8 SEO Tips and Tricks » Jay Goldman. A client recently asked for a quick overview of good SEO practises, so I thought I’d share them with all of you at the same time.
This is by no means an exhaustive list, but following these items will definitely make a difference to your site’s performance in major search engines. These are roughly in order of priority (the first items being the most important): Landing Pages: It’s impossible to do a good job of optimizing your homepage for every possible term people might use to find your site. Think of it as a town fair full of criers who are all yelling their own messages: the end result is a din of roughly equal volume in which nothing stands out. Plan instead to add a page to your site for each search term, heavily optimized for that term using all the tips below, so that page becomes the top organic search result for the term and therefore the page that visitors land on when coming to your site.
10 Tips to Boost Your Personal SEO « Ben Cotton's take on PR, social media and the digital world with a sprinkling of employability. There has been an awful lot written about personal brand and how people should be aware of their digital footprint, especially students and those starting out in their careers.
I hear these terms bandied around semi-regularly, but a quick look online shows there is very little specific information on how people can actually manage their digital footprints and enhance personal SEO*. So I thought I’d pull together 10 easy to follow steps which should improve your personal search in no time at all. Keyword services for professional search engine optimization.