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http://www.carolbuckheit.org/2011/01/20/11-gorgeous-and-strategic-facebook-landing-pages-from-nonprofit-marketing-stars/ So your organization has officially entered the 21st century by creating a Facebook Fan page.

11 Gorgeous (and Strategic!) Facebook Landing Pages from Nonprofit Marketing Stars

In the last post , we talked about some ideas for selling your boss on why your company or organization should use social media. But if you are having to ‘sell’ the boss on social media, that probably means she is skeptical, and probably has a set list of reasons why she does NOT think social media is a good option. You need to address those concerns head on, and here’s how to tackle the objections you are most likely to hear: 1 – We don’t have time for social media.

How to overcome your boss’ objections to using Social Media | MackCollier.com

http://www.mackcollier.com/how-to-overcome-your-boss-objections-to-using-social-media/
Author: Loren McDonald Source: Two years ago or so, you might have heard marketers express comments and questions like the following as they tried to understand the changes coming to digital marketing: http://www.emailinstitute.com/social-media/emails-new-role-in-a-world-gone-mocial

Email's New Role In a World Gone 'Mocial'

Facebook Marketing in Six Steps: How to successfully manage your fan page

http://www.marketingexperiments.com/blog/general/facebook-marketing.html So, you have a Facebook Page for your business. Check! You even have a couple of people “liking” it already (mostly friends and family). Check! It might also have your blog posts or website updates automatically appear on its wall. Great!