Business model - Freemium - Instapaper

< Business model - Freemium - Examples < Business model - Freemium < Business models by model < Business models - Examples < Corporate - Strategy - Business models < Corporate - Strategy < Corporate <
TwitterFacebook
Get flash to fully experience Pearltrees
http://www.marco.org/2011/04/28/removed-instapaper-free Last fall, I conducted an experiment: I quietly removed Instapaper Free from the App Store 1 for three days, leaving only the full, $4.99 Instapaper app . Not only did sales increase incrementally, but nobody seemed to notice. On March 12, knowing I was heading into very strong sales from the iPad 2’s launch, I pulled Free again, this time for a month.

Why Instapaper Free is taking an extended vacation – Marco.org

There are few services I use more on a daily basis than Instapaper . The super-simple bookmarking tool has been my go-to way to come back to articles to read later for a few years now. And with brilliant iPhone and iPad apps, Instapaper has only gotten better with time. So I was happy to hear that developer Marco Arment was stepping down from his role as CTO of Tumblr to focus on the product more. And now he’s wasting little time trying to come up with some ways to make money and extend his creation. http://techcrunch.com/2010/10/04/instapaper-subscriptions/

Pay Now, Read Later: Instapaper Starts Testing Subscriptions

Instapaper’s Arment: Seek Money From Customers, Not VCs: Tech News and Analysis «

http://gigaom.com/2011/03/03/instapapers-arment-seek-money-from-customers-not-vcs/ Marco Arment, the former CTO of the Tumblr blog platform, is best known these days for his time-shifting reading app Instapaper . But he could start a side-job as a financial advisor to start-ups. His motto: Get the money from your customers, not investors.