Pearson Education. Pearson is an education publishing and assessment service to schools and corporations, as well as directly to students.
Pearson owns leading educational media brands including Addison–Wesley, BBC Active, Bug Club, eCollege, Fronter, Longman, MyEnglishLab, Penguin Readers, Prentice Hall, Poptropica and Financial Times Press. Pearson is part of Pearson PLC, which also owns Penguin Books and the Financial Times. It was created in 1998 when Pearson PLC purchased the education division of Simon & Schuster from Viacom and merged it with its own education division, Addison-Wesley Longman to form Pearson Education. Pearson Education was rebranded to Pearson in 2011, and split into an International and a North American division. Though Pearson generates approximately 60% of its sales in North America, they operate in more than 70 countries. Imprints[edit] Pearson has a number of publishing imprints: Partnerships[edit] "Pineapple-Gate"[edit] Technology products[edit] Competitors[edit] See also[edit]
Higher Education. DianeRavitch: The Pearsonizing of the American Mind - A Very Pricey Pineapple. Actually (spoiler alert!)
I’m going to use the pineapple as a sneaky way to introduce the topic of privatization of public education. I was driven to this. Do you know how difficult it is to get anybody to read about “privatization of education?” It’s hell. A pineapple, on the other hand, is something everybody likes. This month, New York eighth graders took a standardized English test that included a story called “The Hare and the Pineapple,” in which you-know-what challenges a hare to a race. There were many complaints from the eighth graders, who had to answer questions like: “What would have happened if the animals had decided to cheer for the hare?”
Why we're protesting today at Pearson HQ. ParentVoicesNY is a grass-roots organization of parents started in the last few months, partly in response to the legislation passed in the dead of night by Governor Cuomo in March.
They have now made teachers' jobs entirely dependent on the test scores of their students - actually, on "value-added measurements" which are statistically meaningless and totally inaccurate. See this astonishing article to comprehend how crazy this system is. For parents, what this means is more teaching to the test, more narrowing of the curriculum and the loss of good teachers. In April, our public school kids grades 3 through 8 sat for 6 days of state-mandated standardized testing. Each day had a 90 minute test, and the kids were not allowed to get up from the test even if they were finished. At the same time problems started to emerge about this year's tests, provided by Pearson.
The hypocrisy is amazing. DianeRavitch Pearson blogs. District 2 in New York City–one of the city’s highest scoring districts–plans protests this Friday against the poor quality of the ELA tests given last week.
State officials tried to dismiss concerns from other districts, specifically from Liz Phillips, a respected Brooklyn principal who wrote a letter to all the parents in her school saying the tests were.”terrible.” More than 500 parents and teachers at her school joined to protest the ELA tests last Friday. The Néw York Times ignored Phillips’ informed judgment and accepted the assurances of state officials (and pupils–how large was their sample?)
That the test was “easier” than last year. District 2 principals agreed with Phillips. Here is their statement: Community Action: Join Us in Speaking Out Regarding the NYS English Language Arts Exam. Pearson PR Backfires. Education Publisher Accused of Censorship and Propaganda - Education,Protest,boycott. United States, April 04,2014/Free-Press-Release.com/ -- Educators, parents, and education activists from around the country cried foul as Pearson, the largest private provider of education-related products and services, blocked educators from voicing their opinion on Pearson's new website, Parents, Kids, and Testing.
The site was part of a campaign created by Pearson to offset its growing wave of negative publicity. It featured links to articles that praised the new focus on testing-centered -curriculum and evaluation, and invited public comment. Protesting Pearson invasion = risking your job... New Procedure for Teaching License Draws Protest - NYTimes.com.
Our Story. Another Casualty in the Fight to Save Public Education: An Interview with Barbara Madeloni. Barbara madeloni (@bmadeloni) sur Twitter. Marjorie Scardino steps down as Pearson chief executive. 3 October 2012Last updated at 10:19 ET Dame Marjorie's departure leaves just three female bosses of FTSE 100 firms Dame Marjorie Scardino, the first woman to head a FTSE 100 company, is to step down as chief executive of publishing firm Pearson.
She will leave at the end of the year after 16 years at the helm. Dame Marjorie, 65, will be replaced by John Fallon, who is currently head of Pearson's International Education division. Pearson, which publishes the Financial Times, said this part of the company was crucial to its growth strategy. The company said that Dame Marjorie had tripled profits to a record £942m during her tenure. She said she expected that process to continue after she leaves. Continue reading the main story “Start Quote [John] Fallon is not a life-long publisher, so could be more brutal in his strategic direction in time.” Pearson Moves Deeper Into Online Education With $650-Million Purchase - Wired Campus. Pearson, a publishing and education company whose products include books, newspapers, and online services, announced a major acquisition on Tuesday that will deepen its commitment to becoming a major player in online education.
The company, which owns the Financial Times and the Penguin Group book publisher, shelled out $650-million in cash to buy EmbanetCompass, a business that provides support services to colleges and universities that are moving their programs online. The announcement came on the heels of Pearson’s move last year to start a free, cloud-based learning-management system called OpenClass. And it came less than a year after Pearson teamed up with a software company called Knewton to replace some of its software packages with programs that adapt to each learner with interactive tutors, quizzes, and explanatory videos. “Pearson is deepening its bet on the digital future and has to be seen as a leader in that space,” said Trace A. Pearson and the privatisation of academic labour. The formation of Pearson College enables the education corporation Pearson Education Inc. to leverage: its learning management system and on-line content produced by academic labour; the partnerships that it has with established academic institutions in the UK, like the University of Sunderland and Royal Holloway College; and its connected educational think-tank; in order to gain fees/rents/profits from an emergent HE market.
The possibility that for-profit providers like Pearson College might gain UK degree-awarding powers was signalled in the UK Coalition Government’s response to its white paper consultation, which noted a desire to enable greater diversity and competition by widening access to University Title.