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http://mashable.com/2011/02/25/data-mining-social-marketing/

Why Data Mining Is the Next Frontier for Social Media Marketing

Chris Boorman is the chief marketing officer and senior vice president of education & enablement at Informatica .
http://www.openforum.com/idea-hub/topics/technology/article/5-social-media-trends-to-watch-right-now-barb-dybwad

5 Social Media Trends to Watch Right Now

With new sites, services, apps and practices that help businesses connect more directly with customers coming online at a rapid pace, it's often helpful to zoom out a bit and keep an eye on upcoming trends on the cusp or just over the horizon.
A recent piece at The Next Web highlights key trends that we’ve already begun to see influence the collective discussion of how social media and its related applications – geo-location targeting, tagging physical objects, etc. – will evolve over the next couple of years.

5 Trends That Will Shape Social Media

http://www.psfk.com/2010/09/5-trends-that-will-shape-social-media.html
Social media changes from month to month. Trends come and go quicker than the seasons change. The latest trendy site could be next year’s Myspace and the hottest new site probably hasn’t even been conceived yet or is at the couple of guys in a garage stage. http://thenextweb.com/socialmedia/2010/09/12/seven-important-social-media-trends-for-the-next-year/

Seven Important Social Media Trends For The Next Year

http://blog.hubspot.com/blog/tabid/6307/bid/6329/The-4-Hottest-Social-Media-Marketing-Trends-Explained.aspx

The 4 Hottest Social Media Marketing Trends Explained

With new applications launching daily and “experts” promoting the next big thing in social media marketing, it is a fast changing and confusing industry for marketers. It doesn’t need to be complicated, but it is important for marketers to think about the larger communication trends that these applications belong to and then decide if the trends are relevant enough to test in their marketing strategy.
Yuli Ziv is the founder & CEO of Style Coalition , a network of independent online publishers in the fashion and lifestyle vertical, based in NYC.

5 Trends Affecting How We Connect Through Social Media (Build 20100722155716)

http://mashable.com/2010/08/16/trends-connect-social-media/

Six Social Business Trends To Watch

It will come as little surprise to readers here that businesses this year have been getting increasingly serious about social media as they find that their customers are spending a rapidly growing amount of time there. http://www.dachisgroup.com/2010/08/six-social-business-trends-to-watch/

Social Business Forecast: 2011 The Year of Integration

Research reveals corporations to focus on integration, staffing, advertising, and measurement in 2011. http://www.web-strategist.com/blog/2010/12/09/slides-social-business-forecast-2011-the-year-of-integration-leweb-keynote/
http://techcrunch.com/2010/12/04/social-networking-present/

Social Networking: The Present

Editor’s note : This is the second of a three-part guest post by venture capitalist Mark Suster of GRP Partners on “Social Networking: The Past, Present, And Future.”
MEDIAS SOCIAUX – Marta Kagan, Managing Director US de l’agence de marketing Espresso vient de publier une mise à jour de sa présentation sur le poids croissant du web 2.0 et des médias sociaux . Tout le monde admet maintenant que les médias sociaux sont indissociables du web, et que l’économie se déplace sur les réseaux virtuels. M.

Le poids croissant des médias sociaux

Social Networking: The Past

Editor’s note : This is the first of a three-part guest post by venture capitalist Mark Suster of GRP Partners on “Social Networking: The Past, Present, And Future.” Be sure to also read Part II and Part III . This series is an adaptaion of a recent talk he gave at the Caltech / MIT Enterprise Forum on “the future of social networking.”

Le futur du Web Social selon Forrester

Aujourd'hui le moins que l'on puisse dire, c'est que l'expérience sociale sur le web est pour l'utilisateur un joyeux bazar à peine défriché où chaque visite sur un nouveau site impose la création d'un nouveau profil et la dilution de l'identité de chacun. Pour mémoire, les réseaux sociaux attirent désormais 22,5 des 34 millions d’internautes français parmi lesquels 22 millions de cyberacheteurs , pour environ 1 h 40 mn de surf mensuel. Fin avril, Forrester, sous la signature de Jeremiah Owyang a publié une étude " Future of the Social Web ".
In honor of Mashable’s five-year anniversary, this series is supported by IDG .

The Next 5 Years in Social Media

From Social Graphs to Interest Graphs

In the next installment of discussions exploring the state and future of social media, Chris Beck, founder of 26dottwo (@ 26dottwo ) and I review how relationships online are evolving from social networks to social “nicheworks” or contextual networks.