End of advertising survey results. Media and Entertainment Read our latest report: “Beyond Digital”. Learn how media and entertainment providers can deliver more relevant, valuable experiences IBM brings business insight, advanced research and powerful technologies to the media and entertainment industry. Our industry-leading solutions and consulting can help you drive operational transformation and create new customer value. Recent reports and whitepapers Explore media and entertainment industry trends and issues: Featured videos See how we’re making the media and entertainment industry smarter: IBM Try Tracker (YouTube, 00:02:50) IBM at Wimbledon 2012, Deeper Engagement Hosted on the Cloud (YouTube, 00:03:03) Nielsen Company gained faster customer insights to drive business impact (YouTube, 00:03:23) Visit the IBM Media and Entertainment channel on YouTube Media and Entertainment solutions and consulting Case studies Related information IBM Media and Entertainment news & press releases IBM Sports - Data is a Game Changer Contact IBM.
STUDY: Social Media Is for Narcissists. A national study fresh out of SDSU is confirming that Generation Y really is Generation Me. The jaw-dropping conclusion? 57% of young people believe their generation uses social networking sites for self-promotion, narcissism and attention seeking. Jean Twenge, an SDSU Psychology Professor and co-author of The Narcissism Epidemic: Living in the Age of Entitlement, collaborated on a national poll with Youth Pulse that surveyed 1,068 college students. Students were asked about their social media usage, generation attitudes, whether or not sites like Twitter and Facebook were used for self-promotion, and if social media attention-seeking is helpful for success. The study also found that 92% of polled students said they use MySpace or Facebook regularly, and 84% of respondents go online several times per day. Twenge had this to say about the study results: Where do you weigh in? Labs : Research: Social Computing Lab.
The Nations & Regions Communications Market 2008 (May) | Ofc. This is Ofcom’s third annual review of the markets for television, radio, and telecommunications, showing detailed data for the nations and regions across the UK. Its aim, like that of its predecessors, is to provide the context for Ofcom’s own policy thinking and to inform debates and decisions taken by stakeholders in the public and private sectors. This year’s review takes place against the background of significant policy debates on issues as diverse as the future of public service broadcasting and the future regulatory framework for high-speed broadband. It is increasingly the case that distinct versions of these debates are taking place in the regions of England and Northern Ireland, Scotland, and Wales.
That is why Ofcom continues to seek, within the resources available, to deepen the geographical detail of its research, as well as to reflect on new themes and patterns of consumer behaviour, brought about by the convergence between fixed and wireless communications technologies. The Ugly Reality of Using Site Server Data for Media Planning (c. Social Research - Social Trends Analysis.