Medias
Get flash to fully experience Pearltrees
The Guardian Launches Twitter-Based Search Bot
The Guardian unveiled a Twitter -based search bot Thursday. Users can search for content on The Guardian 's website by tweeting a question or keyword(s) to @GuardianTagBot .
More than three-quarters of journalists rate social media as an important tool and are increasing their use of it. Almost all (90%) of 900 UK journalists surveyed by Daryl Willcox Publishing are using social media more now than they were a year ago. However, the other side of the equation - the PR professionals - hasn't been so quick to embrace social media tactics and journalists have noticed.
PR professionals under-utilizing social media, say journalists
The American Society of News Editors has come out with an overview of social-media policies at news organizations across the U.S. — including Bloomberg, which we wrote about recently as an example of a company that still doesn’t really understand what social media is for — and some “best practices” that it has arrived at by studying those policies.
News Editors Still Don’t Want Journalists to Be Human: Tech News and Analysis «
issues guide to "10 Best Practices for Social Media"
The page you are looking for might have been removed, had its name changed, or is temporarily unavailable. Please try the following: Make sure that the Web site address displayed in the address bar of your browser is spelled and formatted correctly.
Communiqué 2 point zero
Fatal Distraction: Forgetting a Child in the Backseat of a Car Is a Horrifying Mistake. Is It a Crime?
The defendant was an immense man, well over 300 pounds, but in the gravity of his sorrow and shame he seemed larger still. He hunched forward in the sturdy wooden armchair that barely contained him, sobbing softly into tissue after tissue, a leg bouncing nervously under the table. In the first pew of spectators sat his wife, looking stricken, absently twisting her wedding band.About Your Pitch Sucks? PR Public Relations
The idea came to me years ago as I continued to have less and less success sending out news releases and getting publicity for my ideas. I later figured out that it was my pitches that sucked, not my ideas or products or services. Today, millions of businesses spend a lot of time and money trying to promote themselves.
Wired Journalists, a Publish2 network, is the home of collaborative journalism on the Web, powered by the most valuable asset news organizations have: You.
About - Wired Journalists
Twitter
This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business.
5 Ways For Small Companies To Better Engage Reporters
Salle de nouvelles
Like many journalists, The Guardian’s tech editor Charles Arthur deals with a lot of enquiries and press releases coming from PR operators – some of them relevant, many of them not. But in an effort to try and make PRs be more concise with him, he’s decided to take it to Twitter. He’s removed his email address from Gorkana and wants pitched by tweet alone.
Guardian boss: PRs need to learn to pitch by Twitter – Craig McGill - writer and dad blogger
Relations de presse
L ast night I taught a class to a roomful of journalists about how to use social media. About 25 of us or so gathered in one of the first-floor conference rooms at the Seattle Post-Intelligencer.
Twitter to journalists: Here’s how it’s done — Eat Sleep Publish
The pitch worked.