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Sephora is most competent in mobile among prestige brands: study. Product Review Club | Advertise | ChickAdvisor. Ever wanted to launch a new product, but unsure how to create buzz online? Our Product Review Club is Canada's most targeted consumer sampling program, engaging hand-picked users who provide honest and thoughtful feedback on the products they test. These genuine reviews continue to drive residual impressions long after the program has concluded. Contact Us ChickAdvisor and Beyond the Rack have teamed up to launch highly targeted sampling programs that allow packaged goods brands to reach Beyond The Rack's community of more than six million fashion and lifestyle shoppers with samples aligned to their shopping preferences. The ChickAdvisor/Beyond the Rack partnership allows ChickAdvisor to expand the depth and reach of its consumer sampling programs to ship up to high volume samples or coupons across North America.

Contact Us The Style Collective is a group of independent Canadian publishers comprised of award-winning beauty experts, fashion mavens, lifestyle gurus, and YouTube vloggers. Search Ranking Factors in 2011 – What’s Changed? Monday, April 11, 2011 Every couple of years the folks over at SEOmoz put together a list of search engine ranking factors. This year the results come from the opinions of 132 SEO professionals and an analysis of the top 30 results for over 10,000 different keywords.

While the full report has not been released some preliminary data has been made available via a presentation given at SMX Munich. This presentation revealed some interesting changes from previous years so I’ve decided to summarize some of the major takeaways below. Page Specific Linking Factors SEO experts believe the power of links has declined somewhat.Diversity of links has a stronger impact on rankings compared than the raw number of links for any page.Partial match anchor text now appears to have a stronger influence on rankings.

Domain Level Ranking Factors On-Page Ranking Factors Social Ranking Signals. » Les Dessous de Montréal, le blogue des bonnes adresses restaurants et conseils mode/beauté. Community Manager Salary Report. My regular readers know that I’ve been providing salaries for community managers since last fall. In May I asked Bill Johnston at Forum One to collaborate on a survey of salaries. The results have been released so we now have specific numbers. Here are the highlights: The majority of the 225 responding were women (55%) vs male (45%). The average salary was $81 k with a median of $72.5 k Women earned 91% of what men are earning. I find it interesting that it was the first time they had surveyed for gender. The majority are older than 31. The majority report to marketing. There is more information in Bill’s post. What are your thoughts?

My posts related to the Community Manager position sample Job DescriptionTasks & Responsibilities. Community Manager Salary. Online Community Manager Salary - Average Online Community Manager Salaries. Online community managers are focused on interacting with customers and clients through various online channels. As such, familiarity with social media including Facebook, Twitter, user forums and similar tools is a must to work as an online community managers. They are also the point of contact for the company for users, clients and customers. So, the ability to present the company in the best possible way throughout their interactions is key.

Read More... Online community managers will spend most of their time working online, so they generally may spend a great deal of time working independently. However, due to the highly social nature of their online work, they will deal with clients and customers on a near constant basis. Most employers require their online community managers to have a background including formal education in marketing and written communication.

Online Community Manager Tasks. Community Manager Salary | Glassdoor.com. Online Community Manager Salary - Average Online Community Manager Salaries. Community Manager Salary. I’m proud to say that I was the first to openly discuss salary expectations here on my blog starting in the fall of 2007. Now this emerging role is one of the fastest growing in the job market. Despite the recession, companies realize the advantages of adding this role and are seeking qualified candidates. And on the flip side, many that have become statistics due to the economy are evaluating their skill set and reinventing themselves.

Rachel, an unemployed journalist shared her story of how she creatively found employment in this field. I have both employers and job seekers asking me about salary expectations. The job market at present favors those seeking positions. Employers seeking a community manager/social media specialist can approach this two ways: This morning Leslie Carothers asked an interesting question on Twitter. The answer to this question requires a few parts: 1. What is their strategy for online engagement? 2. Editor and Community Manager Needed for Fashion Community - Montreal. Fashionista514. GABY'S BEAUTY BLOG. My Blog Made The Top 50! Beauty Blogger. Category: Blog Networks Description This is a blogging opportunity for an EXPERIENCED beauty blogger to write for a UK-BASED beauty website.

You will have significant creative freedom to pick and chose your topics (within pre-arranged topic areas), which might include: * Product Reviews * Celebrity Profiles * Top X Lists * Problem / Solution This is a perfect opportunity for someone experienced in the beauty industry with good writing ability, or for a professional writer with an interest in beauty, hair care, cosmetics, etc. The ideal candidate should be competent in writing, blogging, public relations and social promotions (Digg/ SU/ Reddit). Requirements: 1. Rates: We wish to pay for this job on a "per post" basis with a suggested rate of $15 - $20 per 500 word post (finalised based on your experience). Byline: We will offer a byline with two line biog - link by negotiation. Output: 5 posts per week. How to apply Email your application to i.n.f.o[removethedots]@beautynow.co.uk.

Babe in the Biz: Beauty blogger Ellen Mirza from Lipstick Powder N Paint — BEAUTY EDITOR. Today’s Babe in the Biz is a beauty trailblazer. Back in 2006—many magazine jobs ago—the idea of starting a beauty blog hadn’t even occurred to me. But that’s when Ellen Mirza launched her VERY successful Lipstick Powder N Paint blog (lipstickpowdernpaint.com), which literally put beauty blogging in Canada on the map. Before Ellen came on the scene, us beauty editors were a pretty insular group. But she single-handedly grew her site to the point where brands (and editors!) Sat up and took notice of the tremendous influence bloggers can have.

(She’s even scored mentions in WWD and New York magazine’s The Cut!) And on that note, let’s hear what Ellen has to say about her faves from the MANY beauty products she’s tried over the years: Beauty Insider Credentials I have a burning passion for beauty products. Beauty Icon Kate Winslet—hands down. Top Five Products Only five?! Givenchy Phenomen’Eyes Mascara. Dior Diorshow Brow Styler Ultra-Fine Precision Brow Pencil. 0MsNaz0. 5 Things @OldSpice Taught Us About Social Media | justbrand.me. Cynthia Rowley Partners with Foursquare to Launch New Dress Line. Cynthia Rowley has partnered with location-based mobile app Foursquare to draw attention to the unveiling of the brand's new line of bridesmaids dresses. The promotion is the first collaboration between a designer, manufacturer, retailer and Foursquare. Brides and bridesmaids-to-be can stop by the fashion brand's New York store on Bleecker Street from 6-8 p.m. today, June 3, to shop the collection with Rowley herself.

Visitors who check in at the event will be awarded a $25 gift certificate plus 15% off for bridal-related goods at dessy.com (the website of the line's manufacturer) and be entered to win a gift set valued at $500. Customers who can't make it today can check in at Lovely Bride, a bridal shop also carrying the Cynthia Rowley Bridesmaid Collection, at 313 West 4th St. over the course of the next week for "additional incentives.

"Similar promotions are planned for Chicago and Charleston, South Carolina on June 8 and June 14, respectively. L'OREAL CANADA INC. | L'Oréal lance un concept inédit - "Reveal by L'Oréal" - Le premier jeu d'affaires multi-métiers révélateur de talents. MONTRÉAL, le 31 mars /CNW Telbec/ - 18 ans après avoir créé le premier jeu d'affaires, L'Oréal révolutionne une nouvelle fois le monde du recrutement étudiant. Le groupe lance aujourd'hui "Reveal by L'Oréal", un jeu pédagogique en ligne proposé aux étudiants de toutes disciplines et de tous milieux, désireux d'explorer différentes options de carrière avant de se lancer dans la vie active.

Les révélations : une meilleure connaissance de soi, la découverte du monde de l'entreprise et des diverses opportunités de carrière et, éventuellement, un stage ou un emploi au sein du groupe. Chaque participant endosse le rôle d'un junior tout juste arrivé chez L'Oréal. Plongé dans un univers Web 2.0 où se mêlent virtuel et réel, il est amené à révéler ses talents en découvrant la culture de l'entreprise et le panorama des métiers existants. Une fois le jeu terminé, il reçoit un bilan personnalisé. Une plateforme de recrutement unique en son genre L'Oréal, faits et chiffres. Case Study: Sephora Offers Ratings and Reviews via Mobile - The eMarketer Blog. Sephora, known as a consumer-friendly haven for sampling cosmetic brands, fragrances and beauty tools, recently tapped its shopper base for product ratings and reviews via a mobile site that the company launched at the end of 2009.

As the beauty retailer evolves its mobile strategy, Julie Bornstein, senior vice president of Sephora Direct, hints that there will be additional elements that will extend beyond ratings and reviews to enable consumers to tap their smartphones for in-store shopping opportunities. Here’s a snippet from the full interview with Ms. Bornstein on eMarketer Total Access: eMarketer: Sephora is conducting a test that involves shoppers’ in-store use of smartphones. Julie Bornstein: If you search for a retailer on your smartphone, you’ll get the closest location and phone number of the store. eMarketer: Apart from the test with Google, how else is Sephora involved with in-store shopping via smartphones? eMarketer: A lot of retailers offer customer reviews.