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Welcome to Forbes. Etsy formally files for initial public offering on Nasdaq. Social shopping takes leap forward with 'Buy' button on Facebook - Mobile Marketer - Social networks. By Chantal Tode July 21, 2014 Facebook is testing a "Buy" button.

Social shopping takes leap forward with 'Buy' button on Facebook - Mobile Marketer - Social networks

Svpply. Dear Svpply Community: We regret to announce that Svpply.com and its associated apps — Svpply and Want by Svpply — will retire on August 31st.

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We appreciate that you took time to curate and share collections of your most loved products, so we want to give you time to export the links you've added to the site. You can do so through your Account Settings. Mobile-Enabled Commerce Will Yield The Next $100B Startup. Editor’s note: Patricia Nakache is a partner at Trinity Ventures.

Mobile-Enabled Commerce Will Yield The Next $100B Startup

She has active investments in companies including m-commerce players Care.com (CRCM), EAT Club, and ThredUP. Phil Carter is an associate at Trinity Ventures, where he focuses on early-stage consumer technology investments particularly in mobile-enabled marketplaces and services. No one can predict with perfect accuracy what technology trend will birth the next set of billion-dollar, venture-backed companies or “unicorns.” Even more difficult is determining where the next $100B+ “super unicorn” will come from, as history tells us this rare breed of company only emerges once or twice in a decade. Here are two bolder predictions: By 2020, smartphones and tablets will account for more than 75 percent of global online commercial transactions and more than 50 percent of spend. See, Like, Buy: Not Facebook But Twitter Coins Social Commerce?

Coining social commerce with a See, Like, Buy mechanism would have been a strategic no brainer for Facebook to grow its revenues.

See, Like, Buy: Not Facebook But Twitter Coins Social Commerce?

However it’s Twitter that is claiming social shopping. Do you also see more and more photos of techy gadgets in your Twitter feed? Now you’ll be able to buy them in just a few clicks thanks to the recent deal between Twitter and payment start-up Stripe. Twitter Coins Social Commerce. The 7 Species of Social Commerce. Social commerce, sometimes abbreviated as "s-ecommerce," is a term often used to describe new online retail models or marketing strategies that incorporate established social networks and/or peer-to-peer communication to drive sales.

The 7 Species of Social Commerce

Or, as marketing consultant Heidi Cohen more succinctly defines it, it's "social media meets shopping. " But several well-known social commerce sites predate the popular rise of social networks by more than half a decade. eBay, a peer-to-peer selling platform founded in 1995, is one of them. Epilogue, a 13-year-old site that allows users to post, discuss and sell their own fantasy and sci-fi art, is another. Why Social Commerce is the Future.

By 2015 the Social Commerce industry will grow to a $30 billion dollar business worldwide... How to do Social Shopping Right: A Case. Dunkin’ Donuts gives mobile payments app. The deals section of the Dunkin' Donuts app Dunkin’ Donuts is strengthening its position in the mobile space by updating its commerce-enabled application with location-based offers that reward consumers for paying through their handsets.

Dunkin’ Donuts gives mobile payments app

Since launching its app earlier this year, Dunkin’ Donuts has been aggressively marketing it with multiple campaigns. The Dunkin’ Donuts app is available for iPhone and Android devices. “Dunkin’ Donuts guests are always on the go, and increasingly reliant on mobile devices,” said Scott Hudler, vice president of global consumer engagement for Dunkin’ Brands, Canton, MA. “By enhancing the Dunkin’ app to include special discounts and promotional offers on Dunkin’ foods and beverages, Dunkin’ Donuts is rewarding loyal fans and deepening the brand’s connection with people who make Dunkin’ Donuts part of their daily lives,” he said. Dunkin’ Brands includes both Dunkin’ Donuts and Baskin-Robbins.

Amazon vet’s robot-powered apparel startup expanding to downtown Seattle, Silicon Valley, Las Vegas. Nadia Shouraboura (third from left) and the Hointer team at the company’s Wallingford store.

Amazon vet’s robot-powered apparel startup expanding to downtown Seattle, Silicon Valley, Las Vegas

Turning the Retail Store into a High-Octane Digital Experience. Digital innovations have upended many assumptions about the art of buying and selling.

Turning the Retail Store into a High-Octane Digital Experience

But the brick-and-mortar retail store is far from extinct. And while digital technologies continue to disrupt traditional business models, they also present retailers with exciting opportunities to make their stores more immersive, interactive, and, well, digital. Recently, I had the privilege of discussing the future of the retail store with Doug Stephens, one of the world’s foremost retail industry experts and author of the book, The Retail Revival: Reimagining Business for the New Age of Consumerism. Chirpify: Buy, Sell, Donate With Your Twitter Account. It was only a matter of time.

Chirpify: Buy, Sell, Donate With Your Twitter Account

Tweets are now transactions. A new service called Chirpify has opened Twitter to e-commerce, enabling people to buy, sell, donate, pay and otherwise transact in-stream with their Twitter accounts. It's a storefront upload that's already being adopted by big companies like Hewlett-Packard, PowerBar and VH1. Here's how it works: Brands, small businesses and musicians tweet offers using a product image.

Save BIG by shopping on Facebook? SCOTTSDALE, AZ - Online shopping is nothing new.

Save BIG by shopping on Facebook?

Facebook has been around for years. But the combination of both is gaining popularity. Many stores have Facebook pages but some are beginning to sell products directly through their Facebook walls. Flipboard: Now You Can Publish Your Own 'Magazine' The news-reading app Flipboard announced a major update — one that, among other things, allows users to create their own personalized "magazines" for public viewing. Although "allow" might be too generous. Etsy Is Launching Gift Cards This October. Etsy has done quite well this year: its community has already racked up $500 million in total sales over the past 8 months, and its internal payment system (direct checkout) has already processed $50M on its own since launching back in February.

Continuing this push towards internal transactions, Etsy is now announcing that gift cards will launch this October, just in time for the holiday season. According to the announcement, side-wide gift cards have long been a requested feature, and so, as long as this need remains today, there’s no doubt it will help boost sales. Best of all, individual stores will likely help market the gift cards directly to their customers, which means word will spread fast.

As far as how gift cards will actually work, there are a few requirements: You must purchase one using a US credit card, and the gift cards only work with stores that have direct checkout enabled (aka not Paypal). Etsy To Launch Wholesale Platform with 3.5% Commission Fee. Etsy plans to publicly launch its wholesale program in August, and today revealed how much it’ll be charging users for each order. The scheme launched in beta almost a year ago and is designed to connect Etsy’s army of sellers with prominent retailers. Nokia, Google Ventures And Others Put $10.7M In ‘AdSense For Images,’ Luminate. The Six Pillars Of Social Commerce. Evernote and Pinterest just had a baby: Enter the new Springpad. Santa.com - Write Letters to Santa Claus & Create Christmas Wishlists. Fab.com Shares What Facebook Friends Are Buying. Daily design for everyone. GoPago Lets You Order, Pay for Lunch on Your Phone.

Svpply.com. Sequoia, Kleiner Perkins, And Obvious Put $4.5M In Sleek Social, Mobile Gifting Platform Karma. Startup Rebel Mouse Wants To The Social Web's Front Page. Social Commerce Daily Deals Photo Apps. Poshmark, The Mobile Marketplace For Women To Sell And Swap Clothes, Crosses 1M Items Sold So Far This Year. App downloads are key metrics for all mobile-focused startups, but not many early-stage companies in the space can cite revenue-generating figures alongside their user growth. Buyvite’s “Pay Me Back” is a social payment feature letting friends crowdsource for group purchases. Groupon Launches Concept Store in Hong Kong. Groupon today opened a Concept Store in Hong Kong, offering customers a place to pick up products they’ve bought through Groupon or test the products before buying them, the company announced today.

Group Buying Site Helps Customers Get The Best Deal [Future Of Retail] Our latest Future Of Retail Report looks at the trend of Shopper Designed Deals. One manifestation of this trend can be seen in BagThat, a website that enables consumers to collaborate together to get better deals on a wide range of branded products and services. To begin, BagThat asks consumers to state what they would be willing to pay for promotional items, using a simple sliding feature to pick a price in a range determined by the seller. The system then collects all the user bids and calculates a final selling price for the item based on the minimum total amount that the retailer requires to make from the deal.

If enough people bid on the item in the bartering phase, then they will be able to purchase the product at the agreed upon price. BevyUp lets friends shop together. Groupon Selling Razors in Bulk Furthers Move From Deals.