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Plus besoin de le prouver, la visibilité d’une marque ou d’un produit sur Facebook est aujourd’hui indispensable. En plus d’un community management, il faut fidéliser et surtout attirer de no http://www.slideshare.net/mediaventilo/22-ides-marketing-pour-les-pages-facebook

Facebook fan pages : 22 utilisations marketing

Love it or hate it, Facebook is one great social network for individuals and businesses alike. With more active members (recently reaching 500 million) than the population of some countries, it’s easily one of the best places for marketers and fans. After taking a look through tons of great Facebook fan pages we compiled 35 of our favorite and most inspiring. Have a look and share yours!

35 of the Best Facebook Fan Pages

http://web.appstorm.net/roundups/social-media-roundups/35-of-the-best-facebook-fan-pages/
Since the conclusion of our previous series “ 26 Social Media Marketing Examples in Detail ” and with the start of the new year, I have been inspired yet again to evaluate what other brands are doing in the space. However, instead of covering what a brand is doing across multiple platforms, in this series we will uncover specifically what the top brands on Facebook are doing on their pages to engage with their fans. Armed with Jim’s list of top pages from his ongoing series “ Top Facebook Pages ” I have hand selected 26 Facebook fan page examples that we will review over the course of this series.

26 Facebook Fan Page Examples in Detail ? Ignite Social Media

http://www.ignitesocialmedia.com/social-media-examples/facebook-fan-page-examples/
http://www.ignitesocialmedia.com/facebook-marketing/red-bull-facebook-fan-page-example/

Recovered Red Bull: Facebook Fan Page Example in Detail #5

Continuing the series of 26 Facebook Fan Page Examples in Detail , I have taken a closer look at Red Bull’s Facebook Fan Page . Upon first impression, Red Bull carries over its active lifestyle and thrill seeker attitude to its Facebook Fan Page, where tabs and ongoing updates are all about the athletes they sponsor and the extreme sports they each play. Red Bull Default Landing Tab As you can tell, the page has ported over to the new fan page design.

Facebook Fan Page Example in Detail #4: Skittles « Ignite Social Media

Continuing the trend of Lisa’s “ 26 Facebook Fan Page Examples in Details ” brings us to #4: Skittles . The Skittles page has an amazing 15 million fans and counting. This page baffles me as it probably baffles other people – you’ll see why if you scroll down and take the time to read their wall posts. Yet they utilize the element of weirdness and surprise to keep their fans entertained and engaged. http://www.ignitesocialmedia.com/social-media-examples/skittles-facebook-fan-page-example/
http://www.ignitesocialmedia.com/social-media-examples/disney-facebook-fan-page-example/ It’s (finally) time for the next exploration of Lisa’s 26 Facebook Fan Page Examples in Detail . I’ve examined the Disney fan page, which boasts over 17 million fans. Below is a snapshot of what Disney is doing as far as acquiring new fans, current fan engagement, and content strategy.

Facebook Fan Page Example in Detail #3: Disney « Ignite Social Media

Oreo Facebook Fan Page Example in Detail #2 « Ignite Social Media

http://www.ignitesocialmedia.com/social-media-examples/oreo-facebook-fan-page/ Continuing Lisa’s series of 26 Facebook Fan Page Examples in Detail , I’ve taken a look at the Oreo Facebook Fan Page, a brand with over 16 million fans. Overall, I think this is an excellent model for branded fan pages, although there is still room for improvement. Not only do they engage fans on their Facebook wall, but they incorporate custom tabs with content designed specifically for fans. This is definitely one of my favorite Facebook fan pages, and I’m not saying this just because I love Oreos (especially double-stuffed)! World’s Fan of the Week One of the first efforts that caught my eye was the ongoing fan photo contest.

Facebook Fan Page Example in Detail #1: Starbucks « Ignite Social Media

To start our new series “ 26 Facebook Fan Pages in Detail “, I’ve taken a look at a brand with over 19 million fans on Facebook: Starbucks . The following is a snapshot of what they are doing creatively on their tabs, as well as a brief recap of their content strategy to see how they are engaging with fans through updates posted on the wall. Default Landing Tab: Starbucks Card Currently the default landing tab for the Facebook page is a tab called “Starbucks Card.” On this tab, users have a choice to give the gift of a Starbucks card on Facebook or manage their Starbucks card. http://www.ignitesocialmedia.com/social-media-examples/starbucks-facebook-fan-page/
http://www.businessinsider.com/2009/1/the-25-most-popular-facebook-fan-pages A top Madison Avenue exec told us last week that PR is one of the few forms of marketing thriving during the recession. People have learned to ignore advertising everywhere else, this exec said. So kudos, then, to AKQA, Coca-Cola's digital agency, which surely played a role in propelling that brand to just below Barack Obama's page on AllFacebook's list of the 25 most popular Facebook Fan pages:

The 25 Most Popular Facebook Fan Pages

I've seen a lot of blog posts about great facebook pages but this one really showcases some of the best ones I've seen yet. Thanks for sharing. @Pat Some small businesses are opting to use the Facebook Fan Page as their entire online presence. I believe that there is a place for both, but ignoring the popularity of social media sites like Facebook would be a big mistake for any small business. http://blog.hubspot.com/blog/tabid/6307/bid/9469/20-Examples-of-Great-Facebook-Fan-Pages.aspx

20 Examples of Great Facebook Pages

300 millions d’utilisateurs de Facebook dans le monde ne laissent pas indifférents les marques. Voici une compilation des meilleures Fan page Facebook de marques.

Facebook: les meilleures fan page de marque - Madig – Marketing Digital

Top 50 Facebook Pages 2009

To honor brands that took the lead in creating presence on Facebook, The Big Money (TBM) came up with its list of the top 50 best Facebook pages.

Les 10 fonctionnalités intégrées à la Fan-Page Facebook de Kriisiis.fr | Kriisiis.fr - Outils, Conseils et Actualité Social Media

Bonjour à toutes et à tous. Vous devez certainement vous en souvenir, nous avons parlé à plusieurs reprises ces derniers mois des applications à installer sur sa Fan-Page Facebook afin de l’agrémenter. Dans la journée, il m’est tout simplement venu à l’idée de vous présenter un cas concret , qui permettrait alors d’abandonner la théorie au profit d’une meilleure visualisation des synergies éventuelles, ainsi que des résultats concrets qui peuvent découler d’une exploitation subtile de celles-ci.
Facebook is huge. With the average user connecting to 80 community pages, groups and events and with over 900 million (!) objects that users love to interact with (pages, groups, events and community pages), Facebook pages are massive and with a well thought layout they will prove to be a very valuable business asset and a great experience for the user. There are no clear design standards for Facebook pages, but there are good practices and that is what this article explores.

40 Highly Effective FaceBook Business Pages :Speckyboy Design Magazine

This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business.

5 Fantastic Facebook Fan Page Ideas to Learn From

Facebook fan pages lessons learned