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Prelude You take the blue pill and the story ends. You wake in your bed and believe whatever you want to believe.

The death of the URL | FactoryCity

http://factoryjoe.com/blog/2009/11/16/the-death-of-the-url/

The War For the Web

http://radar.oreilly.com/2009/11/the-war-for-the-web.html On Friday, my latest tweet was automatically posted to my Facebook news feed, as always. But this time, Tom Scoville noticed a difference : the link in the posting was no longer active. It turns out that a lot of other people had noticed this too. Mashable wrote about the problem on Saturday morning: Facebook Unlinks Your Twitter Links . if you’re posting web links (Bit.ly, TinyURL) to your Twitter feed and using the Twitter Facebook app to share those updates on Facebook too, none of those links are hyperlinked. Your friends will need to copy and paste the links into a browser to make them work.

La guerre du Web, par Tim O'Reilly

Un article majeur de l’un des gourous de la Toile, qui met le doigt là où ça peut faire bientôt très mal. Hubert Guillaud , nous le présente ainsi sur l’agrégateur Aaaliens : « Tim O’Reilly revient sur la guerre du Web : entre Facebook qui ne transforme par les liens en hyperliens, Apple qui rejette certaines applications menaçant son coeur de métier… Tim O’reilly répète depuis longtemps qu’il y a deux modèles de systèmes d’exploitation de l’Internet : celui de « l’anneau pour les gouverner tous » et celui des « petites pièces jointes de manières lâche », le modèle Microsoft et le modèle Linux. Allons-nous vers le prolongement du modèle du Web interopérable ? http://www.framablog.org/index.php/post/2009/11/18/la-guerre-du-web-tim-oreilly
http://readwrite.com/2009/12/14/google_url_shortener

Google, Twitter, WordPress & Facebook: Publish/Subscribe Matrix

A storm of news points to a future of frictionless publishing and subscription, across platforms. Google just announced that its FeedBurner RSS publishing service now supports automatic publishing to a Twitter account. If you're among the many people who use the service Twitterfeed (like CNN, the WhiteHouse, ReadWriteWeb, etc.) then you may very well find that startup expendable starting now. That's just the tip of the iceberg when it comes to this and a series of related announcements over the past few days. The new feature looks relatively sophisticated and will use a new URL shortener, goo.gl .
http://www.paulrobertlloyd.com/2009/12/urls_matter/ The humble URL has been on my mind a lot recently. Through a series of developments, this simple means of addressing the wonders of the web has been obfuscated and abused, to the point that it’s now seen as difficult to use and an affront to users. Shortened There has long been a need for URLs to be shortened, be that in e-mails or within the pages of a magazine, and for a number of years the service TinyURL did a fairly respectable job of performing this task. However the onset of Twitter and its 140 character limit has meant its 18 character URL is now considered too long, with users opting to use newer shorteners made up from just 13, 12 or even 11 characters.

URLs Matter — Paul Robert Lloyd