Four Essential Tips For Growing Your Business With Pinterest. Let’s say your product is high-quality evening wear.
You could have one Pinterest board devoted to images of the ball gowns you sell, another for cocktail dresses, and another for tuxedos (whatever broad or narrow categories you choose), making it easier for interested browsers to find what they’re looking for. But instead of simply labeling a board as ‘tuxedos,’ think more along the lines of ‘trendy tuxedos’ or ‘flirty red dresses’ to get more people to investigate. On Pinterest, you’ll find users who are deeply interested in your general area of business, whether it’s clothes, architecture, gourmet desserts, book publishing, or health products. Some of them have hundreds or even thousands of followers on the site. If you pin regularly enough, they’ll probably find you, but you can also search them out and subtly catch their notice by re-pinning, liking, or commenting on some of their pins.
Or, simply contact us. If you enjoyed this article, you may also want to check out these others: Third-Party Tools to Maximize Pinterest Marketing. Pinterest recently unveiled its own web analytics tool, but there are several third-party options available for analytics as well as scheduling, maximizing pins and more.
Following is a list of some apps and services that might help you take Pinterest marketing to the next level. Piquora Formerly Pinfluencer, Piquora is a comprehensive suite of marketing tools for Pinterest including analytics, promotion, content management and social e-commerce. Reports distinguish pins that come directly from your site from those repinned on Pinterest, you can analyze boards’ performance and you can even compare your results to your competitors’ stats. Request a demo and learn pricing options using the contact form here . Viralheat If you want to analyze and monitor all of your social media profiles, you might appreciate the tools offered by Viralheat as it allows you to track blogs, Facebook, Pinterest, Twitter, videos and websites. Pinpuff Pingraphy Pinster HelloSociety. How to Add Pinterest to Your Facebook Page – 3 Easy Steps. Are you looking to build a strong Pinterest following?
Did you know that you can integrate your Facebook Page with your Pinterest account? As Pinterest continues to grow at an extraordinary rate, more and more people want to incorporate it on their website and social media platforms. People love Pinterest because they are finding fresh, new info, and businesses are loving the extra traffic that is being generated from Pinterest! Therefore, since everyone loves Pinterest and Facebook, why not marry them up so all of your Facebook fans can view your Pinterest account? It’s very simple to do and requires little to no technical skills. Here’s the skinny on how to add a Pinterest tab to your Facebook Fan Page… Step One: Search for Pinterest in the Facebook search bar When you search for Pinterest in the Facebook search bar, you will see that there are quite a few results.
Step Two: Select the Facebook Pages to add Pinterest Page App to Step Three: Pinterest Tab Settings 1. 2. 3. 4. Voilà! News! Use Pinterest to promote your retail eCommerce business. The most challenging job of a retailer is to find & retain new customers every time.
Product promotion and marketing plays an important role to reach to your target audience. Apart from using social media channels like facebook, twitter and many more, retailers are following new online marketing channel named Pinterest. 25 percent of Pinterest traffic is from retailers. Pinterest can be used more effectively for promoting of your store products, comparing to other social media channels. Retailers can use pinterest to share their product images, videos and personalized business information. Your social media marketing team should be capable enough to use Pinterest effectively. 1) Feature Visual Content: Create attractive images with real time information, suppose you are running with women store, including their outfits, shoes and accessories then you can put something like, 2) Create relevant pinterest board name: 3) Most Important: 4) Use Hashtags: 5) Use Rich Pins feature:
Rich Pins. When pinners find something they love on Pinterest, they often want to act on it.
Maybe they want to buy the couch, rent the movie or bake the cookies they see. That’s why we're making pins better by including automatically updated details like prices, availability, movie reviews and ingredients. To get started, you’ll need to prep your website with meta tags, test out your rich pins and apply to get them on Pinterest.
What Rich Pins Mean for Your Brand. What rich pins mean for your brand This week, Pinterest announced the rollout of two new features: rich pins and the ‘Pin It’ button for mobile applications such as Etsy, The North Face, Modcloth, Jetsetter and several others that have already integrated the button.
Our kudos to Pinterest for the mobile upgrade – it’s an especially wise move when you consider that in a recent survey of our top pinners, we discovered that mobile is their second choice when it comes to how they pin (tablets were first). Rich pins have the industry buzzing because there’s been a lot of speculation about how Pinterest will monetize. If you haven’t had the chance to read up on it yet, rich pins are Pinterest’s way of making pins more useful for the community and, of course, leaves people wondering if this is a test for possible revenue streams. Rich pins are currently being used by brands such as Anthropologie, ASOS, Etsy, Better Homes and Gardens, Real Simple and Netflix. Rich Pins a Marketing Strategy. Do you use Pinterest as part of your business marketing strategy?
If so, Pinterest’s new “Rich Pins” will be of interest. Pinterest recently added a new style of pin to its sharing platform that caters to the needs of marketers. For companies that weren’t already utilizing Pinterest for marketing, the potential that Rich Pins present may make you reconsider. These new pins make it possible to advertise products in more detail and to convert website traffic into sales with ease. From a marketing perspective, having detailed and uniform information to accompany your products is invaluable for promoting sales.
Additional Information The new Rich Pins that Pinterest introduced come in three basic categories: products, movies and recipes. Products For businesses creating pins of their products, Pinterest will accompany your pin with useful information for potential customers. These enhanced product pins are also available for small business owners that sell items via eBay or Etsy. Movies Recipes. How to Use Pinterest Rich Pins: What Marketers Need to Know. Do you use Pinterest for your business?
Have you heard about Pinterest Rich Pins and how they can help your marketing? In today’s post, I’ll show you how businesses can get more from Pinterest Rich Pins. Get to Know the New Pins Pinterest is continuously expanding their functionality for businesses, from creating business accounts to marketing materials to help businesses get more from Pinterest. The latest additions to Pinterest are the introduction of rich pins to include more information about pinned images and the integration of the Pin It button with mobile apps. There are three types of pins that now allow you to share more information: products, recipes, and movies. For example, major brands whose product pins have extended information include Anthropologie, Home Depot, Nordstrom, Overstock, REI, Sephora, Sony, Target and Walmart. Product pin example from Home Depot. Links on regular pins only show up when you hover over the image.
An enhanced product pin from Etsy. How to Get Rich Pins. How to Use Pinterest to Promote Your Products. Is your business on Pinterest?
Or are you still unsure how to use Pinterest to effectively promote your products or company? In November, Pinterest launched business pages with their new terms of service. This update lets you use Pinterest commercially. You can promote your products, generate sales and leads and use it for other commercial purposes without any worries. But first, you may want to convert your personal profile into a business account (or if you don’t have a personal account, just start fresh with one for business). Here are some tips on how you can take advantage of this update and use Pinterest commercially to promote your business. #1: Promote Holiday Products A great way to drive sales is to create boards where you pin holiday products. You can use Pinterest to show your audience that you’ve got what they need to celebrate. The first thing you need to do is create a board based on that holiday and label it with a board name, description and category. #4: Generate Leads.
Pinterest Board Tips for Businesses. Learning to use Pinterest is pretty simple.
You probably figured out how to create boards, add pins and follow other pinners in just a couple of sittings. If you use Pinterest as a marketing tool, there are a few more skills you can learn to help you share the best pins, create ideal boards and find the right followers for your brand. Create Group Boards You can turn any board into a group board by clicking the board’s Edit button and entering the full names or email addresses of other users into the Who Can Pin? Box. You can create secret group boards, as well. Your pins will not be available to anyone unless you decide to turn the Secret setting off. Optimize Descriptions Although the first thing other users will notice is your images, the text you include is important, too. Keywords are crucial, as Pinterest users will search for specific items or themes, but be sure to include them in a conversational and informative manner.
Engage and Connect Maximize Photos. 62 Ways to Promote Yourself on Pinterest. Are you using Pinterest to promote yourself or your business? Pinterest’s new look along with the new tools gives marketers and businesses another reason to continue using the wonderful social network. The ability to use images along with the high levels of virality, gives businesses the opportunity to create countless ways to promote themselves – so here are 62 ways to promote yourself on Pinterest – make use of all of them and use them as inspiration to create new ones… Have a complete profile:- A complete profile can be highly influential in helping you promote yourself on Pinterest. A well filled in profile can help you project your brand image, build trust and attract followers. 1. The user name is the name that appears in your brand page’s URL so make sure that it is the same or is very similar to your business name. 2. 3. 4. 5. 6. An example of a well set up Pinterest brand page is Produce Your First Website’s.
Make the most out of boards:- 7. 8. 9. 10. 11. 12. 13. 14. 15. Share:- Pinterest for Business Exposure. Diggdigg Social media influencer, Kim Garst, gave a fabulous training for our Social Buzz U chock full of Pinterest tips for business. Here are some of the highlights she shared: What is Pinterest? Pinterest is a social network that allows you to organize and share almost anything you find on the web. Since it is imaged based sharing, you create virtual bulletin boards (or pin boards) by topic.
Tip: Browse others pin boards created by others to find pins for your boards. Pinterest Statistic 2012 Pinterest had over 10 million visitors in January of 2012. How to Use Pinterest to Promote Your Products and Services Start with these tasks to use Pinterest for your online business development: Add the Pinterest buttons to your website/blog (Find it under About/Pin It Button for HTML for your website or blog)Install Pin It button to your browserAdd the Pinterest app to your iPhone or iPad How To Add Pinterest to Your Facebook Fan Page Branding Your Pinterest Profile Using Pinterest for Business.
20 Ways to Get More Pinterest Followers Part 1 - Infographic. Would you like more Pinterest followers? More Pinterest followers will lead to more pins, repins, likes and comments. This can help engage your audience better and drive more traffic to your website. You will find 20 useful tips which will help you gain more Pinterest followers in this two part infographic series. Users looking for followers who will repin their pins on Pinterest as well as those those who will pin and repin images from their websites and blogs to help drive traffic will find this infographic helpful. As these tips will help you gain followers who will be interested in sharing your pins and forming social relationships.
The first part which contains the first ten tips can be found below… To be notified as soon as Part 2 is published subscribe to our blog updates and get the Free Pinterest Marketing Video Tutorial. Click on the Infographic to enlarge What do you think about the above infographic? Embed This Image On Your Site (copy code below): 6 Pinterest Analytics Tools to Supercharge Your Influence. As we transition into autumn, it seems everything about Pinterest is changing — well, the content, that is. A month ago, we were repinning photos of popsicles and beach blankets. Now, we're cozying up to apple cider and snuggly scarves. SEE ALSO: Top 10 Pinterest Pins This Week Whether you're an individual or a brand, it's important to adjust your content around the changing seasons and fickle trends.
A good way to monitor the effectiveness of your pins and reach is by investing time in Pinterest analytics tools. How do you determine your Pinterest influence, either for your personal or branded account? Get Your Tickets to Mashable Media Summit The Mashable Media Summit 2012 will explore the impact that technology is having on media, and how digital media is affecting our lives and changing the world. Date: Friday, Nov. 2, 2012 Time: 10:00 a.m. - 5:00 p.m. A Look Back at Last Year's Mashable Media Summit Supporting Sponsor Sponsorship Opportunities. Pinterest Business Blog.