Are Vertical Search Engines the Answer to Relevance? - Search En. Watch Out Google, Vertical Search Is Ramping Up! Written by Alex Iskold and edited by Richard MacManus. This week at DEMOfall I saw two vertical search applications that made me think that this area is getting mature and ready for prime time. Pluggd and Retrevo launched technologies that are not only good at finding podcasts and consumer electronics (respectively) - these sites categorize and present information in fundamentally new, different and intelligent ways. They do it so well that generic search just can not compete. In this article we look at the rise of vertical search and how it may end up threatening Google. We profile some of the more innovative and interesting vertical search engines - selected primarily based on how they organize the search results and allow the user to navigate through information. Try them out if you have not done so yet and let us know what you think... is vertical search ready for prime time?
Tradeoffs between generic and vertical search Vertical Search Engine Profiles Technorati Pluggd Live Image Search. Search Engine Optimisation, could vertical search engines be the. A recent article written by Jason Prescott Find Your Niche with Specialised Search discusses the opportunities for businesses to find its place in vertical search engines .
One of the biggest issues with general search engines is average search failure rate is 31.9% (Outsell). This has created a gap in the market where vertical search engines have fulfilled offering targeted, specialised and relevant search results. This article examines the advantages of pursuing a vertical search engine strategy versus general search engines such as Google and Yahoo. Highly Relevant ResultsVertical search engines offer highly relevant search results for specific industries. Markets such as manufacturing, engineering and the scientific field have benefited from vertical search engines that cater to their market. Cost EffectiveThe marketing space for vertical search engines are not as competitive as the general search engine market.
Vertical Search - challenges and opportunities.