
Subscription Economy Articles
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Consumers and corporates boost subscription economy
The march to the cloud and subscription style consumption is gathering pace as consumers and corporations shy from big one off outlays. Why buy the CD when you can listen to the tunes on Spotify? Why buy a car when you can sign up to GoGet?In case you hadn't heard, ownership is out. Instead, it's all about the "subscription economy" -- if the latest in a long line of extrapolations from a very small number of data points is to be believed. The theory is simple.
Why IT shouldn't buy into the 'subscription economy' | Saas
Zuora , a dominant player in cloud-based payments systems, presented at last week’s All About the Cloud Conference , hosted by the Software and Information Industry Association (SIIA). The company's founder and CEO, Tien Tzuo, spoke about the dramatic shift in the way both consumers and companies are doing business.
3 Key Metrics That Matter in the New Subscription Economy
As Web businesses embrace subscription business models to sell consumer goods, the benefits are clear: reduced customer acquisition costs, predictable inventory requirements, and steady cash flow. Last year research firm Gartner ( IT ) calculated that by 2015, more than 40 percent of media and digital-products companies around the world would use subscription services for their fulfillment, billing, and renewals. The challenges in relying on subscription models include controlling customer churn, managing credit-card charge-backs and delinquent payments, and ensuring the security of customers’ financial data.

