Back in August, I wrote about an interesting new company called SCVNGR .
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SCVNGR Pro starts with an exciting idea, but we know that it takes a lot more than just the idea to implement a successful campaign.
Princeton Engineering freshman Seth Priebatsch’s scheme for a text-messaging scavenger hunt has won first prize in the Tigerlaunch Business Plan Competition . Priebatsch may be a freshman but he is by no means a greenhorn when it comes to starting businesses. His PostcardTech specializes in producing interactive postcards containing mini CDs .
June 18, 2009 Mary Cross firstname.lastname@example.org Groups of students and parents bustling around the uptown campus in the New Orleans summer heat signal that the third year of summer orientation is in full swing at Tulane University.
Quit obsessing about the check-in. Companies in the hot location-based services space are frantically trying to come up with the next step beyond the very simple act of getting users to check in or announce their presence to friends when they arrive at a bar or a restaurant or a subway train. It’s generally agreed that location services need to create a deeper experience.
The Boston Globe is encouraging mobile users to hit the streets of Boston and learn a little more about the city's attractions with a new checkin-based scavenger hunt.
Search "SCVNGR" in the app store for iPhone or the Market for Android.
Over the last few weeks, the New England sports press has been scratching their heads over mysterious T-shirts they received from The Patriots that were emblazoned with the words, “ HELP VINCE “. The shirts obviously refer to NFL star Vince Wilfork, but give no indication as to what he needs help with.
Location-based game SCVNGR has had a big week of news, first with its partnership with AT&T and then the release of its secret social mechanics playdeck .
One of the hottest categories in tech is location-based services (LBS). Essentially, this means using your smartphone's GPS capability to show friends your current location. One of the early leaders in the space is Foursquare , which recently snagged a large amount of venture capital.