background preloader

Advertising

Facebook Twitter

Design - Toxel.com. Clever Business Cards April 27th, 2015 | Design | Unusual business cards help make a great first impression.

Design - Toxel.com

This post features the most creative business card designs. Read Full Post » Vintage Ad Browser. Consumers are safer with brands than governments. In this guest posting, Kogan’s David Shafer argues that Qantas’ handling of its air emergencies demonstrates the importance of brand value in ensuring consumer safety Anybody who is interested in the power of a brand should take note of what Qantas has done this past few days.

Consumers are safer with brands than governments

On 4 November, immediately after the troubled A380 aircraft successfully landed, Qantas announced that, “in accordance with its commitment to the highest safety standards, it has suspended scheduled A380 takeoffs”. CEO Alan Joyce suspended the flights until such time as Qantas are “completely confident that Qantas safety requirements have been met”, and underscored, “We’re not going to take any risks with passenger safety.” This is despite the immediate financial loss that Qantas suffered while it found stranded passengers hotel accommodation, and organised replacement aircraft.

Those who believe that corporations can’t be trusted must be at least a little puzzled by Qantas. Yunyeen Yong. September 25, 2010 | 8 Comments Designed by Yunyeen Yong | Country: Australia “Jooze is a fictional company that manufactures fresh fruit juices, catered especially to kindergarten and primary school students.

Yunyeen Yong

It is a company that believes that healthy eating habits should begin at a very young age. The shape of the logo is inspired by the shape of a sliced fruit, and the handwritten typeface used is to portray a sense of fun, hands-on personality and characteristic that appeals to kids and toddlers.