How to Use Google+ Hangouts for Your Business. Are you using the Google+ video hangout feature? Are you looking for some creative ideas to use hangouts? Keep reading to discover how your business can connect in a personal way with your customers using this face-to-face video conferencing tool. Hangout Features Google+ has been updating the regular Hangout features. There used to be two distinct types of hangouts—regular and with extras—but recently some of those extra features have been added to the regular type. Here are the current features for regular video hangouts: Instant video conferencing with up to nine other peopleInvitation-only or open to the public optionConnect many cameras to your hangout video, and easily switch between them.
Current hangouts with extras give you the ability to: Give the hangout a title or nameCreate a shared whiteboard presentationMake a call from inside the hangout interface The biggest advantage of using the hangouts with extras is to give the hangout a name or title. Hangouts on Air How to Get Started. 7 Tips for Dealing With Upset Facebook Fans. What do you do when you’ve just received a less-than-complimentary Facebook wall post from someone who likes your business (or used to, so it seems)?
The customer could have a simple complaint, or be so upset he’s gone on the offensive, making sure you and the rest of your community knows he’s angry. Your next steps are key to retaining not only the business of the angry customer, but the business of other fans who like your page as well. #1: Respond no matter what It’s vitally important that the complaints and issues your fans pose on your wall are addressed. Moreover, your community can see that angry post. A response that illustrates respect and understanding for customers’ concerns will indicate your intention to rectify any problems.
An upset fan who promises to shop Newegg less frequently still receives prompt, respectful customer service. #2: Be patient and understanding Take a step back and put yourself in your customer’s shoes. . #3: Contact the Customer Privately #7: The Last Resort. 9 New Facebook Features you might not know about. Zuckers and the team have been keeping pretty busy of late it would seem, rolling out a whole heap of Facebook changes and – as always – failing to adequately communicate them to users. Which, if I’m honest, I’m glad about… because it gives me that job.
So with the super important responsibility of keeping you lot informed, feast your brains on the new Facebook features I have covered below. There are nine of them – but I suspect the title of this article was a bit of a spoiler on that count. And – more surprisingly – most of them are pretty good (or – at least not excessively annoying/money-grabbing). 1. Emoticons invade Facebook chat For those who are fans of the Social Skinny Facebook Page, you are SO AWESOME. 2.
Best change ever. Oh and this applies to both profiles and pages. Anyway the other thing to keep in mind is that you can also view all your edits on comments, just in case you decide to go edit crazy and change them 10-20 thousand times. 3. I love this one. 4. 5. 6. 7. 8. How to improve Edgerank - Part 2. Last week we looked at how Facebook’s EdgeRank alogrithm works for marketing. This week we look more specifically at how to improve a page’s Edgerank. So, let’s get straight into it… I’ll review the three factors of Facebook update affinity, weight and decay that I introduced previously. Improving Affinity As I explained in my previous post, affinity refers to how interested a friend is in a brand’s page or how much of an online friend you are. Affinity can drop off relatively quickly so the challenge is to continually be building affinity with your fans. “If you haven’t had the dripping tap in the lead-up to a big splash, then most of your fans are likely to miss the splash, no matter how big it is” (thanks to Kelvin Newman for that analogy).
What kind of content is most likely to build affinity? Status updates that ask questions – people are far more likely to comment if asked than if notFill in the gaps status updates e.g. Improving weight Do also think of combining approaches. 6 Tips to Increase Your Facebook EdgeRank and Exposure. Ever wonder why you can have 548 friends on Facebook, yet only 15-20 show up in your news feed? It’s not that those other friends have stopped using Facebook; chances are they’re still there. It’s just that they aren’t showing up in your news feed. If you haven’t noticed, there are now two settings on your Facebook news feed: “Most Recent,” which shows most of the content published by your Facebook friends in chronological order and “Top News,” which filters content based on EdgeRank. Friends and fan pages with a high EdgeRank are more likely to show in your “Top News” stream.
Users with a low EdgeRank may not even show in your “Most Recent” news feed. For businesses or others looking to market, promote or just interact through Facebook, the implications of this change are huge. “Top News” is the default setting, so unless a friend or fan changes their default, it’s quite possible that they will never see your updates. EdgeRank Defined Facebook looks at everything published as “objects.” 5 New Ways to Improve Your Facebook EdgeRank. Brian Carter is a brand advocate for PageLever, the leading Facebook analytics tool. He is also the author of The Like Economy, and has been cited as an expert in facebook marketing by ABC News, The Wall Street Journal, and Forbes. Read more at his blog: BrianCarterYeah.com Brands have learned that success with a Facebook page isn’t just about fan numbers, but also about how many fans see their posts.
Facebook’s news feed algorithm — called EdgeRank — controls that visibility. Of course, optimizing a news feed so that it bumps up your EdgeRank is a complicated recipe that varies with each brand, the kind of content it posts, and its fans. There have been hundreds of blog posts written about this subject, but here are five completely new ways to get better results. 1. The Facebook news feed algorithm appears to be calculated both per fan and per type of post. After some research, its clear that a Facebook page gets more fan engagement from photos than links, statuses, or videos. 2. 3. 4. Top 75 Apps for Enhancing Your Facebook Page.
Have you customized your Facebook page? There are thousands of apps that can help you engage with your fans. In this article I’ll focus on the top 75 Facebook apps. These apps allow you to customize your landing tabs, add your blog, add videos and photos, add chat, add polls, contests, geolocation, scheduling, email, ecommerce and much more. Why Facebook Apps? Why add apps to your Facebook Business (Fan) page? By customizing your Fan page with apps, you can significantly enhance the user’s experience. In other words, every time a fan interacts with your Fan page, it’s free advertising for you because each fan’s activity goes out into their stream (their wall and their friends’ News Feeds). Facebook App Directory However, there are literally tens of thousands from which to choose. There’s also Appbistro where you can browse their comprehensive directory of apps for businesses. Facebook Insights - Tab Views Custom Landing Tabs Social Media Examiner Facebook Fan Page - Landing Tab See also: FAQs.
20 Ways to Promote Your Facebook Fan Page. Are you looking for creative ways to spread the word about your Facebook page? Your fan page can be one of your organization’s richest sources of interaction, R&D and lead generation. The only problem is making people aware of it! Unless you have a built-in audience like big-boy brands Coke or Red Bull, you’ll need to educate your fan base on how to find you on Facebook. To help you out, I’ve put together a list of 20 different ways to promote your Facebook page.
Are you ready? #1: Put your fan page URL in your email signature How many emails do you send per day? This URL goes out on every email I send! #2: Write a blog post about your new fan page Give your readers five compelling reasons why they should join your fan page. . #3: Tag other, well-trafficked fan pages in your updates Their fans might see your page and you may get some cross-traffic. Cross-referencing SME on a fan page I administer. #4: Ask your Twitter followers to join your fan page #5: Invest in Facebook ads #16: Add a Like box. Our Customers | Fan Appz | A leading social media marketing solution that helps businesses acquire new customers and grow existing customer relationships.
Social Media Platform: Social Applications. My Promotions › Contest – Strutta. Apps For Custom Facebook Pages | North Social. Choose Account Level. Contest Software.