Social Media

SocialMedia Examiner sur Twitter : "Getting Started With #SocialMedia #Design by @AnnaIsabella92 on @canva. Getting Started With Social Media Design – Design School. Social Media Today sur Twitter : "15 crucial resources for #SocialMedia #marketers: @korahmorrison... 15 Essential Resources for Social Media Marketer Success. SocialMedia Examiner sur Twitter : "How to Optimize #SocialMedia #Images by @dustntv... How to Optimize Social Media Images. Cómo usar los hashtags de manera inteligente. Los hashtags no solamente sirven para acompañar las fotos que publicamos en los posts de las redes sociales con comentarios jocosos.

Social Media Protocol for An Orchestra: An Opportunity for Everyone. El rumor del día: Yahoo comprará FourSquare. Así lo indican algunas fuentes en TC, incluso informando que el acuerdo ya ha sido realizado: FourSquare será de Yahoo.

Por lo visto estamos hablando de unos 900 millones de dólares, cantidad que Yahoo pagaría para hacerse con el famoso servicio de checkins (aunque el checkin en cuestión lo dejó en manos de la app Swarm, concentrando FourSquare en la recomendación de lugares). Por supuesto, ni Yahoo ni FourSquare han comentado nada sobre el tema, seguramente porque aún están en proceso de negociación.

El rumor no es nuevo, ha aparecido varias veces en los últimos años, aunque parece que esta vez tiene más fundamentos. Foursquare ha recaudado hasta la fecha poco más de 162 millones de inversión. La compañía vale 600 millones en estos momentos, y tiene un acuerdo con Microsoft para mostrar la información en los buscadores móviles, por lo que esa licencia tendría también que negociarse junto con Yahoo.

La idea no me parece absurda. The Amazing HootUp Puerto Rico 2015. How to Research Your Competition on Facebook. Are your competitors getting massive reach and engagement on Facebook?

Would you like to learn the secret of their Facebook success? While we’d never advocate copying your competitor’s posts exactly, it’s helpful to monitor and study the posts of your competition. ¿Contemplas la red vertical en tu plan de Social Media? Lección 1: El Like y el Follow no son métricas reales. Twibble.io - A Better RSS feed to Twitter Service. 4 Essential Social Trends for 2014. As companies discover there’s more to social media marketing than merely maintaining a presence on Facebook and Twitter, it’s often a little daunting to think about how to expand efforts to take advantage of all the opportunities that a multi-spoked social strategy can offer.

A new infographic caught my eye initially because it led with what I believe are some of the most important tenets of social business. It’s titled Social Media Trends Shaping 2014, and lists seven trends. But after reading it, I noticed a couple of them dovetailed nicely into each other, so I took the liberty of narrowing the list down to four and adding my own commentary. 1.

Social Media Manager on Behance. The Top 50 People Most Mentioned on Twitter by Mid-Size Marketers [Study] By Nick Cicero on Feb 08, 2014 Our connections and reputation online are amplified by those who engage with us and carry the words we share.

On Twitter, that takes the form of a mention. Using Social Media as Part of Your SEO Campaign. These days opening a door to a new business, putting up some signage and popping your name and number in the local phone book isn’t enough to bring you new clients and keep the business going.

Things have changed, technology has changed the way people buy or hire services and the ways businesses market themselves. This is why every company out there, no matter where they are in the world, needs a SEO marketing campaign. You need to carefully plan the steps, consider what to implement, take your target audience into consideration and do extensive competitor analysis to ensure that you completely dominate your market. 3 Social Marketing Hacks: A Cheat Sheet for Getting More Fans and Followers. People don't "Follow", "Like", or "Circle" your company because you're great.

They do it because it benefits them. That's they secret to every viral marketing campaign. Maybe your latest blog post will help them save money. Or perhaps it made them laugh (or cry). Crafting Your Social Signature. Once, the only signature a person had to worry about was the classic email signature – a line or two of personal importance to the sender which said something about him, his company, or what he stood for.

In the late 1990s and early 2000s, email signatures became commonplace. People put a lot of thought into them and were careful about what they contained. Some had several email signatures reserved for various uses: business, family, and friends. Email was the primary method of digital communication, but those days are gone. We now live an age of social media, when crafting your social signature is far more important, especially as the use of email continues to decline. Social Networks and the Decline of Email The use of Facebook’s message and chat features have, for a growing number of people, taken email’s venerable place as the preferred way to keep in touch. Easy Social Media Content Creation. Social Media Marketing strategy includes a few best practices to employ in order for businesses to conduct themselves successfully.

The most important of which is engaging the network of fans that are interested in following your presence with content they will want to interact with. Although the endorsement of your brand is apparent when a user follows you, there is also and understood conversation that will occur surrounding the overall interests in the industry you conduct business in. Because your fans are interested in topics beyond just your propriety content, it is important to find ways to integrate external content like industry news, history, trending topics, and overall knowledge of the trade to leverage and encourage potential conversations and fan growth. Social Media - A Good Thing or a Bad Thing? Social media is a good thing or a bad thing?

That is the most frequently asked question today. Well, there are always two sides of everything; it depends on your perspective on how you perceive it. The same goes for social media, most people admire it as a revolutionary invention and some seem to take it as a negative impact on the society. We have complied some of the positive and negative opinions people express for social networks: Positive Effects: -Friends and Relations: Experts Weigh In on Social Media’s Impact on Journalism. Earl Butz, the United States Secretary of Agriculture in 1976, made obscene, racist remarksin front of entertainer Pat Boone and former White House counsel John Dean while aboard acommercial flight to California following the Republican National Convention.

Dean, who wasworking for Rolling Stone at the time, used the remark in a piece and attributed it to an unnamedcabinet officer. Eventually, New Times magazine revealed that Butz had indeed made the remark, forcing him toresign. Nearly 36 years later, Bob Salladay, a senior editor at California Watch and the Center forInvestigative Reporting, was sitting on a train Jan. 19, 2012 with Santa Ana City Councilmember Michele Martinez.

Martinez was speaking on the phone and Salladay began tweetingwhat she was saying, including that he was “99 percent sure it was Michele Martinez.” How To Build A Successful Social Media Strategy. Did you know that more than 65% of business owners plan to use social media even more in 2012 to help grow their business? Every business will have a different social media strategy. While the basics remain the same, there are different methods that can be used depending on what your niche is. When Social Media Fails. How many times have you heard it said that social media can help your company? All you have to do is learn a few simple tricks about tweeting and likes and soon enough you’ll be living large.

Better yet, just pay Mr. or Ms. Confidence a small fortune to do it for you. Are You Focusing on Metrics that Matter? Metrics aren’t hard to come by, in fact it’s just the opposite, anything can be a metric and that’s a part of the problem. Organizations today are struggling with trying to understand what they should be measuring and looking at when it comes to enterprise collaboration. Should they be looking at how many employees are using tools or how many comments are being submitted? What about how many groups are created or how many ideas are submitted? Most vendors offer these types of metrics as a part of their reporting and there’s nothing wrong with looking at these metrics if they are the ones you have identified as measures of success. At the same time though a part of me has always wondered, why bother looking at any metrics at all?

It’s hard to imagine a few years down the road where organizations would not be investing in these tools and strategies. Bob Kaplan, author of Strategy Maps, wrote the following: But I digress… Focus on the metrics that matter not just on the ones you can measure. Dear World: Let's Focus on Being Positive. Dear World, We have been going through an amazing transformation of the past few years. I have had the privilege to watch revolutions happen before my eyes. I have become connected to people in the furthest reaches of the globe.

I have had the opportunity to learn from, cry with, and rejoice with these new found friends. Getting Facebook Likes Without Your Wallet. This social media brain buster usually gets thrown my way at least once every two weeks so I figured it would be worth addressing more generally. Something along the lines of, ‘I would really like to get more Facebook likes, but I don’t want to spend anything.” Facebook likes don’t necessarily always come with a cost, but when it is clear pockets are dry for a social media budget they get a bit more challenging. Before I get into the content portion of facebook likes and marketing, it is imperative that the brand remembers to interact with its audience, but I’m not just talking about your already racked up facebook likes. I’m talking about all the other people out there that haven’t heard of you yet. Log in as your page and start finding the conversations you want to be in.

Once you do its time to talk to them as the brand. Top 5 Reasons Social Media Sentiment Should be Your Focus. There’s been a long standing debate on what social media metrics matter the most and how we should be tracking them.Since the inception of Facebook Fan Pages and company Twitter accounts, success was initially defined by the number of followers or fans a company had on their accounts.

Twit or tweet? Engagement Across Twitter. I was a little bit annoyed this morning; a couple of Twitter followers had stopped following my personal account. Six Social Media Tips for Business Owners in Boring Industries. How the Right Social Media Strategy Now Will Help You in a Crisis Later. Social Media and the Olympics [Infographics] Regardless of what you thought of the opening ceremonies - personally I thought they were great, you cannot deny nor argue the point that this Olympiad is unlike any other for the impact of social media on it is irrefutable.

3 Social Media Lessons 'Big' Business Can Learn from 'Small' Business. "Big" business usually dominates the social media headlines. They have millions of Followers, run exciting national campaigns, and set the trends for everyone else to follow. But despite the notoriety, a lot of them still get it wrong. What It Means To Be a Leader in Social Media. How Soon Until the Social Media Olympics Is Over? #notsoonenough. 8 Steps for Social Media Marketing Success. Your Social Media Policy: Guidelines for Your Guidelines. The ROI Of Social Media [Infographic] The Limitations of 'Like' Be Influential, Be Yourself - Spotlight on #IMS12 Featuring Kelly Kim. How Indium Uses Social Media Marketing to Increase Sales.