Tracking social media activity on and off your website | Web 2.0 technology | Scoop.it Social media plays a big part in the online world now. But how much? This post is going to cover a number of methods for tracking social media activity using Google Analytics.
Social Media -- 4 Trends to Watch in 2012 | Web 2.0 technology | Scoop.it I am on a mission to help Fortune 500 companies answer the question, "What is social media and how can it help our company?" Senior executives and managers can not make decisions or allocate budget to something they know very little about. You are at a competitive disadvantage if you do not embrace the power of social media and understand how it applies to the enterprise. Your competitors are already there. Your incoming digital native workforce is there.
Social media continues its inexorable march into the mainstream web world and figures released by Nielsen Wire in June provide very interesting reading. 10 Interesting Social Media Statistics
Social media not only connects consumers with each other, but also with just about every place they go and everything they watch and buy. Nielsen’s new Social Media Report looks at trends and consumption patterns across social media platforms in the U.S. and other major markets, exploring the rising influence of social media on consumer behavior. Highlights of Nielsen’s “State of the Media: The Social Media Report” The State Of Social Media Report Q3-2011
It was obvious from feedback received from the Jorum community that the existing classifications for Further and Higher Education, based on LearnDirect and JACS respectively, were not a good fit for Information Literacy (IL) Skills. Until now, the only suitable home for these resources has been in the Education collection, but this is both incorrect and diminishes their discoverability. In the early stages of creating the RDM collection, it became obvious that something similar was needed for these resources too. [ Link to the actual library is here: http://tinyurl.com/ngxqdrb ; ] 6 Ways to Measure Your Social Media Results | Libraries and literacy