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Defining Your Social Media Avatar - Brand Development. Avatar is defined as manifestation, appearance, or incarnation. In terms of social media in today’s world, your Avatar is your identity. You choose to make your Avatar whatever you want it to be. It is what you project to others. There are many people who have a different image online than in person.

They allow other members of their social media communities to see them as an enhanced version of themselves. Of course, there is nothing wrong with putting your best foot forward and showing other people the best of what and who you are. We all try to do that. A sense of security Many people who communicate online feel that they have a free rein to communicate in any way that they choose. Personal details When it comes to your social media profiles, It is extremely important to exercise discretion regarding personal details as well as the photo that you have attached to your profile. Credibility Today’s marketplace is extraordinarily competitive and often it is vicious. Conclusion. Flowtown. This post was written by Jenny Urbano, our Social Media Manager. Here at Demandforce, we love seeing and celebrating your ideas!

And more than that, we love to hear from YOU. We want to bridge the gap between us and you, so that’s why we’re offering a once in a lifetime opportunity to win a trip to San Francisco, sightsee in this amazing city, visit Demandforce headquarters and share your ideas with us! 6 winners, and a guest of their choice will be flown out to San Francisco, California on March 12-14th, 2014, where they will stay in Union Square, spend a day at Demandforce, have dinner with the team, and explore the lovely City by the Bay!

For contest rules, and how to enter, please visit our post in the Generation Demandforce Community here. Good luck! The BrandBuilder Blog. BrandSavant - Gaining Insight From Social Media Data. 5 Branding Basics Every Logo Designer Should Know. While many articles try to dissect the process of designing a logo itself, I will attempt to share tips from my experiences with branding-focused logo design for the real world. Photo by lpwines With the surge of "stock" logos, the quality of branding for new companies is literally going downhill. Many new designers fail to see that a logo, unlike any other design element, is literally the face of a company, and hence attached to a much larger beast.

You can’t peel it off from a book and slap it onto things like a sticker. A logo versus a brand Let’s begin with the fine difference between a logo and a brand: Logo "The logo (ideogram), is the image embodying an organization. . [ . . . ] - Logo as defined by Wikipedia Brand and identity "[A] burning scar [with] bankable value" - From BusinessWeek 1. Research is everything. Research is the most important part of designing a logo, and branding as a whole. 2. Photo by Stuart Chalmers Giving an identity a name and then giving the name a face. 3. 4. So… 5. Conversation Agent - by Valeria Maltoni, Brand Strategist. History of Logos.

Just as a nation's flag expresses the distinct identity of a country, so, too, a logo, helps to establish the name and define the character of a corporation. Effective logos become synonymous with the organizations they portray. They are instantly recognized by millions of people, and help to identify their companies and convey a message about the brands for which they stand. Nike, McDonald's and Coca-Cola logos are some of the most globablly recognized logos. I have always been interested in the meaning of the design behind some of the corporate logos. This section may also list other logos that I find to be interesting and well-designed. Logo Design History - A-Z index - Famous Logos by LogoOrange.Com. Adidas - a name that stands for competence in all sectors of sport all over the world. Adidas was founded by Adolf (Adi) Dassler, who started producing shoes in the 1920s with the help of his brother Rudolf Dassler who later formed rival shoe company PUMA AG.

Adi Dassler's aim was to provide every athlete with the best possible equipment. For this he followed three guiding principles: design the best shoe for the requirements of the sport, protect the athlete from injury, and make the product durable. Today, the Adidas brand product range extends from shoes, apparel and accessories for basketball, soccer, fitness and training to adventure, trail and golf. The company's clothing and shoe logo designs typically feature three parallel stripes, and this same motif is incorporated into Adidas's current official logo. For years the only symbol associated with Adidas was the trefoil (flower) logo design. Free logo download eps. 20 Corporate Brand Logo Evolution | Showcases. Have you ever wonder how the first Apple logo looks in 30 years back?

Did you know Volkswagen was Hitler’s idea? Or how the IBM logo changes over the time? Or where the Mercedes-Benz Brand And The Three-Pointed Star logo came from? As we already know that Logo is the identities that are fundamental to building a brand and communicating with the target audience. Many well-known corporate brand changes their logo to archive the perfect identification because identity’s creation is not an occasional activity, but a permanent one. Below we listed 20 Corporate Brand Logo Evolution with their fascinating stories linked to their current official site. Let’s take a look at the Interesting stories behind the logos of some of the most popular brands in the world. You may be interested in the following related articles as well. Feel free to join us and you are always welcome to share your thoughts that our readers may find helpful. Don’t forget to and follow us on Twitter — for recent updates. 01. 02.

Logo Design Tutorials. Anyone who is interested or just started designing would love to design a logo for his/her website or blog but the question is where to find and how to find them. In order to reduce their research and learning time I have compiled 30 stunning logo design tutorials, which not only will help you to design a logo but also inspire you greatly. This roundup tutorials contains some very famous websites and companies logo designs, which should be really exciting and interesting to recreate. 1. Green Type Treatment Learn a step by step procedure on how to create a environmental friendly logo. 2.

Crazy and yet creative logo. 3. Design walkthrough of vivid ways. 4. Learn how to create the logo of famous blogging software ( Word Press ). 5. This tutorial will guide you to create a beautiful google chrome logo. 6. Create the famous car manufacturer logo 7. Learn how to create a nike like logo ( Nike Fire ) 8. Create a colorful mac logo. 9. Learn how to create a green Apple style logo. 10. 11. 12. 13. 14. 9 Tips For Brand Building With Web Design. First of all, what is a brand? A brand is a symbol. Symbols are designs which represent something else, and a brand is meant to package all of the associations, experiences and characteristics into an abstract construct. This construct can be evoked using consistent imagery, sounds, phrases and logos with which people come into contact.

Brands are very important as they help you win customers and they also help you to keep them. They do this by awakening the associations and experiences you previously had with the brand, or have seen through advertising, when you come into contact with the brand at key stages. Here are 9 tips to help you to build a brand with web design. Brands set expectations, and when faced with uncertainty people tend to pick the safer option. Branding is a complex process that is performed across all types of media, from product packaging, TV commercials and magazine ads to interior store decoration and logotype design. 1. Logitech use teal as the brand’s main color. 5 key characteristics of [web brands] good websites. The web brand is useful, clear, simple, interactive, and most importantly, customer-centric.

“Google has knocked Microsoft off the top spot and been named the most powerful global brand of 2007,” Gemma Simpson wrote for Silicon.com in April 2007. “It’s the second year in a row a tech brand has beaten household names such as Coca-Cola, Marlboro and Toyota.” The brand ranking was carried out by market researcher, Millward Brown Optimor, and factored in financial performance and consumer sentiment. Google had a brand value of more than $66 billion, nearly double its value in the 2006 ranking. A consumer poll published in January 2007 by online branding magazine, brandchannel.com, found that Google had retained its title as the world’s most influential brand. Commenting on the poll, Reuters stated that “Internet companies are becoming more important to people than firms that operate in the real world.” Here are the five most important characteristics of web brands: Search is purposeful. Australian Government Information Management Office Publication Guidelines.

A Website about Corporate Identity. How to create an awesome logo. The link is not currently active. There are a number of reasons that you may have received this message. The most common is that the merchant who was advertising is temporarily not-actively promoting that program. If, however, you feel you have reached this page in error, please let us know. Shareasale.com does not tolerate or send any SPAM mail to anyone. If you feel you have been targeted by a SPAM message, we would appreciate if you could forward the message to us at abuse at shareasale.com. Shareasale.com manages the relationships between advertisers and affiliates, which is why you were directed to our site. If you are a new affiliate, your links will not be active until Shareasale.com gets a chance to review your account - you will receive an email when your account is approved and links are activated. SOLUTIONS :: graphic design, corporate identity, web design & software development.

A guide to CI resources. Logo Design Portfolio (1) How to create a corporate identity. BY CHUCK GREEN With your letterhead and business card, you first begin to build relationships with the people who will make your business a success. With a little creativity, you can turn these run of the mill materials into the kind of marketing tools that keep the mill running. Establish your identity. Use the graphics and text on your letterhead and business cards to show and tell customers who you are. Because they will accompany many of your other materials, keep them as clean and simple as possible. Create a logoless logo. If you don’t have the budget for a custom logo, try representing the idea behind your business with a combination of two simple clip art symbols. Include a “benefits” tag line.

Turn your business card into a mini-brochure. Limit the number of fonts. Break the stranger barrier. Part 1: Smart Marketing for Small Business Part 2: Create a Smart Identity Part 3: Create a Smart Brochure Part 4: Create a Smart Flyer.