Do's And Don'ts: In-Game Ads And Advergames
As it turns out, Electronic Arts’ most popular game on Facebook, The Sims Social, is a perfect candidate for in-game advertising. “It lends itself well with brands,” said Dave Madden, EA’s SVP of global media solutions. “Across The Sims Social, there’s nutrition, hygiene and careers.” After all, it’s much harder to work a bottle of shampoo into a game that’s set in the forest or at a poker table. But when a game is about sleeping, eating microwave dinners or taking showers, that sort of product placement becomes much easier. That’s how Unilever got interested. Electronic Arts Sees Four Types of Advertising Emerging in Social Game - Tricia Duryee - Commerce
Recht für Startups: Die kommende Impressumspflicht » startwerk.ch Web-Startups aufgepasst: Mit der kommenden Impressumspflicht brauchen alle Webangebote klare Angaben über den Anbieter und dazugehörige Kontaktadressen. Gastbeitrag von Martin Steiger, Rechtsanwalt Muss ich mich auf meiner Website zu erkennen geben und meine Identität transparent machen?
The Founder Institute: Helping Founders to Build Great Companies
Amid Privacy Concerns, Apple Has Started Rejecting Apps That Access UDIDs Amid extra scrutiny from Congress around privacy issues, Apple this week has started rejecting apps that access UDIDs, or identification numbers that are unique to every iPhone and iPad. Apple had already given developers a heads-up about the change more than six months ago when it said in some iOS documentation that it was going to deprecate UDIDs. But it looks like Apple is moving ahead of schedule with pressure from lawmakers and the media. It can take more than a year to deprecate features because developers need time to adjust and change their apps. A few weeks ago, some of the bigger mobile-social developers told me that Apple had reached out and warned them to move away from UDIDs.
The New Business Road Test by John Mullins John Mullins (Getting to Plan B: Breaking Through to a Better Business Model, 2009), one of the most distinguished figures in the global world of entrepreneurship, according to Pi Capital’s David Giampaolo writing in London’s Financial Times, has, in the words of Dragons’ Den’s Doug Richard, “Hit the nail on the head,” yet again. Now fully updated for an unprecedented fourth edition and with timely new material on building a customer-funded, rather than investor-funded, business, The New Business Road Test, widely viewed as the definitive work on assessing entrepreneurial opportunities – whether from the entrepreneur’s or the investor’s side of the table – is now in print, and has ‘gone digital’, too. Available on most major e-book platforms and accompanied by a hot new app for both Apple and Android mobile devices, the book’s indispensable tools are now ready to use while you’re on the go.
FTW | Can't Lose.
St. Galler Management-Modell Geschichte[Bearbeiten] Das Modell entwickelte sich vor dem Hintergrund des seit den 1950er Jahren gehegten, angesichts des Kalten Krieges noch verstärkten Wunsches, einen Ordnungsrahmen für ein verantwortungsvolles Führungshandeln zu schaffen. In den 1960er Jahren flossen Denkansätze der Kybernetik in das Modell ein.
roland michelberger - Google-Suche
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WakeUP Nokia Software - micmob.com WakeUp This GPS based pocket reminder makes your journey pleasant. You will be waked up in the right place, on the right moment, independent from all external circumstances (traffic jam, or the passing of time). Just set the amount of minutes or distance, you want to be alarmed before you reach your destination, and make yourself comfortable (enjoy your book, or fall asleep).
2010/05/16/iphone-app-sales-exposed/ This guest post was written by Alex Ahlund, the former CEO of AppVee and AndroidApps, which was recently acquired by mobile app directory Appolicious. He is currently an advisor to Appolicious. One of the most commonly asked questions we get from both developers and industry outsiders is: how much money can I make developing apps? It’s a hard question to answer. So we decided to conduct a survey. We asked for sale sdata from 124 developers that market applications ranging in price from 99 cents to $79.99.
Kiip: Which mobile games does Kiip integrate with
Kiip - Competitors
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