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« The unripened word | Main | Tim writes a book » April 28, 2009 The biggest crowd on the web today is the one streaming through Twitter's entryway.
All Twitter benefits and (potential) spheres of usage are yet to be explored. However it is great to see some of huge companies already taking advantage of the tool: To update customers of the company deals and coupon codes :
Twitter was originally designed as an app that would allow people to share information about what they were doing within a distributed group setting. It's something akin to a collection of automatically forming email discussion lists (except not via email).
You might not consider Labour deputy leadership contender Alan Johnson the most likely person to embrace the latest social networking trend. But according to his campaign team, Johnson is not only the first UK politician to be sending out Twitter updates, he was nearly the first in the world. "I had the idea for Alan to use Twitter back at the start of January, long before John Edwards started to use it for his [US] presidential bid," says Stuart Bruce, Johnson's head of PR.
When you think of Twitter, you probably think of a microblogging tool that helps you connect with friends across the world. But not every Tweeter uses their account just to chat back and forth with their online friends. Some have come up with truly creative ways to use their account.
By Aaron Strout and Joe Cascio Although experts in the social media space have been talking about how businesses might adopt microblogging tools like Twitter and Plurk , only recently have we started to see a series of new vendors cropping up in the enterprise microblogging space. This has been due in part to businesses needing to figure out how Twitter can benefit the enterprise.
(Credit: Yammer) I recently covered Socialcast , a "Friendfeed for business," and liked it a lot. It takes emerging social interaction models that people are just now getting accustomed to and adapts them for business. Here at TechCrunch50, the idea is also in evidence with Yammer , more of a "Twitter for business" than Socialcast, since it doesn't seem to be able to pull in external feeds the same way.