
Mobile
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Chiffres - Selon les chiffres d'AT Internet, seulement 1 visite sur 5 proviendrait d'Android. iOS d'Apple est désormais assez distancé en termes de parts de marché face à Android. Mais la plate-forme bat son concurrent de Google dans bien des domaines : nombre d'applications, rentabilité de ces dernières, publicité mobile et également trafic depuis les applications.
Applications : 77% du trafic provient d'iOS en France
Stages Emplois
The cohort I like to call the "Re-Generation" began to take shape around 2008. Individuals at the formative ages of 11 to 13, those born after about 1995, were part of a substantively different world than the one that had shaped 11 to 13 year olds over the preceding fifteen or so years.
How Mobile Technologies Are Shaping a New Generation - Tammy Erickson - Harvard Business Review
Les achats sur téléphone ou tablette prennent de l’ampleur.
E-commerce : les achats sur mobile en plein essor , Actualités - Les Echos Entrepreneur
Hearst s Marie Claire sees 30pc increase in mobile page views after revamping site
Marie Claire's recently revamped mobile site Hearst Corp. has seen an increase in mobile page views for its publications, including Marie Claire, as it continues to roll out mobile initiatives for its titles. Hearst launched the revamped Marie Claire mobile site on Feb. 17 in addition to its Cosmopolitan and Harper’s Bazaar brands and has seen an increase in mobile traffic across all sites.Please click here to register for the free webinar, “5 Keys to Building App Loyalty and Long-Term Usage,” on March 29 at 2 p.m. – 3 p.m.
Webinar on March 29: 5 Keys to Building App Loyalty and Long-Term Usage - Mobile Marketer - Advertising
How Are Adults Using Mobile Phones? / Flowtown (@flowtown)
A study by Pew Internet was recently released, which focused on mobile phone behavior among American adults. In this study, it was determined that 72% of American adult cell phone users send and receive text messages on a regular basis. While this is similar to the percentage of American teens that send and receive texts (87%), American adults still send about 1/5 the number of text than their teenage counterparts.ElectronLibre.info
L’OJD mesure depuis quelques semaines les audiences des applications sur les mobiles, notamment celles des sites d’informations. Les chiffres représentent une consommation " App centric" , dont l’OJD a certifié la méthode développée par ATinternet, comme cela se fait sur le Net ou pour la distribution papier.Orange
SFR
Bouygues Telecom
Entretiens
Mobile advertising
Trends / Data
iPhone
Androïd
RIM / Blackberry
Samsung Bada
Agences mobile

