One major driver of ad requests on both platforms has been the proliferation of standalone apps. Admob measured the growth in ad requests following the launch of each app store on Android and on the iPhone, and found that the growth rate for the iPhone was 88 percent a month versus 47 percent for the Android. But both outgrew other platforms by a wide margin. Once the Palm Pre comes out and the Blackberry App Store gains more traction, it will be interesting to see whether the relative strength of the iPhone and Android continue.
Android Catches Up To Palm In Mobile Ad Market Share. IPhone St
