Collections for men, children and the home quickly followed. NEXT clothes are styled by its in-house design team to offer great style, quality and value for money with a contemporary fashion edge. Today NEXT trades from more than 500 stores in the UK and Eire and almost 200 stores in more than 40 countries overseas. Over the last few years several larger format fashion and home stores have opened across the UK and, in August 2011, NEXT opened its first combined fashion, home and garden store at Shoreham-by-Sea.

The groundbreaking mail order operation NEXT Directory launched in 1988 with a hardback book containing 350 pages, creating the blueprint for catalogue retailing. Other group businesses Lipsy designs and sells its own branded younger women's fashion products. Business strategies and objectives. PUMA® – Strategy. In terms of our brand repositioning, August 2014 saw the successful launch of our worldwide Forever Faster brand campaign – the biggest marketing campaign in PUMA’s history. This marked the start of our repositioning as a true sports brand to our consumers and retail partners. The objective of the campaign is to demonstrate that PUMA is back in sports and that our brand has great assets and a distinctive attitude: Brave, confident, determined, and joyful. We achieved this goal by focusing our campaign on customers in 35 countries. In the first three months after the start, our advertising generated 1 billion TV impressions in our target group as well as 31 million online views.

The launch of this campaign marked the start of a long-term marketing strategy, which will be continued and run through the Rio de Janeiro Olympic Games in 2016 and beyond. Expansion strategy. Our stores Our stores should always be in the best locations for business. By leasing store premises instead of owning them we remain flexible in a constantly evolving retail landscape, and can make sure we are represented in the most attractive streets and shopping centres in all our markets.

H&M stores are run by H&M, with the exception of some markets where we collaborate with franchising partners. Franchising is not part of the general expansion strategy.* Sustainability is key to the company business and we are working actively to make both existing and new stores sustainable in the long term. Online expansion To meet the rapid development of the online market, in particular shopping via smart phones and tablets, our investments into distance selling continues.

H&M’s shop online is available in 21 markets, including the US. . * Regarding franchise enquiries, please note that franchising is not part of the general expansion strategy of H&M. Nike News - NIKE, Inc. Introduces 2015 Global Growth Strategy. 1.3 About Nike Inc - NIKE, Inc. Sport, Exercise and Physical Activity: Public Participation, Barriers and Attitudes.

Participation levels 2.1 Respondents were asked how often they took part in sport, exercise or any physical activity. They were reminded to include activities like cycling, dancing, fishing, bowling, yoga etc. and to include walking if they walked for more than around 2 miles, or 40 minutes at a time 13. The results are shown in Figure 1 below. 2.2 A third (35%) of respondents indicated that they exercise several times a week. 2.3 Given that experts suggest 30 minutes activity on most days, findings show that the majority of people, 65%, are not exercising enough: 27% exercise just once or twice a week, 7% just once or twice a month, 9% less often than once a month and 22% never exercise. Figure 1: Frequency of participation in sport, exercise and physical activity How often do you take part in sport, exercise or any physical activities these days? Base: All (2,077) Factors linked with participation levels 2.5 Participation is higher among the following groups: Reasons for exercising Time.

Reebok launch their FitHub store. Today Reebok launched their first ever fitness hub in London. The concept behind the FitHub is to offer a new way of combining your fitness lifestyle with your shopping experience. The store is decked out like a gym: there are fixtures that replicate gym equipment such as agility rings, music specially selected for workouts, genuine gym flooring and functioning plyometric jump boxes as seating.

Customers are literally immersed in fitness as soon as they enter. Apparel is clustered together around the store according to your workout (classic, training, running and studio), so it’s easy to find exactly what you need. Even the staff are above and beyond, with strong fitness backgrounds and qualifications ranging from personal trainers and nutritionists to sports scientists. Not only that, but the hub are keen to give back something to the community and encourage Londoner’s to get active. ‘Reebok are on a mission to empower people to be fit for life,’ says store manager Parminder Turna.

Summer Trainers Trend Vogue Editors' Guide - Nike, Adidas & Chanel. 16 April 2014 Julia Hobbs IT'S 10.20am and Sean McDowell, the creative director of running at Nike, is chatting about Epic Tights, the super clingy performance leggings that are the company's latest bestseller for women, and his morning run through the ruins of Athens's old city yesterday. I'm beginning to grasp that this is an average day for the product designer who began his on-brand sporting career as a competitive track runner at the age of seven. His first pair of trainers were Nike Air Pegasus, which he would sketch at night in his bedroom in upstate New York - 2014, he reminds me, is the thirty-first year of Nike Air Pegasus, as though noting his own birthdate.

On McDowell's feet today, however, are Nike Free 3.0 sneakers, the latest launch from the company - a dense, stretchy knit trainer available for total customisation online via Nike iD (right down to stamping your name on the shoe's tongue). "Isn't that cool? It's almost like a sock. " Texprocess 2013 with new technologies for innovative sportswear. With the Olympics last year, there has been a considerable focus on innovation in sportswear. New product developments from both small companies and large brands alike, not only make garments look and fit better, they also help athletes perform better.

Many of these require uses of new or specialist technology within the manufacture of the garments, not just the materials they were made from. The market leaders present these specialist technologies at Texprocess, the leading international trade fair for processing textile and flexible materials from June 10 – 13, 2013 in Frankfurt, Germany in co-location with Techtextil, International Trade Fair for technical textiles and non-wovens from June 11 – 13, 2013. Smart textiles are an example. Accurate three dimensional head mapping data is used to ensure the cap and goggles are made to fit head and face contours of each swimmer exactly, delivering optimum comfort, improved hydrodynamic performance and ease of use’. • Number of stores worldwide of the H&M Group by country, 2013.

Reading support This statistic shows the number of stores worldwide of the H&M Group from 2009 to 2013, by country. In 2011, there were 233 H&M stores open throughout the United States. The total number of H&M stores worldwide amounted to 2,472 in that year. Hennes & Mauritz AB (H&M) is a multinational company based in Sweden. It went public on the Stockholm Stock Exchange in 1974. According to Interbrand, H&M is the most valuable European retail brand of 2014 with a value of 18.17 billion U.S. dollars; which was also good enough to be ranked as the 21st most valuable brand worldwide. In February 2013, H&M launched a global clothing collection initiative where consumers are able to hand in used garments from any brand within their stores in all 48 markets.

Show more. Primark - About Us. Adored by fashion fans and value seekers alike Primark is widely established as the destination store for keeping up with the latest looks without breaking the bank. We offer a diverse range of products, stocking everything from baby and kids, to womens, mens, home ware, accessories, beauty products and confectionery. Primark opened its first store in Dublin in 1969 under the name Penneys and today operates in over 270 stores in nine countries in Europe and growing with the first US store opening in Boston in 2015. Primark is our company name and identifies our entire company, while Penneys is a trading name that is used in the Republic of Ireland only. You may have noticed that when we used the name Penneys in Ireland we always follow this with ‘Operated by Primark’ which you can see on our shopping bags.

Timeline 1969 - first store opens in Dublin, Ireland. 1973 - first store opens in Derby, UK. May 2006 - Madrid, Spain. Dec 2008 - Rotterdam, The Netherlands. Store design. Nike competitive analysis. Nike VP of Digital - Fuel, Fashion, and Future - Style.com. Game, set and match ... a history of sport and fashion. You might wonder what this gathering of the world's elite athletes 400 miles away has to do with you. Simple. It could change the way you dress. Once all the running and jumping and falling over on the playing field is finished, commentators will start talking about the games' legacy – the infrastructure and the hoped-for health benefits.

But what the athletes wear, the colours, fabrics and styles, will have a direct influence on fashion. The trainers they endorse will sell out and the polo shirts they wear will become high-street favourites. Designer Stella McCartney unveiled the Team GB kit on Thursday to mixed reactions. At the launch athletes including heptathlete Jessica Ennis, gymnast Louis Smith and BMX cyclist Shanaze Reade waxed lyrical about it.

Hurdler Andy Turner reported on Twitter that his fans had deemed it to "look like a posh Scottish flag". There will also be a Team GB retail offering which McCartney, who has her own sports label with Adidas, has worked on. Techno advanced sportswear | Fashion VS Sport. Update your summer workout wardrobe with our must have techno advanced sportswear pieces; that are guaranteed to improve your overall performance and help you move better. One of our favourite fitness bands Jawbone’s Up24; the jawbone is compact, looks sleek and is simple to use. Jawbone’s Up24 collects information on how you eat, sleep and move and then presents the findings in easy to understand graphics on your Smartphone; the app displays your data and lets you add extras such as meals and mood.

The Jawbone then delivers insights that will improve how you sleep or exercise. The water-resistant band can be worn in the shower and is durable enough to withstand everyday scuffs. The jawbone is resilient but when training outdoors is open damage. Jawbone UP24 £124 Selfridges.com Jawbone Caps – £9.99 Griffintechnology.com The Reebok Z quick’s are lightweight and provide optimal performance for all types of workout. Reebok Z Quick £70 reebok.com Adidas Climachill Tank, £25 adidas.com. What Fashion Brands Can Learn from Nike - The Business of Fashion.

NEW YORK, United States — Fashion brands are finally getting serious about digital media. But so far, their strategies have mostly focused on marketing and communications initiatives like interactive advertising campaigns, fashion films and live-streamed runway shows. Integrating digital technology into the core product offering remains a largely unexploited area of opportunity.

Here, fashion companies can learn a lot from one of the world’s most digitally innovative brands: global sportswear giant Nike. Last month, to coincide with the start of the FIFA World Cup, Nike launched a three-minute film called “Write the Future”, featuring football superstars like Wayne Rooney and Didier Drogba. According to web video analytics company Visible Measures “Write the Future” clocked a record 7.8 million online views in its debut week, underscoring the power of creating compelling digital content that consumers will voluntarily seek out and share with others. Nike's revenues rise helped by fashion-led sportswear. Pay in the changing room at H&M’s new tech rich Times Square store. H&M’s new 4 storey store in New York’s Time Square has been equipped technology that allows consumers to pay for purchases in the dressing-room area. iPad stations and benches can also be found in the fitting rooms on various floors. There will also be “interactive mannequins” with screens attached to their foreheads that play videos or flash photos and special deal alerts.

Meanwhile, shoppers will be invited to walk a “virtual runway” and have their catwalk performances projected on the store’s external LED screens for the throngs of tourists and office workers passing through Times Square. H&M spokeswoman Jennifer Ward describes as a “futuristic, tech-savvy store design.” She added “The mezzanine will consist of a Social Media Lounge, which will include seating, free Wi-Fi, integrated iPads, headphones with music, mobile fitting rooms, and a photo studio.” H&M are reported to have had some teething problems with the new technology but then this is meant to be a trial. Adidas RFID store. Adidas stores have been really driving digital innovation into the store experience. NEO stores in European cities like Frankfurt, Nuremberg and Helsinki are demonstrating the innovations described below: RFID changing room Customers that take product into the changing room are greeted with a mirrored display which provides more information about the products they have taken into the store as well as give the customers some ideas of outfits to combine.

RFID Point of sale & Security scannersAll products have RFID tags on them which, when placed on the counter, the till is able to scan immediately without any manual intervention. Once transaction is complete, these products can then be marked as paid for using the read/write functionality on the 2nd generation RFID tag. Products that are not marked as paid that leave the shop, will activate the alarm. The 3ft RFID aerials installed at the front doors ensure these tags are detected. UK apparel market reporting considerable expansion plans for the leading sportswear retailers, Nike and Adidas. (live-PR.com) - Although the UK was amongst the fastest growing economies in Western Europe in 2013, apparel and footwear retailers were quick to offer discounts to consumers, with unseasonal weather conditions prompting panic on the high street. The popularity of economy retailers such as Primark forced many mid-range brands to drop their prices in order to encourage consumers to shop at their stores.

The business dress requirement in UK offices relaxed in recent years, and 2013 demonstrated as such, with tie retailer Tie Rack, once the go-to store for ties and office attire, closing the remainder of its 44 UK stores. Wearing a tie is now only mandatory for a minority of the workforce, with a large number of businesses abiding by a "smart-casual" dress code, which can vary widely from company to company.

Jeans have become commonplace for both men and women at work, as well as for a variety of social occasions, making them the staple fashion item for many in the UK. Digital and the sportswear sector: stats. From pop singer to designer: Rita Ora launches collection for Adidas Original - News - Fashion - The Independent. Adidas Group - Profile. Top 3 Engaging Sports Brands on Social Media. Mary Katrantzou Talks Adidas Originals, the Future of Fashion and More - The Business of Fashion. Nike CR Report. N+TC Nike Training Club App. Nike.com (UK) #FASHION | Lookbook: Nike x Pedro Lourenço, featuring Karlie Kloss - SWEETESTmagazine.

How sportswear became fashionable. H&M lines up to compete in booming sportswear market. Retailers are right to tackle the UK sportswear market in 2014 | Verdict. • Nike - Statistics & Facts. NIKE FY2013 Annual Report. Nike CR Report. Sportswear-makers: The adidas method. Sportswear in the United Kingdom. Annual-report-2013-14.pdf. The secret history of sportswear. Staying Cool Under Pressure: The Evolution of Sportwear. H&M Unveils Sport Collection - MIXUPPER. Lipsy unveils sportswear range using Victoria's Secret's Sara Sampaio as a model | Daily Mail Online. Bab02.pdf. Investigate The Influence Of Sportswear Brand Names Marketing Essay. Dia76827_ch04.pdf. H&M lines up to compete in booming sportswear market. Impact of brand loyalty on sportswear customers: a case study of Adidas | mollika mollika. Currently Obsessing: H&M Sportswear - Gymbags & Gladrags.

TheVine - Sports Luxe Trend MSFW - Life & pop culture, untangled. Instagram: Promoting fitness one post at a time - The Pitt News: Opinion. Sportswear Sprints Ahead in the Fashion World. Brand Loyalty in the U.K. Sportswear Market by John G. Dawes. Edelkoort: The rise of the 'Entertraining' and Active wear. Nike And Apple Team Up To Create Wearable ... Something. Nike makes a big push into the fast-growing women’s segment. Just do it! how sportswear innovation has created fashion staples | i-D Magazine. NIKE, Inc. - Grace, Beauty and Athleticism: Nike Women’s Fall/Holiday 2013 Look Book. Register of Exercise Professionals. Fitness Trend Forecast for 2015: 6 Trends on the Rise | Jill S. Brown. Berdych becomes H&M’s first tennis endorser - Sports Personal Endorsement news - Tennis Global. H&M Free Runner Activewear Film | Stylus | Innovation Research & Advisory. Victoria's Secret Sportswear Collection with Erin Heatherton & Adriana Lima | FashionTV.

Mytheresa.com x Nike Sportswear "Fashion In Motion" Fashionable Sportswear From Adidas. Nike's revenues rise helped by fashion-led sportswear. The sportswear revolution: EDITD analyzes data around activewear apparel boom. Sports Clothing & Footwear - 2014 - Executive Summary. Sports Equipment - 2012 - Executive Summary. Clothing Retailing - 2014 - Market Definition. London 2012: Team GB finish third in Olympic medal table. Sportswear in the United Kingdom. BBC Olympics coverage watched by 90% of UK population | Media. London Olympics sees surge in men and women playing sport on a weekly basis. Sport England survey shows 750,000 boost in participation. Annual-report-2013-14.pdf. Bye bye, Kardashians: Olympic athletes give women new, strong role models | Sport | The Guardian. Fitness-Inspired Clothing Trends at New York Fashion Week. Beyonce Knowles Collaboration Topshop Athletic. 100+ Amazing Instagram Statistics (October 2014) Instagram Statistics | TOTEMS.

Sports Luxe Trend MSFW. Edelkoort: The rise of the 'Entertraining' and Active wear. 2901179_OlympicLegacy_acc.pdf. London Olympic Games Legacy project wins 'Inspired by 2012' award. Nike helped by fashion sportswear. Instagram: Promoting fitness one post at a time - The Pitt News: Opinion. Obes-phys-acti-diet-eng-2014-rep.pdf. Benefits of exercise. Corporate Communities | Will the Olympics create a healthier, more active nation or leave a trail of fast food wrappers as its legacy? Why fit is fashionable for women | Register of Exercise Professionals UK. Britain's Olympic success leads to record boost in sport participation | Sport. H&M unveils revamped sportswear collection. H&M lines up to compete in booming sportswear market. How The London Olympics Started The Sports Luxe Trend - Fashion Handbook. Fashercise - Stylishly fit » H&M Sportswear Lookbook. Alexander Wang for H&M: Collection revealed in full - News - Fashion - The Independent.

The Best Fitness Clothing For Your Sport | 4Ever Fitness. H&M lines up to compete in booming sportswear market. Tennis. H&M Turns to Sportswear to Make Zara Sweat.