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Sponsored conversations are happening, yet we insist on it being done right and ethically, that means disclosure and being authentic. This post, which I’m updating frequently, will serve to show there is a long history of sponsorship, the many forms of sponsorship, and an ongoing list of these transactions. I make lists to track what’s happening in my industry, in fact, you can see many of these famous lists on the ‘ industry index ‘ category. While some are taken aback by companies sponsoring conversations, I’m going to list out many brands and bloggers that are involved, this is clearly not going away. Some of these examples get very gray, it’s hard to tell where the editorial line starts and stops, or would these bloggers have talked about a brand if they weren’t sponsored? Our solution is simple: they must meet the requirements of disclosure and authenticity we recommend .
A Running List of Sponsored Conversations « Web Strategy by Jere
With tens of millions of blogs online today, major corporations have started to recognize the value of a corporate blog for communicating with customers. However, corporate blogging is far different than the more traditional blogging that most of us encounter on a daily basis. Corporate blogging brings its own unique set of challenges and opportunities that must be considered and addressed by the company in order for its users to have a positive experience.
Corporate Blog Design: Trends And Examples | Design Showcase | S
Blogs Femininos : LuluzinhaCamp
Esta lista foi criada para acompanhar a Carta à Professora Luiza Lobo , mas vai ficar aqui como lista de blogs que gostamos e reconhecemos como importantes.
