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The long-promised age of interactive TV finally dawns The connected TV, whether a set with built-in internet access or connected through a set-top box, is growing in popularity for the array of so-called over-the-top (OTT) video services available today. To sustain and grow, media companies must get serious about change and develop the capabilities they need to extend and enhance the consumer experience. We believe they can do so by focusing on the experience, embracing new distribution platforms and expanding revenue models.
end of advertising survey results
STUDY: Social Media Is for Narcissists
A national study fresh out of SDSU is confirming that Generation Y really is Generation Me .
This is Ofcom’s third annual review of the markets for television, radio, and telecommunications, showing detailed data for the nations and regions across the UK.
The Nations & Regions Communications Market 2008 (May) | Ofc
The Ugly Reality of Using Site Server Data for Media Planning (c
This post was originally published in Marketing News on February 10, 2012. From its very first applications, it was clear that the computer would forever change our lives.
The report seeks to answer some specific questions about the changing face of motherhood and determine the extent to which modern ‘solutions’ to motherhood are more or less beneficial than the solutions of the past. more Two years ago, in the Children's Plan, the DCSF committed itself to commission an independent assessment of the impact of the commercial world on children's wellbeing.
Social Research - Social Trends Analysis