Resources. Reference. Tutorial. Showcase 1. JQuery. Layout 1. Interface. Showcase 2. Showcase 3. Layout 2. How to Write a Web Site Creative Brief. 1Google + When I wrote about creating a standardized web site development workflow I mentioned how the development of the creative brief is a key part of the initial concept phase of a web project.
Consequently, I thought it might be useful to go into more detail about what a web site creative brief looks like and how we use it. A creative brief is a short (one or two pages), high-level document that clearly outlines the important elements of the web site - including objectives, target audiences, requirements, and so on. Elements - A Down to Earth CSS Framework.