MyHoardings is an outdoor advertising agency in India.
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Maharashtra Railway Station Penal Advertising Agency. Railway Station Advertising in Yeshwantpur Bangalore. Marketing Agency | Warangal Railway Station Penal Advertising Agency. Railway Station Advertising in Telangana. Usage Of DOOH Advertising Is Bound To Increase In India & Its Benefits. mTechnology has changed the way companies market their products. Usage Of DOOH Advertising technology has not just moved marketing to the internet. It has also revolutionized outdoor advertising. OOH, or out-of-home advertisement is still a very big marketing tool for most brands. Their large size and constant presence can improve brand recall like no other publicity tool. What Is DOOH Advertising and Usage? DOOH or digital out-of-home advertising is a method of using digital technology for showing ads in public places. The way DOOH is sold by advertisers is also different. Why DOOH Advertising Is On The Rise? OOH is still one of the most effective ways to advertise a product because there is no way consumers can turn it off.
DOOH goes one step further allows companies to make advertisements more contextual. Types of DOOH Ad screens available for promotion in India. 01 02 Digital Billboards inside Restaurants Digital Billboards inside Restaurants 03 Advantages Of DOOH Advertising. DOOH Market Evolving in India | Digital Out of Home Advertising. DOOH (Digital Out Of Home) Advertising in India has been growing exponentially. Because of the great response that this advertising media option is receiving, brands and advertisers are more eager to invest in DOOH market Advertising now than ever before.
More and more advertising sites are being digitized each day. The forecast sure points towards rapid growth in Indian DOOH Market in the next five years. Brands love the DOOH media because of its flexibility and versatility. DOOH is agile and has the capacity to produce measured audience targeting. Thus, it is only natural that brands from all over the country are increasingly relying on DOOH for their promotion. India has seen a fivefold increase in the number of DOOH screens in the last three years. Additionally, as per market estimates, the DOOH industry will increase by 20 to 25% in the next five years.
Types of DOOH Ad screens available for promotion in India. Reasons for the evolution of the DOOH Market ad industry: DOOH Advertisement Options in Kolkata - MyHoardings. The introduction of digital technology has changed the way ad agencies work. They are able to offer better flexibility and visibility to customers. DOOH Advertisement is an excellent way to publicize a brand in metros where people are always on the move. Kolkata, one of the oldest commercial centers in India, is a vibrant city with people always on the move offering excellent scope for DOOH advertisement. There are various digital options available to expose your brand to the public in Kolkata. Taxi Top DOOH Boards Nobody can miss the ubiquitous yellow cabs of Kolkata.
Bus Shelters Any busy city depends a lot on bus transport. Airport Advertising Airports are ideal for advertising. Metro Station Advertising One of the first metro services in India, Kolkata metro trains are used by a large number of people daily. Digital Hoardings Nothing can beat the impact of a huge hoarding on the road. Types of DOOH Ad screens available for promotion in India.
Conclusion. The future is DOOH: The revival of the OOH industry. The global advertising market is undergoing a huge transformation. The most popular form of advertising in India, the OOH (Out-Of-Home) Advertising, is slowly being digitized. Like the popular trend of the country, the Indian advertising market is also being influenced by digitization. While digitization has instigated this renaissance of the OOH media, the COVID-19 pandemic also has a part in it.
In the digital advertising world, COVID-19 has accelerated the boom in DOOH (Digital Out-Of-Home) spaces. As per a report by the media investment and intelligence organization Magna in December 2020, DOOH is the latest shiz in the digital advertising space. The company expects the CAGR (Compound Annual Growth Rate) between 2022 and 2025 to be 14%. OOH vs. In an increasingly uncertain world of COVID-19 spikes and lockdowns, marketers are shifting to media options that will let them adjust campaigns at once. Additionally, DOOH is based on the functionality of data. The Future of DOOH. Taxi Top Advertising: The new age digital OOH advertising concept. Transit adverting has been a support system for outdoor advertising in boosting sales, generating leads and maximizing the reach and visibility. In the digital age where people are constantly glued to their mobile phones, it is hard to get their attention while they are on the roads travelling to their destinations.
However, it is a fact that something new and out of the box idea, does attract attention no matter what. Taxi top advertising is trying to fetch the attention of the on-lookers as well as passengers, with its new and innovative way of combining outdoor advertising with digital technology. Types of DOOH Ad screens available for promotion in India. 01 02 Digital Billboards inside Restaurants Digital Billboards inside Restaurants 03 How does Taxi- top DOOH advertising works? Taxi-top advertising as the name suggests is advertising on the top of any taxi. Benefits of Taxi-top advertising. DOOH advertising in Hyderabad metro train. Beautiful historical monuments, scrumptious cuisine, and IT companies are the essence of Hyderabad city but Hyderabad metro network is the source that instills life in this fast-paced city.
The metro network has been designed to reduce traffic congestion and to facilitate local commuters. The metro rail covers a distance of 72kms across the city. The metro route is designed in such a way that it covers the crucial areas of the city like the market areas, IT clusters, residential localities etc. The metro track is divided into three lanes, Red line, Blue line and Green line.
The average daily footfall of Hyderabad metro train 4, 90,000 as reported in February 2020. Apart from offering comfortable travel to local citizens, the Hyderabad metro train also offers discreet advertising opportunities. The metro coaches are spacious, comfortable and well-lit which offer a receptive advertising scenario. Types of DOOH Ad screens available for promotion in India.
Boarding Pass Advertising in Airlines | E-Tickets Advertisment. 2020 has been a tough year for everyone. We got struck by an unimagined situation and it was difficult for everyone to see beyond, as we were complete unprepared. Due to Covid-19 pandemic everything came to a halt. National lock down made travelling difficult, but with new guideline and safety measures, domestic and few international flights have resumed.
Boarding Pass Advertising is a creative way to promote yourself quite wisely with MyHoardings. Popular airlines like Indigo and Spice Jet have also resumed their services but with strict implementation of safety measures and following the guidelines laid by Indian government. Amidst, the pandemic, advertisers have found an opportunity to reach their desired audience through E-Ticketing and Boarding pass advertising. Keeping the passengers’ safety as the top most priority, Spice Jet and Indigo airlines have specially insisted on contact less travel.
How do we reach the desired audience via e-ticketing and boarding pass advertising? Advertising Spots at the Airport to Boost Brand and Business. Airport advertising is adopted by brands to reach consumers who are on travelling to either domestic or international destinations. Airport advertising aims at utilizing the factors such as dwell time, receptive mood, ambiance, etc. for creating brand awareness, building positive brand image and triggering higher brand recall. Airport advertising targets the affluent consumers at the airport who fly frequently and have the real purchasing power. Therefore, in order to gain the maximum ROI (return of investment) through airport advertising, you should not miss these crucial advertising spots at the airport: Arrival and Departure gates: The first and the last touch point of any flyer at the airport are the entry and exit gates. To grab the attention of the consumer right at the first step, one must advertise in any form such as pamphlet distribution, static or digital hoarding at this point.
Airport Ad Media for Brand Promotion List of Advertising Options at Airport in India. Attract flyers through luggage trolley ads at Mumbai airport. Chhatrapati Shivaji International airport is the prime airport for connecting Mumbai to other destinations and vice-versa. As it is the second busiest airport after Delhi, it is full of national and international flyers round the clock. As the airport handles approximately 780 aircraft movements every day, it can serve as a lucrative airport advertising site. Why one should opt for luggage trolley advertising at Mumbai airport? Although, Mumbai airport offer wide range of advertising options such as, luggage tag ads, boarding pass ads, hoardings, billboards, digital ads etc. but luggage trolley ads hold specific importance for the following reasons: Tips for effective luggage trolley advertising: Use attractive ad colours.Keep the brand message crisp, short and clear.Cover the trolley ad space completely.The adhesive for pasting the ads on the trolley should be tough, so that the ad does not get removed or scratched during the loading or off-loading of the luggage.
Interesting advertising options for Airline advertising in India. Airline advertising is highly popular in metro cities. The fact that the airports are centered in chief cities of the country that attract both local and global travelers makes them a lucrative airport advertising site. Overhead luggage space advertising: The ad sticker is pasted, covering the over-head storage space of the flyers. This ad gets enough attention from the flyers while finding their seat as well as while keeping their cabin luggage. Head rest cover: Placed on the head rest in the form of a soft cloth or head towel, the head rest talks to the flyer one on one as it is placed right before the eyes. Crisp and short ad calls get complete attention during the flyer’s journey.In-Flight product sampling: The best form of letting the target audience feel, experience and take the product along with them is through free product sampling during the journey. Ideal advertising options suitable for SpiceJet flights.
The means of communication have improved a lot due to the technology development. Now people prefer traveling by airplane due to lack of time. Even the airplane service providers provide efficient service to the public which forces them to decide in their favor. SpiceJet is one such service provider. Why SpiceJet flights are a good source for advertising? SpiceJet flights are known for providing quality service at a low rate. This efficiency has improved its business and at present operates 306 daily flights and travels to 41 different destinations (including domestic and international). Advertising options suitable for SpiceJet flights The choice of the right option at the right location will do wonders. Boarding pass: A boarding pass is very essential for a passenger traveling through an airplane. Conclusion There is a chance of an increase or decrease in advertising options based on the situation. Top Airline advertising options in India Top Airline advertising options in India.
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This opens up the opportunity for the brands to step in. Advantages of RWA Society Gate Branding: Advertising on the society gates proves to be highly beneficial for both the brand and the RWAs. RWA Society Gate Branding gives good visibility to the brands. Besides these, RWA Gate Society branding also helps in geo-targeting your brand. For instance, it can be said that residents living in the same residential apartment approximately share the economic background. RWA Gate Ads in Delhi to Boost your Business Quickly. We are now living in the age of innovation and telecommunications. Therefore, it is inevitable that advertising too will take a sharp turn for the good.
Apart from the age-old advertising techniques, advertisers, today have taken to newer and quirkier forms of advertising to generate brand impressions. Among the newer forms of OOH advertising, Resident Welfare Association (RWA) Gate Branding is one such. In this kind of advertising, advertisers use the gate of society settlements for branding. Usually, the advertisers pay the RWA in building their fences and gates. In exchange, the RWA gives the advertisers permission to advertise on the gates. Benefits of RWA Gate Branding in Delhi NCR: There are several advantages of RWA Gate Branding in Delhi NCR.
Great opportunity of geo-targeting: RWA Gate Branding is a fail-proof method to target the audience of a specific locality. RWA Advertising in Kolkata | Best Proven Way of Branding. Do you wish to advertise your brand in the posh societies of the Eastern region? Are you looking to build a loyal customer base in the largest city in the Eastern part of the country? If such is the case, then you should go for RWA, and Apartment advertising in Kolkata. The city has several residential complexes throughout the city and the suburbs. RWA Advertising in Kolkata is the proven way to enhance your brand. As a matter of fact, the city has been having mammoth residential projects for the past few years.
These residential societies add to the life and soul of the city. Besides this, with RWA or apartment advertising, you will also be able to concentrate on your brand reach in a specific area. The advertising options available RWA or apartments in Kolkata: There are quite a few options on offer for advertising in apartments or RWA Advertising in Kolkata. Cost of RWA Society Gate Ads / Lift Advertising / Kiosk Ads in India – Lift Advertising in Apartment - Lift Branding in RWA for Advertisers. Have you been wondering where to invest your money in advertising your brand? Are you interested in reaching out to urban consumers in western India? Pune might be a good place to start your branding journey from.
The city is the eighth-most populated city in India and the second largest in Maharashtra. Therefore, advertising in Pune, besides Mumbai, is a crucial addition in the to-do list of advertisers to advertise their brand. One effective way to catch the attention of consumers every day is lift advertising. In lift advertising, printed acrylic sheets of the advertisements are put up inside the lifts in the Pune apartments. Furthermore, it is proven that lift advertising produces more recall value because of its daunting influence. So, capitalize on the advertising medium today and make your brand more visible in the market by indulging in lift branding in Pune. Digital screen Advertising in Apartment Lift lobbies. Advertise on Amritsar Express Train - Train advertising and Maharashtra & Punjab. Mangalore express Branding - Train Ads India.
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