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Social PR: 10 Ways to Do PR Better with Social Media - Search Engine Watch (SEW) Will the new public relations please stand up?

Social PR: 10 Ways to Do PR Better with Social Media - Search Engine Watch (SEW)

Hello, social PR! In a time of social media evolution and revolution, public relations professionals have a unique opportunity to reinvent themselves to ultimately deliver better results. The strategy: using social media-flavored PR to influence the search marketing ecosystem. First, let's look at today's journalist, one of the PR professional's primary targets. According to a recent survey by TEKGROUP International: More than 77 percent of journalists think it's important to be able to access a company's social media networks from its online newsroom. 45 percent of reporters say they use a corporate blog when researching a story. 25 percent of journalists visit a company's Facebook Page (up 10 percent from a year ago). 40 percent are looking to receive news or updates via Twitter. Here are 10 ways a business can capitalize on the social PR opportunity right now. 1. 2. 3.

Keyword research is necessary when writing for PR and social media. Management Degree » Leaders of the People’s Media: The Top 50 Social Media Blogs. The internet is filled with endless possibilities when it comes to getting your name, company, brand, logo, or Facebook status out there.

Management Degree » Leaders of the People’s Media: The Top 50 Social Media Blogs

For this, we have condensed this realm of thought in the idea of social media. With these many outlets (from blogging to Twitter), some people have hit a wall when it comes to properly marketing themselves (or company) to the ideal audience. Dataviz, democratized: Google opens Public Data Explorer. Two years ago, Google acquired Gapminder, the Swedish graphics-display company whose Trendalyzer software specializes in representing data over time.

Dataviz, democratized: Google opens Public Data Explorer

(You may recall the company from this awesome and much-circulated TED talk from 2006.) Since the acquisition, Google has built out the Trendalyzer software to create its Public Data Explorer, a tool that makes large datasets easy to visualize — and, for consumers, to play with. Citi Adding Technology to Tweak Twitter. A Guide to The Contextual Web. New Social Business Network Launches: The Future or Facemash 2.0 for the Chamber Crowd? News, Marketing, SEO, Social Media & More. IM faceplate - brand yourself! Create your own faceplate in less than 5 minutes!

IM faceplate - brand yourself!

Instantly add your videos, tweetsTM, articles, product spotlights & more! IM faceplate is about community. The second you login, you will be connected with thousands of like-minded business oriented people! Brand yourself, your ideas and your products with this powerful social network by sharing content, discussing topics and helping others. A powerful and unique social network designed to help you market yourself, your ideas and your products. Google chief Eric Schmidt on social media threat. Community curation of the programming slashtags. Merchants of Culture: A Meditation on the Future of Publishing. By Maria Popova What Gogol, Seth Godin and TED have to do with the fate of the written word.

Merchants of Culture: A Meditation on the Future of Publishing

The year has barely begun and already it’s been a tremendously disruptive month for the publishing industry, with a number of noteworthy developments that bespeak a collective blend of optimism, fear and utter confusion about what the future holds for the written word as its purveyors try to make sense — and use — of digital platforms. Here are just a handful of important, potentially game-changing, events in the publishing world that took place in the past month alone: So what is all of this momentum building up to? That’s exactly what John B. Hovering between a serious academic text and an Entourage for the publishing business, full of high-rolling agents and drama-ridden deals, Merchants of Culture is as much a how-to for the everyman author as it is a what-now for the digitally paralyzed publisher, as well as an all-around treat for anyone interested in the future of the written word.

Social Media Management Software for Businesses: Sendible. Contextual Web. The Explosion of Micro-Crowdsourcing Services - A Computer Scientist in a Business School. Picard på BI: Om nye forretningsmodeller og hvorfor mediene sliter med endring. Designing Websites with Personality. We all have personalities, and no one is exactly like another.

Designing Websites with Personality

Our relationships and memories are built on our interaction with other people. Like every person, web designers have unique and intriguing personalities. But even with the clearly obvious level of impact our personality has in our lives and our work, there is still a noticeable lack of individuality in the web designs we see on the web. For example, why do the Chicago Tribune and New York Times have websites with such similar personalities even when these newspapers are unique in their own right? So often, we find ourselves getting caught up in typography, keeping up with the latest design trends, information architecture, content readability and the like that we forget or neglect to consider those who are going to be living through the experiences we’re building.

We need not be afraid of showing some personality with designs we make. Made by People for People What do people really love about the internet? Making It Last. Welcome to Namesake. 2011 Global CEO Survey Report: Insights from PwC and the World Economic Forum.