9 Facebook Marketing Strategies to Build Super Fans. Are you looking to attract high-quality and loyal fans to your Facebook page? Without quality fans, your Facebook marketing efforts can fizzle out quickly. Keep reading to discover nine ways you can build loyal fans who’ll love your business. In a recently published infographic, Moontoast illustrates a Facebook fan’s journey from a “Potential Fan” all the way to a “Super Fan.” The image below shows a fan’s progression. Moontoast shows how a fan's level of interest with a brand can move from light to heavy engagement. Moontoast says Super Fans are Facebook users who have given you access to their data via their Facebook profile, purchased from you and also encouraged another fan to purchase from you as well. So how do you move a Potential Fan all the way up the ranks to Super Fan? For starters, it takes time. There are also specific actions you can take to create a thriving Facebook page full of Super Fans. #1: Give your page a human touch Have you taken a fun trip recently?
Facebook pages manual. Building your business with a facebook page (PDF) For Business - how to build a presence - hints and tips. Facebook Page Best Practices (for higher education) - Part I | Academica Group Inc. - Marketing Insight for Higher Education.