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Color Theory. Children, Adolescents, and Advertising. Committee on Communications Abstract Advertising is a pervasive influence on children and adolescents. Young people view more than 40 000 ads per year on television alone and increasingly are being exposed to advertising on the Internet, in magazines, and in schools. This exposure may contribute significantly to childhood and adolescent obesity, poor nutrition, and cigarette and alcohol use. Media education has been shown to be effective in mitigating some of the negative effects of advertising on children and adolescents. Key Words: Television Children and adolescents view 400 00 ads per year on TV alone.13 This occurs despite the fact that the Children's Television Act of 1990 (Pub L No. 101–437) limits advertising on children's programming to 10.5 minutes/hour on weekends and 12 minutes/hour on weekdays.

Movies Print Media According to the Consumer's Union,19 more than 160 magazines are now targeted at children. The Internet Tobacco Advertising Alcohol Advertising Drug Advertising. Color Psychology. By David Johnson Like death and taxes, there is no escaping color. It is ubiquitous. Yet what does it all mean? Why are people more relaxed in green rooms? Why do weightlifters do their best in blue gyms? Colors often have different meanings in various cultures. Black Black is the color of authority and power. White Brides wear white to symbolize innocence and purity. Red The most emotionally intense color, red stimulates a faster heartbeat and breathing. The most romantic color, pink, is more tranquilizing. Blue The color of the sky and the ocean, blue is one of the most popular colors. Green Currently the most popular decorating color, green symbolizes nature. Yellow Cheerful sunny yellow is an attention getter.

Purple The color of royalty, purple connotes luxury, wealth, and sophistication. Brown Solid, reliable brown is the color of earth and is abundant in nature. Colors of the Flag In the U.S. flag, white stands for purity and innocence. Food for Thought. How do colors affect purchases? Ten Common Fallacies Everyone Should Know. 15 Types of Distorted Thinking. 15 styles of Distorted Thinking Filtering: You take the negative details and magnify them while filtering out all positive aspects of a situation. Polarized Thinking: Things are black or white, good or bad. You have to be perfect or you're a failure. There is no middle ground. Overgeneralization: You come to a general conclusion based on a single incident or piece of evidence. If something bad happens once you expect it to happen over and over again.

Mind Reading: Without their saying so, you know what people are feeling and why they act the way they do. Checklist for Hidden Anger Procrastination in the completion of imposed tasks. List of cognitive biases - Wikipedia, the free encyclopedia - StumbleUpon. Systematic patterns of deviation from norm or rationality in judgment Cognitive biases are systematic patterns of deviation from norm and/or rationality in judgment. They are often studied in psychology, sociology and behavioral economics.[1] Although the reality of most of these biases is confirmed by reproducible research,[2][3] there are often controversies about how to classify these biases or how to explain them.[4] Several theoretical causes are known for some cognitive biases, which provides a classification of biases by their common generative mechanism (such as noisy information-processing[5]).

Gerd Gigerenzer has criticized the framing of cognitive biases as errors in judgment, and favors interpreting them as arising from rational deviations from logical thought.[6] Explanations include information-processing rules (i.e., mental shortcuts), called heuristics, that the brain uses to produce decisions or judgments. Belief, decision-making and behavioral[edit] Anchoring bias[edit]

10 More Common Faults in Human Thought. Humans This list is a follow up to Top 10 Common Faults in Human Thought. Thanks for everyone’s comments and feedback; you have inspired this second list! It is amazing that with all these biases, people are able to actually have a rational thought every now and then. There is no end to the mistakes we make when we process information, so here are 10 more common errors to be aware of.

The confirmation bias is the tendency to look for or interpret information in a way that confirms beliefs. The Availability heuristic is gauging what is more likely based on vivid memories. Illusion of Control is the tendency for individuals to believe they can control or at least influence outcomes that they clearly have no influence on. Interesting Fact: when playing craps in a casino, people will throw the dice hard when they need a high number and soft when they need a low number. The Planning fallacy is the tendency to underestimate the time needed to complete tasks. Bonus Attribute Substitution.