Sparked - Social Business Solutions. HOW TO: Build Your Company’s Profile on LinkedIn. LinkedIn , through its networking, question and answer, and application features (which I recently wrote about on OPEN ) is already a powerful tool for maintaining and establishing relationships in the business world. But it can also be an enormously valuable way to attract top talent to your company, especially if you use all of the options available to you. While posting a job to LinkedIn is similar to any other job website – adding details about the position, skills, and requirements – where the site separates itself is with company profiles, allowing you to provide potential candidates with a lot more information about your company and the people that work there.
Here’s how they work and how to set one up: Invitations, Free eCards and Party Planning Ideas from Evite.