Tactical Valentine's Day Twitter competition from Gü goes live. Budweiser Inspires 11K Tweets and Counting from Fans Looking to Name its Super Bowl Foal. TweetSwap. Algorithm Can Predict The Next Big Trend On Twitter 5 Hours Before It Happens. A team from MIT has created an algorithm that can predict what Twitter topics will trend hours in advance.
Wired reports that Associate Professor Devavrat Shah and his student Stanislav Nikolov from the Laboratory for Information and Decision Systems can use the algorithm to predict with 95% accuracy which words, phrases or hashtags are going to trend. It can predict these an average of an hour and a half before Twitter’s algorithm puts them on the trending list, and sometimes as much as five hours before. The algorithm is trained by combing through data in a sample set about previous topics that did and didn’t trend and it tries to find meaningful patterns.
In Shah and Nikolov’s experiments, the set consisted of data on 200 Twitter topics that trended and 200 that didn’t. In real-time, they set their algorithm loose on live tweets, predicting trending with 95% accuracy and a 4% false-positive rate. Become Lady Gaga Or Justin Bieber On Twitter With This App. ShadowMe is a new iOS 6 app that lets Twitter users view tweets through the lens of their favorite celebrities, musicians, athletes, politicians, and friends on the social network.
You can shadow popular users, viewing their timeline in real-time, by simply searching for their account. This lets you see the feed of popular Twitter users like Lady Gaga and Justin Bieber, seeing what they can see. Using the free app, you can also quickly switch between the different people you are shadowing on the home screen, and view both your own timeline and your shadows’ simultaneously in a dual-column display. ShadowMe for Twitter for iPhone 3GS, iPhone 4, iPhone 4S, iPhone 5, iPod touch (3rd generation), iPod touch (4th generation), iPod touch (5th generation) and iPad on the iTunes App Store.
People StyleWatch Turns Its Twitter Wallpaper Into Ad Space. Kellogg’s Tweet Shop : payez vos céréales avec des tweets ! #tweetshop. C’est la nouvelle opération marketing de Kellogg’s au UK : un magasin où la seule monnaie autorisée est : le tweet !
Pour faire la promotion de ses nouvelles céréales « Special K Cracker Crisps », la marque a en effet ouvert cette boutique éphémère dans le quartier de Soho à Londres, avec pour ambition non dissimulée de se faire remarquer sur Twitter et sur le web, en Angleterre mais également à l’étranger ! Voici donc en vidéo le principe de cette opération : A la caisse, ne sortez pas votre porte-monnaie, mais plutôt votre smartphone ! Une fois le tweet posté avec le hashtag #tweetshop, des « Special K Girls » vérifient que votre tweet est bien valide et vous remettent un paquet de ces nouvelles céréales ! Sarah Case, brand manager de Special K, a ainsi déclaré : « Nous sommes ravis d’être la 1ère entreprise à utiliser la monnaie sociale au lieu de la monnaie traditionnelle, pour lancer ce nouveau produit. » EN CHIFFRES (semaine du 20 au 27/09)
How to Give Your Twitter Page a Brand New Look. Customization of your Twitter page has been limited to an avatar and a background picture until now.
The new profile options allow adding a custom header that will appear on the web page and mobile apps. After reading the announcement on the Twitter blog and checking out the examples provided, I resized and uploaded a gear background for the header. It was okay but I wanted to combine the avatar and the background into one image like this: The process was easier than I had imagined. Make the background of the avatar transparent.Place it on the gear background image in the same position that Twitter uses.
The specifics and some tips: Instagram : 3 utilisations pour mon entreprise. Depuis l’avènement des réseaux sociaux, on use et abuse de tous ceux qui existent.. et ils sont nombreux !
Parmi ceux que les particuliers apprécient le plus on retrouve Instagram, le réseau social photographique qui, par l’usage de filtres divers et variés, transforme toutes les photos les plus banales en « presque oeuvre-d’art » ! Social TV and Trending Topics: What's Hot Right Now. Twitter détrônera-t-il Facebook ? 5 Ways to Drive Even More Leads from Twitter Ads. 3 Tips on How to Successfully Interact with Twitter Brand Pages. I tweet at their Twitter handle all the time, but they never follow me back!
Why? Why doesn’t my favorite brand want to follow me? Twitter is unique in the social media sphere as being one of the few platforms where brands can engage with their ever-growing audience and have them reply back in a matter of seconds – many with the expectation that the brand itself will return the reply favor and follow their own personal account. Leading the pack with following back are brands like Coca-Cola, Sephora, and even President Barack Obama. How much spam is really on Twitter? Le buzz de la semaine : pourquoi vous-êtes vous inscrit sur Twitter ?
Le réseau social du moment, ne serait-ce pas Twitter, moins utilisé que Facebook, mais bien plus réactif, plus communautaire aussi, et parfois même... plus intimiste ?
Mais au fait, que faites-vous sur Twitter ? Twitter Marketing: Does it Still Matter? Is Twitter still a good marketing channel?
With so much focus on Facebook and Pinterest, has this network lost its value? I explore these questions with Brian Solis in this episode of the Social Media Marketing podcast. More About This Show. Twitter: The Crème Brûlée of Small Business Marketing. “Better living through dessert™” is the trademarked philosophy of Curtis Kimball, better known to San Francisco as The Crème Brûlée Man.
Kimball founded The Crème Brûlée cart in 2009 without a license, and with only a push cart and a single torch. What began as one of many jobs for Curtis Kimball has grown into a New York Times-featured business. Along the way, The Crème Brûlée Cart has gained north of 22,000 followers on Twitter alone within a span of three short years. Traditionally, marketing has been dominated by the big players able to claim television or radio ad space. Pourquoi les gens Unfollow d’autres sur twitter. A First Look At Twitter’s New San Francisco Office [Pics]