Licensing Forms - BMI. How Music Licensing Works" Let's say you are reading Rolling Stone magazine, and you find an article about an ad campaign that Phillips has launched.
The ads feature the Beatles hit "Getting Better". In the article you read this: But according to the licensing expert, the company no doubt "paid a fortune" for the Beatles hit: an estimated $1 million. The source suspects Gomez made no more than $100,000. This ad campaign is using the Beatles song as the theme music. Music Licensing 101: How It Works. How to Copyright a Song. Edit Article Registering Your Song OnlineRegistering Your Song by MailKnowing What to Avoid Edited by Dman0875, Jack Herrick, Ben Rubenstein, Tom Viren and 64 others.