Nicoletta Gay sur Twitter : "Useful list of #ContentCuration Tools via @digitaliworld... Top 7 Content Curation Tools To Amplify Your Social Media Marketing Game. So you’ve pretty much mastered the art of social networking and generating social media traffic to your page.
You’ve mastered the use of newsletters, you’ve cleaned up your once-messy twitter wall, and Pinterest is now a piece of cake. Yet, you feel…limited by what these (undoubtedly useful) tools can and cannot help you accomplish. Your twitter page is limited to the people and trends that you’re directly connected to, Pinterest still needs you to do most of the collection work, and there is very little in your newsletter that’s news to you anymore. Well, by this point you would have discovered a kind of software that’s called a “content curation tool” which automates whatever you’ve been forced to do manually uptil now: collecting information on the latest trends, generating traffic, starting online discussions and amplifying your social media marketing game.
The options, however, are so close to limitless, that even the most experienced amongst us would feel overwhelmed. 1. 2. 3. 4. Nicoletta Gay sur Twitter : "How @scoopit built a resource center without resources by @gdecugis #contentcuration. How we built a resource center without resources (and doubled our traffic) Content Marketing is about sharing and educating.
Nicoletta Gay sur Twitter : "How to Calculate Your #ContentCuration #ROI by @PamellaNeely via @scoopit... How to Calculate Your Content Curation ROI. Small business marketers often worry a lot about ROI.
While their colleagues at larger firms can ascribe failed marketing efforts to branding or research, the smaller a company you’re at, the less room you have for mistakes. This is not always a bad thing. Marketers at smaller firms may not have million dollar budgets, but they do have the agility and the creativity to capitalize on trends that take larger firms years to respond to.
Marketers at small firms also benefit from the focus it takes to make ROI priority #1. After all, there are so many ways to promote products and services that sometimes it actually helps to reduce the list of possibilities. In a recent post about improving content marketing ROI, we defined ROI before we got too far along into how to fix it.
Understanding Content Curation: What It Is And What It Looks Like. I want to help you create more quality content in less time and with less effort.
That is the purpose of this series of blog articles that I’m writing and publishing over the next few weeks. Specifically I want to talk about Content Curation. I have been writing blog articles for marketing purposes since 2010. Over the years I’ve tried out tons of different methods and hacks for generating content consistently and easily. Nicoletta Gay sur Twitter : "How to Nurture Leads with #ContentCuration by @pamellaneely via @scoopit... How to Nurture Leads with Content Curation. Want more leads?
You’re not alone. According to IDG Enterprise’s 2015 B2B Content Marketing Spotlight Report, lead generation is the #1 priority for content marketers. But while everybody says they want more leads, in the very next breathe they’ll add that they want better leads, too. That’s why you’ll see lead nurturing come in as priority #4 on this same graph. Lead nurturing is basically lead generation 2.0. There are dozens of studies supporting the importance of lead quality. Nicoletta Gay sur Twitter : "Guida alla #ContentCuration di @tonyspoken via @SpidWit...
Guida alla Content Curation - Spidwit Blog. Oggi parliamo di Content Curation, ossia la disciplina che si occupa della collezione, organizzazione e visualizzazione di contenuti su specifici argomenti d’interesse.
Nel Marketing digitale ed in particolare nella produzione dei contenuti l’obiettivo primario è quello di mantenere attenta la propria audience, produrre valore ed attestarsi come esperti in un determinato settore. Content curation per la seo esempio. La cura dei contenuti è un’attività sempre più usata nei piani di web marketing delle aziende con la definizione di Content Marketing Strategy.
Curare i contenuti consiste nello scoprirli, selezionarli e riadattarli arricchendoli attraverso 5 tipologie di creazione differenti, per poi condividerli allo scopo di creare valore. Nicoletta Gay sur Twitter : "Internal #ContentCuration: What Most Marketers Miss by @heidicohen... Internal Content Curation: What Most Marketers Miss. Most marketers believe content curation means: “How do I legally add to, enhance or provide new context to other people’s content (OPC) to create new information that improves my results?”
They miss the major content curation opportunity. Do you? Curating your own content, regardless of where or how you originally published it, to maximize each piece of content’s reach and effectiveness cost effectively. Regardless of how good your content distribution is, chances are your content won’t reach its maximum audience without additional support, both people and budget. Internal content curation is defined as giving new life to content that you’ve already produced and published. Makes content contextually relevant on one or more new platforms through the use of new headlines, images and/or excerpts.Extends content into a new format by re-imagining or repackaging it.Targets new audiences through distribution on new media entities and/or repromotion on the same platforms. Google+ Raccolte: Content Curation Next Level - Salvatore Russo.
La nuova sezione di Google+ per raggruppare contenuti Google+ Raccolte (nella versione inglese Google+ Collections) è la nuovissima sezione di Google+.
Why Content Curation Should be in Your Skillset. Curation can boost your profit and help your people grow.
It can save millions, reduce frustration, and boost the velocity of information in your organization. It starts in a gallery. You expect the curator of an art gallery to know the collection and to: search out the best itemsselect for the collectionauthenticate and preserve itemsadd interpretation, descriptions, and meaningpublicize viewings Picture a digital curator in your company.
Blog posts and Tweetsarticlesmeeting summariespresentationscompetitive analysisvideoconversationsimagesinfographicsTED talkssales pitches. Content Curation Tools - International Journalism Festival 2015. Nicoletta Gay sur Twitter : "Collect Organize and Present With #Curator via @netbillboards #contentcuration.
Collect Organize and Present With Curator. Apr 16, 2015 So it’s an app, isn’t everything these days. You may have heard about Curator, the new curation tool from Twitter that is to compete with Storify.com. So being curious by nature, I just downloaded the app for iPad and have decided to give it a spin. At first glance opening the app it seems intuitive. The first thing you see is “Curator Learn The Basics”. You can collect images, websites and text. Stefano Porro sur Twitter : "A proposito di #contentcuration @N4ik3...
Nicoletta Gay sur Twitter : "[it's not about quantity, but all about quality!] #ContentCuration Takes Time by @RobinGood. Content Curation Takes Time. Nicoletta Gay sur Twitter : "Il Personal Magazine come strumento di #personalbranding #contentcuration di @cristinamacca. Vuoi sapere chi sono e che faccio? Sfoglia il mio personal magazine. Nicoletta Gay sur Twitter : "The #ContentCuration Challenge [Accepted!] Interesting article by @madSMscientist @B2MediaLLC. The Content Curation Challenge [Accepted!] - B Squared Media // B² Blog. By Brooke Ballard | February 4, 2015 | Please share with your peeps! To use content curation as a marketing strategy, or not … apparently that’s the question. My new(ish) friends at Web Search Social are calling me — and others — out.
They’re saying, “… content curation as a social marketing strategy is silly, fruitless and something you should stop doing immediately Well hold on there, partner (in my best John Wayne voice). Isn’t that a one-size-fits-all blanket statement? Surely, if content curation were THAT bad, no discerning marketing person (or “experts” as my WSS friends call them in their post) would use this ghastly tactic. Undoubtedly, if content curation were so hideous a tactic, smart marketers like Beth Kanter, Jay Baer, and Jason Falls wouldn’t promote such a thing. Let’s discuss. Nicoletta Gay sur Twitter : "7 attributes of highly effective curated posts #contentcuration tips via @gdecugis @scoopit. The 7 attributes of highly effective curated posts. If you’re limiting your content curation to sharing third-party content on social media, you’re missing out.
Content curation is also a great way to enrich your blog or website: don’t just list great resources on your home page, turn them into curated posts. Adding curated content to your blog or website can – and should – be much more than placing a few titles and links. You can turn each link you curate into a blog post with its own unique URL (aka permalink) that will be indexed in search engines, contribute to your SEO efforts and be shared individually by your readers on social media. Just like any regular blog post, a curated post is a blog entry in your blog platform or your content management system.
Its content consists by default of a title, an image and a quote from the original piece but to be effective, you shouldn’t stop at that. Nicoletta Gay sur Twitter : "The misunderstood practice of #contentcuration by @cendrinemedia... The misunderstood practice of content curation. Content curation is not a uniform practice. There are as many ways to do it as there are curators. And that’s why it evades many. Curation does not have to be about words on a page. It can also be as simple as putting together a collection of user-generated content that helps deliver an important message to your audience. Spend some time with an art curator and see what they tell you about their work. Just like beauty, context is in the eye of the beholder.
Nicoletta Gay sur Twitter : "13 #contentcuration FAILS to avoid by @heidicohen... 13 Content Curation #FAILS. Nicoletta Gay sur Twitter : "#ContentCuration: not taking the time to add insight can hurt you by @allygreer via @scoopit. The one content curation best practice that you might not be doing. You want content curation resources? We’ve got content curation resources. I can preach until my face turns blue about content curation and content marketing best practices, but none of it really matters unless you’re also doing this one very important thing: Adding insight and editorializing your curated content.
What is ‘insight?’ At Scoop.it, we created insight to put a spotlight on the curator. SEO benefits Last year, internet marketer Bruce Clay was interested in calculating the validity of claims that content curation was bad for SEO. A post including curated links with auto-generated summariesA post including curated links with 200+ word annotations written by the curatorA post including an excerpt from the post (with a link) and 200+ word annotations written by the curator. Nicoletta Gay sur Twitter : "#Twitter 's New #Curator Tool For Media Outlets via @TheNextWeb #contentcuration. This Is Twitter's New 'Curator' Tool For Media Outlets. Twitter pulled the covers off a new tool during the News:Rewired Conference in London last week.
It’s called Curator. The new web app is designed to allow media organizations to pull together embeddable collections of tweets and vines, and TNW is one of the first to get its hands on it. You can see our test collection of Grammys tweets below. Curator allows you to see worldwide trends, select trends from specific geographical areas and see what sports and TV shows are currently being talked about. The Next Web sur Twitter : "This is @Twitter's new Curator tool for media outlets.
This Is Twitter's New 'Curator' Tool For Media Outlets. Attention is a Precious Commodity: Earn it and Spend it Wisely. InShare238 There’s an oft-shared quote that I’d also love to share with you here, “If I had more time, I would have written you a shorter letter.” French mathematician, physicist, writer and philosopher Blaise Pascal essentially captured the essence of thoughtful and purposeful communication with a bold but confusing statement in 1657. At first blush, his words almost seem counter-intuitive. I mean after all, how can spending more time writing a letter equate to its downsizing?
That’s the point. That’s the elusive yet magical nature of this attention economy. In a digital world, we, you and me, have created an incredible human network. I used to say that news no longer, it Tweets. This human network, those individuals connected by the relationships they form across social networks, online communities and mobile apps, complements the freedom and ubiquity of content creation with a global, high-speed, always-on peer-to-peer or human-to-human distribution network. We learn. Content Curation: How to Easily Find Great Content to Share. Do you curate content for your blog and social media sites? Want to discover how to find remarkable content to share? To learn how to explore content curation, I interview Ian Cleary.
More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. Nicoletta Gay sur Twitter : "The Definitive Guide to #ContentCuration by @TweetsFromPawan via @GetCurata. The Definitive Guide to Content Curation. As marketers in a content-driven landscape, we are responsible for producing huge amounts of content day in and day out.
But, most of us don’t have the time, staff, or budget to publish enough great (or, even good) content. We’re doing the best we can, but it’s impossible to stay ahead of the demand. Why You Must Curate Content in 2015. In 2015, web content will surround us (I think it might even drown us). Useful : Curation Services. Nicoletta Gay sur Twitter : "[old but gold] The Internet's Latest Disruption - Knowledge #contentcuration via @scoopit. Must Read Report: The Internet's Latest Disruption - Knowledge.
Know or die: risk and opportunity of Knowledge 2.0 “And the web stormed the enterprise and disrupted roles, tasks and jobs: it cast speed, openness, flexibility and efficiency throughout, sparing no business processes: manufacturing, logistic, accounting, customer relation management, lead generation…” The digital mutation is also profoundly disrupting how knowledge is acquired, organized and shared. Nicoletta Gay sur Twitter : "How can #ContentCuration help your business? via @Twelveskip... 9 Juicy Tips For Upping Your Content Curation Game. Today’s businesses need online profiles, and having a simple website with your products, services and contact information just isn’t going to cut it in the modern world of marketing.
Nicoletta Gay sur Twitter : "How To Move From Information Overload To Insight via @Marketingland #contentcuration. Curation Technology Checklist: How To Move From Information Overload To Actionable Insight. Why Curation Matters to Content. Recently, the New York Times announced it was adding curated content to its homepage. "What we hope [curating third-party content] will do is give readers a reason to come to our homepage more often and stay there," stated editor-at-large Marcus Mabry. Curating contest is a progressive step for a traditional publisher but not an isolated one. With the launch of FirstFT, the Financial Times is also making its own move toward curated content. "We're trying to become a neutral judge and offer the big stories of the day, whether they're coming from us or elsewhere on the Web," Andrew Jack, its newly appointed head of aggregation and editor of curated content, told Digiday.
"Nobody has a monopoly [on the news]. " The traditional publishers' embrace of curated content signals a seismic shift in consumer expectations of information. 12 Of The Biggest Content Curation Myths (Busted) Nicoletta Gay sur Twitter : "The Desert Island: the future of the curated Web via @gdecugis #contentcuration. The Desert Island: the future of the curated Web according to Steve Rosenbaum's Curate This! Three and half years ago, my friend Steve Rosenbaum came out with a book that had a huge impact: Curation Nation. He described perhaps better than anyone else how much content curation was needed and how important a trend it will be.
His latest book Curate This! Just got published and it’s a fantastic read: not only is it a curation jewel in itself but he also introduces a new concept that paints the future of what the Web could eventually become: the desert island. Statistiche e community per i privati ... Nicoletta Gay sur Twitter : "The #human element of #contentcuration is what makes curated content compelling. The human element of content curation is what makes curated content compelling. - The Slade Group Blog. Nicoletta Gay sur Twitter : "#ContentCuration: 8 Simple Steps to Curating Content via @ContentCurating...
8 Simple Steps to Curating Content. Nicoletta Gay sur Twitter : "#ContentCuration: cos’è e a cosa serve di @carMinasacco via @markomorciano. Content Curation: cos'è e a cosa serve. Content Curation: 7 Things Merchants Must Know ... Top 10 Free Content Curation Tools for Teachers. A Curated List of Content Curation Tools. 40 Social Media Curation Sites and Tools. 26 Free (or Free-to-Try) Content Curation Tools.
Content Curation Survey 2014 #contentcuration #... Il content manager è morto, il content curator sta benissimo. LIB - Curation Tools. Do You Catch Typos in Your Blog Posts? I didn't think so. Il Nuovo Giornalista è Una Information Startup. Creation vs. Curation: Do You Need to Make or Moderate? - Relevance. Social Media Toolkit - 20 ottimi servizi per chi fa comunicazione e m… A 4-Step Guide To Efficient Content Curation. 30 Great Tools for Content Discovery, Curation ... Nicoletta Gay sur Twitter : "#ContentCuration Tools: a great list by @GetCurata.
Content Curation Tools: The Ultimate List. Content Curation: 9 Things To Keep In Mind.