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Welcome to HOY Fashion, a website dedicated to street fashion in the UK, since 2006.
sorry to be a downer, especially since i do like the design of these shoes and swedish hasbeens seem like a decent company (the shoes are manufactured by hand in small factories in sweden and they say they practice environmental friendliness), but these particular shots from their spring lookbook are objectifying and gross. the decision to hide the models' faces while displaying their oiled up and smoothly photoshopped bodies takes away what makes them human and leaves them as sexualized dismembered body parts.
This past spring break I had the pleasure of finally spending time with my long time interwebz friend Kate of Mr.
I love looking at how others curate our work >>>