QR code for wine industry

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94Wines defines itself by combining great wines with innovative technology. The result is great wine in a contemporary and visually striking bottle with a QR code. 94Wines gives you an unique experience when it comes to sending a personal message. http://94wines.com/en-US/Home/

Wine made personal. Add a message via QR code

http://bordeauxwinenews.blogs.sudouest.fr/archive/2010/08/24/civb-s-iphone-app.html CIVB, the trade and marketing inter-professional wine board, is setting up a database of chateaux and brands.

Bordeaux wine database on iPhone App. coming soon! : Bordeaux Wine News

Selecting the right wine for every occasion is a form of art most of us only pretend to understand. That’s why Lion Nathan Wine Group, a wine owner and importer, has put QR codes on wine bottles to help everyday wine buyers make better selections. Cellar Key , a joint initiative between Scanbuy and Lion Nathan Wine Group , applies QR code technology to the art of shopping for wine.

QR Codes Help Consumers Shop for Wine

http://mashable.com/2010/09/01/cellar-key/
En flashant le code l’utilisateur est renvoyé, après avoir décliné son âge, vers une page ou il trouve… rien. Ou pas grand chose en fait. La page de destination étant en flash, l’utilisateur iPhone ne voit qu’une image. http://realtoweb.wordpress.com/2010/09/20/une-campagne-veuve-cliquot-en-qr/

Une campagne Veuve Cliquot en QR « Le blog de myelefant