The Mobile Paradox. Editor’s note: Guest author Keith Teare is General Partner at his incubator Archimedes Labs and CEO of just.me.
He was a co-founder of TechCrunch. Follow him on Twitter @kteare. Google’s stock declined by over 4% yesterday. Many have put this down to the company’s decision to create a non-voting class of stock as part of a control-retention exercise as the founders sell shares. But more is going on here. In the same week Facebook acquired Instagram for $1 billion as part of its efforts to be more relevant on the growing mobile platform, Google, for the second consecutive quarter, suffered a decline in “Cost Per Click” rates that is in large part attributable to the shift in traffic from the desktop/laptop to the mobile platform. I wrote about this last quarter. I believe what we are seeing here is the start of a secular trend that represents nothing less than the end of the web 2.0 era where we all consumed services through a browser on a computer. Messaging gets a virtual reality twist with new app Traces. The day has arrived, perhaps sooner than you’d predict: The messaging craze has gotten its own virtual reality upgrade.
And no, it’s not some weird birth child out of the Facebook-Oculus Rift lab. Not content to compete with the simple sharing of the Snapchats and the WhatsApps, British neuroscientist Dr. Beau Lotto conceived of Traces. 4 Simple Steps for Creating an Enterprise Mobile App Strategy. There’s a huge opportunity for companies of today to gain a competitive edge by building mobile applications.
Consumers everywhere now have access to information in their everyday lives like never before and they want the same on the enterprise side. In addition, few limitations remain when using a smartphone to get work done, and to connect to customers and partners, no matter what the size of a business. Still, companies are often overwhelmed by the demand for apps and frequently don’t know where to start. Apple's Focus on iMessage is to Protect the App Store. Apple CEO Tim Cook heralded this year’s WWDC event as the biggest ever, thanks to a slew of announcements and features for developers and consumers.
One of the most interesting aspects of the event was the increased focus on iMessage. In response to the growth of messaging apps, iMessage is getting a big revamp in iOS 8. It will feature push-to-talk voice messages, a shortcut for quickly taking selfie images, support for group chats, and location sharing.
In addition, all media is set to self-destruct by default unless the user explicitly saves it onto their device. These new features will make iMessage more like an app than just a free SMS delivery service, but what is Apple’s rationale for such a move? Messaging is the hot topic this year in tech circles, so introducing features that have already proven popular in apps like WhatsApp, SnapChat and Line is a sensible way to improve the user experience for Apple customers.
Defending the App Store Messaging 3.0: Apps own the ecosystem. Google Buys Divide In An Attempt To Make Android More BYOD-Friendly. Google has bought an Enterprise Android company known as Divide (previously Enterproid).
The company was backed by Google Ventures, and the acquisition is likely to result in a shift of talent from the company to Google’s headquarters. Divide’s core product was going to make Android a better fit in the BYOD (Bring Your Own Device) strategies at corporations. It seems Google now wants to tackle that itself, with a more closely tied approach in the near future. The company had raised around $25 million earlier. The list of investors includes Qualcomm Ventures, Comcast Ventures, Google Ventures, Harmony Partners, and Globespan Capital Partners. Samsung Launches World's First Tizen Smartphone. Samsung has finally announced the world’s first Tizen smartphone, the Samsung Z.
It will be available in Russia in the third quarter of this year, and Samsung says there are plans to expand it to other markets. Other than being equipped with the new Linux-based mobile operating system, the Samsung Z comes with a 4.8-inch Super AMOLED display and is powered by a 2.3GHz quad-core processor and a 2600mAh battery. It also comes with a built-in fingerprint sensor, which Samsung first introduced in its Galaxy S5 flagship. The Samsung Z has an eight-megapixel rear camera and a 2.1-megapixel front-facing camera, while it also supports 2D and 3D graphics, and boasts a better scrolling experience and improved rendering performance for web browsing.
Samsung also touts its Tizen smartphone as offering a faster startup time and more efficient multi-tasking capabilities, while an Ultra Power Saving Mode will let you operate the phone even at minimal battery levels. Enterprise Mobile Strategy: Identifying Business-Driven Use-Cases. Mobile is becoming the primary platform for business and customer interactions.
Yet enabling your workforce takes more than just providing smartphone or tablet access to enterprise applications. Taking advantage of the engagement and productivity opportunities enterprise mobile applications bring to your business requires a robust mobile business strategy, as well as a firm understanding of both business and IT processes. How to Empower Sales Reps to Sell From Anywhere. Today, we’re thrilled to announce a bunch of new Sales Cloud and Work.com features that are now available through the Salesforce1 Mobile App, empowering your sales reps to sell from anywhere.
With the new Salesforce1 Mobile App, your sales team can sell faster with unprecedented mobile access to Salesforce data and insights, sell better as a team since new features keep your entire sales team aligned, and sell with greater certainty, thanks to new reports and dashboard tools available directly on your mobile device. Here's how: 1. Sell Faster. Samsung Moves To Upstage Apple With New Biometric Data Platform. Apple Now Makes Apps For Other Mobile Platforms – Which Could Be Huge For The Future Of Media. Apple became something more with the Beats acquisition today – a multi-mobile platform developer at least for the time being.
The company will continue to operate Beats Music on Android and Windows Phone, Apple CEO Tim Cook tells The Financial Times’ Tim Bradshaw following the acquisition. While Apple has offered iTunes for Windows in the past, this marks the first time that an app it runs, even through a subsidiary, will be available on a rival mobile OS.
Apple says it’s “all about the music” when addressing this change of practice, and it marks a departure that could become very significant as we think about what this deal means for the future of digital media. The Apple acquisition of Beats is said to be primarily about the streaming service, according to a source familiar with the deal, and the Beats brass team will be reporting to Eddy Cue, we’re told. Defined mobility strategies yield better ROI: Bluewolf. CIOs with mobility initiatives should narrow their focus to a selection of business processes for better return on investment (ROI), according to global IT consulting firm Bluewolf.
Many Australian businesses with mobility initiatives have struggled to achieve a strong ROI. Nearly half of 120 Australian executives surveyed in a recent Accenture report reported a less than 50 per cent ROI on mobility projects. That was in spite of the fact that 30 per cent of the Australian organisations planned to spend $32 million in the next two years on mobile capabilities, more than any other country except for the United States. Many companies may not be seeing ROI on mobility because they have taken an unfocused approach, Patrick Bulacz, CTO of APAC for Bluewolf, told CIO Australia. “They just try and boil the ocean. The Enterprise Is Going Mobile: 3 Dilemmas Businesses Have to Solve.
The mobile revolution is incomparable to any other technological wave in terms of speed and magnitude. Based on the data prepared by social media agency WeAreSocialSG, there are more than 6.5 billion mobile subscribers worldwide as of the beginning of 2014, with most of the users owning more than one subscription. How to Use Mobile to Extend CRM Across Your Business. To say that Salesforce CRM is core to what CRM Science does would be an understatement at best. The firm provides salesforce.com consulting and development services to its clients, and has extensive expertise in building CRM and native Force.com applications. Much of the CRM Science team was at Dreamforce 2013 last fall and witnessed the announcement of the Salesforce1 Mobile App.
“It was clear that it was going to be an important part of our business going forward,” says CRM Science consultant and Salesforce MVP Thomas Taylor, “both as a learning tool for us and as a new functionality for our customers.” Managing Processes “We practice what we preach,” says Taylor. Serving Customers. Klou. Overview Much has been written on mobile strategy and the benefits of having one, but less has been written about the practicalities of defining and structuring that strategy and less still on the commercial implications of technology and information architecture (IA) decisions.
Enter Econsultancy's Mobile Web Design and Development Best Practice Guide - containing everything you need to know about design and development for mobile, dissecting the technical challenges and commercial implications of the key mobile site development options. What you'll learn from this research Who should read this report? 10 Ways to Run Your Business From Your Phone [SlideShare] In January 2014, mobile app usage surpassed desktop usage for the very first time according to Internet analytics company Comscore.
While this massive shift in computing behavior has been buoyed by the massive surge in consumer mobile usage, mobile is making its presence felt in the business world as well. In a 2013 study conducted by Samsung, 24% of consumers surveyed reported they were already using a smartphone or tablet as their primary, work-related computing device. But for those that have not yet made the jump to mobile, it can be hard to wrap your head around exactly what is possible from your mobile device. What are the real use cases? How are real users running their businesses from their phone? The ExactTarget Blog How To Scale Effective Advertising in a Mobile App & Native World. In 2011, smartphones for the first time outsold desktop computers globally, which was a significant milestone in the digital era.
And we have noted the trend recently with mobile app engagement, but it is worth repeating given its fundamental effect to the way all brands and those that manage their advertising and communications should be directing their efforts. LinkedIn aims to drive mobile uptake with multi-app strategy. 7 Things Mobile Sales Reps Have in Their Pocket (That You Don't) Smartphones give sales reps a competitive advantage. 3 Reasons Your Mobile App Doesn't Have to Be Perfect. The good news is that mobile apps help you connect to customers, employees, partners, and products in ways you never could before. The even better news is that when building apps for your enterprise, you don’t have to wait weeks, months or years to get them “just so” before releasing them to users. The Salesforce1 Platform gives you everything you need to build apps fast, plus the flexibility to test and deploy them so you can get ideas into the marketplace before your competitors.
In addition, with the Salesforce1 Platform you have the power to update your apps easily and quickly. Ambient Proximity Is The Next Phase Of Location Sharing. It’s not where your friends are, but how close they are that matters. Harnessing the Power of Enterprise Mobile Apps Enterprise mobility is a Hard Trend--it will continue to grow rapidly. In other words, think of mobile devices and the corresponding apps as a magnitude 9.6 earthquake, disrupting business as we've known it for decades. Unfortunately, most people and corporations are missing this point. 10 Ways a Mobile Sales Team Wins [SlideShare] Looking at the sales game today, there are two (admittedly oversimplified) demands placed on sales reps that weren't there just a few short years ago:
New Microsoft VP consigns the PC to irrelevance. Is the PC dead yet? No, but Microsoft-owned Nokia makes no bones about its increasing irrelevance. "The vast majority of people do not have, nor will they ever have a personal computer," Stephen Elop, former Nokia CEO and now executive vice president of the Devices Group at Microsoft, said this week about emerging markets in a statement announcing the completion of the Nokia Devices and Services business acquisition by Microsoft. "They haven't been exposed to Windows or Office, or anything like that, and in their lives it's unlikely that they will," he said.
Salesforce launches Service SOS, an enterprise version of Amazon's Mayday button. Apple vs. Google: A world view on the mobile gaming war. Mobile platforms are taking over the world, and nothing gets more downloads or makes more money on iOS and Android than video games. Google’s and Apple’s software platforms have enabled developers of all sizes to get their products in front of customers around the world. This benefits the people making the games, but this is also incredibly important for the platforms and for the hardware that runs them. The truth is that games fuel a great portion of the excitement that people have for their touchscreen devices. How to Really Solve a Problem with a Mobile App. Nokia Oyj to become Microsoft Mobile Oy, Nokia to retain its suppliers base post the deal? Sales Cloud webinar: Sell Anywhere: Creating a Productive Mobile Workforce.
The Future of Social Media Is Mobile Tribes. BlackBerry Buys Stake In U.S. Healthcare IT Firm As It Shifts Focus To Niche Markets. 5 Ways Mobile Sales Teams Have a Competitive Edge. 4 Ways a Mobile Sales Team Gets Better Insights. APIs Are Bridging the Mobile App Gap. Is the Rise Of Mobile Changing The Modern Concept Of The Office? Sociogram: A Sample Application demonstrating AngularJS/Ionic and Facebook Integration. Does Office For iPad Close The Door On Third Party Alternatives? Salesforce1 Mobile : 5 Things you need to know. Part 2 – Building Beautiful Mobile Apps In Visualforce Using AngularJS And Ionic. Delta Airlines To Bring 20,000 Lumia 1520 Handsets To Their Flight Attendants. Building Beautiful Mobile Apps In Visualforce Using AngularJS And Ionic (Part 1)
?utm_content=bufferf7489&utm_medium=social&utm_source=twitter. Bridging the Opportunity Gap Between Business Needs and Current Business Apps. Looking In The Rearview Mirror For Mobile App Inspiration. Building a Native iOS Photo Sharing App On Salesforce1 mBaaS. United To Launch Personal In-Flight Entertainment For iOS Devices Next Month. Apple launches CarPlay to let users integrate iPhones with cars. Android Blows Past iOS in Global Tablet Market, Report Says [CHART] The 2014 State of Mobile Behavior [INFOGRAPHIC] Forecast: Global tablet shipments, 2012-2017. Apple Makes Big Improvements In iOS Management Tools For Enterprise And Education.
Want to Build a Mobile App? Here's Where to Start. 5 Best Practices for Mobile Marketing. Amazon-flow-is-the-wonderful-future-of-shopping-from-yo-1516828089?utm_content=buffer2fc79&utm_medium=social&utm_source=twitter. Salesforce1 Mobile : 5 Things you need to know. Salesforce1 Mobile : 5 Things you need to know. M&S and Tesco have most satisfied UK mobile customers. Maybe it’s Time Your Emails Become Mobile-Friendly.
What The Salesforce1 Platform Means for Developers. How to Make Salesforce1 Your Own. Salesforce.com's Salesforce1 Platform: A Closer Look. 4 Elements to Consider to Take a B2B Website Mobile. Five Insights from Successful Mobile Initiatives. 3 Ways APIs are Driving the Mobile App Revolution. Mobile Management Spurs Power Shift in the Enterprise. The Key Components of a Mobile App Strategy. 32 Mobile Facts: Don't Need Mobile? You're Nuts - Infographic. 3 Ways Mobile Solves Sales Problems. New Mobile Services For The Micro-Moment. Salesforce encourages an "app renaissance" with updated tools. The Desktop is Dead—How to Get your Sales Team Mobile. Google + Facebook = 70 percent of all mobile ad revenues worldwide.
12 usability flaws that are spoiling the mobile web. Mobile drives significant expansion in merchant delivery services. Android’s Market Share Is Literally A Joke. Microsoft's most profitable mobile operating system: Android. 5 Ways To Thrive During Marketing’s Seismic Shift To Mobile. Consumers Value Mobile Content More Highly the More Devices They Have - John Paczkowski - Mobile. Flurry launches market to match mobile advertisers with content in real-time.
How Mobile Can You Go? A Mobile Take On Q3 Tech Earnings. Smartphone score: Android sells 122M, iPhone 24M, Windows Phone 4M. Does HTC Deal Mean End to Apple's Patent Dispute With Android? - Ina Fried - Mobile. The Influence of Mobile: How Consumer Behavior Evolved.