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google vs content farms

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Content Farms: Why Media, Blogs & Google Should Be Worried http://www.readwriteweb.com/archives/content_farms_impact.php I can only hope that Google and other search engines find betters ways to surface quality content, for its own sake as well as ours. Because right now Google is being infiltrated on a vast scale by content farms. If you thought it was bad enough that many professional blogs pump out 30 posts a day, often regurgitations of press releases or quick write-ups of "news" such as Twitter being down for a few minutes (note the irony of that tweet), this new type of Google gaming is on a far bigger scale. Right now 'quantity' still rules on the Web, 'quality' is hard to find. Perhaps that's why Reuters is betting on the subscription model - it hopes that consumers will just subscribe to quality content, thereby removing the need to search for it. I think there's something to that, which if true implies that Google will become less relevant in the future.

In my recent post about the rise of content farms like Demand Media and the current incarnation of AOL, I posited that Google (and search in general) risks becoming less relevant as the Web gets drowned in lesser quality content. This is due to the scale at which these content farms are operating at - Demand Media alone pumps out 4,000 new pieces of content every day . The solution is of course for Google and other search engines to find better ways to surface quality content , whether that be from traditional news media, blogs or even Demand Media ( not all of its content is poor quality ). So how can Google evolve to identify quality content better? Quality! http://www.readwriteweb.com/archives/how_google_can_combat_content_farms.php How Google Can Combat Content Farms

http://www.shirky.com/weblog/2009/11/a-speculative-post-on-the-idea-of-algorithmic-authority/ A Speculative Post on the Idea of Algorithmic Authority « Clay S Jack Balkin invited me to be on a panel yesterday at Yale’s Information Society Project conference, Journalism & The New Media Ecology , and I used my remarks to observe that one of the things up for grabs in the current news environment is the nature of authority. In particular, I noted that people trust new classes of aggregators and filters, whether Google or Twitter or Wikipedia (in its ‘breaking news’ mode.) I called this tendency algorithmic authority. I hadn’t used that phrase before yesterday, so it’s not well worked out (and I didn’t coin it — as Jeff Jarvis noted at the time, Google lists a hundred or so previous occurrences.)

http://www.marshallclark.net/ses-chicago-2009-pagerank-for-people-presentation/ 2 Tweets 14 Other Comments 12 Responses to ' SES Chicago 2009 – PageRank for People Presentation ' Download full PPT including speaker notes Leave a reply SES Chicago 2009 - PageRank for People Presentation | Marshall C

The BLN | Machines like empty calories too but they lack the tas Lots of interesting writing at the moment about content farms, basically businesses that produce tons of crappy content, so that they can be found on search engines, get people to click through to their sites and make money from advertising. Demand Media (main site is eHow.com) and answers.com (who run wikianswers.com) come in for the most flack as they are the largest – both in the top 20 most visited websites in the US. Demand Media is reportedly producing over 4,000 pages of ‘content’ a day both are very heavily reliant on Google adwords for revenue. The main issue with content farms is that they fill up the internet with crap that is cheap and easy to produce, that generates traffic to sites whose only USP seems to be that they have lots of content. http://thebln.com/2009/12/machines-like-empty-calories-too-but-they-lack-the-taste-to-distinguish-good-and-bad/

Eqentia | Eqentia delivers highly tailored Vertical News Environ Patricia Seybold Group "It should be on the short list for companies seeking to demonstrate thought leadership, nurture leads, keep current on critical issues, gather competitor intelligence, monitor brand activity, reduce costs..." http://www.eqentia.com/

Now, Google’s ecosystem is ripe for a quick buck – “content farms” that build article pages cheaply to make a quick buck off AdWords. But these articles, at least for a portion of us, don’t really provide the answers we are looking for. (thanks @thejames for the pointers.) Google Is Failing More - John Battelle's Searchblog http://battellemedia.com/archives/2009/12/google_is_failing_more.php

Content farms: Why media, blogs and Google should be worried ( RWW ) Related posts: The answer factory: Demand Media and the fast, disposable, and profitable as hell media model ( Wired ) Google vs. http://paul.kedrosky.com/archives/2009/12/dishwashers_dem.html Dishwashers, and How Google Eats Its Own Tail

Le match s’est déroulé vendredi matin dans une minuscule salle obscure, au sous-sol de l’Espace Cardin à Paris. Visiblement ébranlé, Carlo d’Asaro Biondo, représentant de Google en Europe de l’Est et du Sud, a répondu aux attaques croisées de Nathalie Collin, présidente du directoire de Libération, et de Philippe Jannet, PDG du Monde Interactif. Le match s’est déroulé vendredi matin dans une minuscule salle obscure, au sous-sol de l’Espace Cardin à Paris. Visiblement ébranlé, Carlo d’Asaro Biondo, représentant de Google en Europe de l’Est et du Sud, a répondu aux attaques croisées de Nathalie Collin, présidente du directoire de Libération, et de Philippe Jannet, PDG du Monde Interactif. « Ca ressemble à un procès » a lâché un moment l’accusé, dans un accès de grande fatigue. Si ce n’était Mister Google, on aurait presque compati… Round 1 Google vs presse française : le clash a bien eu lieu | Owni.fr http://owni.fr/2009/12/10/google-vs-presse-francaise-le-clash-a-bien-eu-lieu/

http://www.buzzmachine.com/2009/12/14/content-farms-v-curating-farmers/ That’s what Google saw. The new question is whether Google can keep ahead of the content farms and continually find new and better ways to find better stuff. I’ll bet on Google over crap-creators. But they better get cracking. Content farms v. curating farmers « BuzzMachine

why are we here? http://redmonk.com/cote/2009/12/11/newplatforms/ People Over Process » New platforms, new networks – The Internet

Internet est un gigantesque musée, mais il faut accrocher les tableaux soi-même. Une nouvelle fonction est en train d'émerger, pour palier ce problème: on les appelle "digital curator", "content curator", ils sont l'équivalent d'un commissaire d'exposition dans le domaine de l'art et des musées. Sur Internet, il y a du contenu, toujours plus de contenu. Des textes, des vidéos, des images, du son. Toutes ces informations ne valent que si ont peut entrer en contact avec elles. Sinon, elles s'entassent, oubliées, comme des archives que plus personne ne lit. http://crisedanslesmedias.hautetfort.com/archive/2009/12/13/le-digital-curator.html Des "commissaires d'exposition" du web pour organiser l'informat