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In this episode of Social Media Examiner TV, Mari Smith examines Facebook Places . If you operate a local business, you’ve likely heard all the buzz about Facebook Places. As a user, you also might be concerned about privacy. . It also . At the end of the show, Mari shares a hot Facebook marketing tip you won’t want to miss.
You know the location wars are heating up when a simple search for “Foursquare vs. Gowalla” returns millions of results. And then there’s MyTown. Which of these is right for your helping your local business? The two hottest location-based social networks —Foursquare and Gowalla—are taking different approaches to the market, and seeing unique uptake patterns as a result. While these companies have repeatedly said they don’t view each other as competitors, the activities on networks are similar.
For the first time in history, the Internet is focusing in on local business in a major way . And Foursquare is leading the trend. Instead of competing in a “global marketplace,” local business owners now have access to geotagging, local search, and location-based services .
There’s no doubt that online video marketing is on the rise. Numerous studies and statistics prove that video works . In fact, Forrester Research found that videos were 50 times more likely to receive an organic first page ranking than traditional text pages .